1. Public Relations Research By: Emily Roche

2. Introduction to PR research… Before one begins to conduct research in the PRCA 4330 class or any research in general there are a few things that those students may need to know….. Public relations research is used to monitor, track, measure, and assess, and finally evaluate PR actions.

3. #1 Methods of Research Formal research is the controlled, objective, and systematic gathering of data Informal research is less controlled and subjective ; it is no systematic in either gathering or interpreting the data

6. #4Operating Social Media Networks The importance of Social Media Networks and how to use them as research on a subject along with how to communicate using them. These networks were better understood not through a text book, but in communicating with the professor and classmates along with activities as the Media Monitoring Report. Demonstrating how one can learn from experience.

7. #5 Proof Read EVERYTHING!!! Group work can sometimes be a part of researching something. When conducting work don’t rely on group members to prove read their work. It is the whole group’s project. Proof read every section of any research conducted.