Have you wondered why your nice shopping cart site's pages aren't ranking. It probably took some time to build the entire site - and you're scratching your head about why the search engines aren't ranking you pages at all. We know why : It's about the content of those page - and we're going to tell you how to fix it. Listen to the Podcast or hear us at 3pm EST on 95.9FM and 950am.

1. Show 66
GOOGLE : HUMMINGBIRD UPDATE
10.12.13
1

2. • Well Google’s done it again.
• A new algorithm change – what does that mean?
• Google changes how it presents content in its search
results regularly, to improve the quality of its results and
to penalize sites that are trying to game the system.
• We had another once : CODE NAME : HUMMINGBIRD
• FIND OUT TODAY, ON THE EDGE!
1-877-SEO-4-WEB
1-877-736-4932
2

3. EDGE OF THE WEB
• Good Afternoon / I’m Erin Sparks / Joining Me In Studio Is Matt
Roberts / Thomas Brodbeck from Site Strategics and Doug
Karr From Marketing Tech Blog
• Every Week We Bring You The Latest Internet & Mobile
Marketing Trends / And The Cutting Edge Internet Marketing
News To Use For A More Effective & Successful Online
Strategy / Why? So You Can Spend Less Administrative Time
In Your Business / Make More Money Without Wasting Your
Days Away
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3

4. EDGE OF THE WEB
• This Show Is Delivered By Site Strategics / We Are A Local
Indianapolis Web Design And Internet Marketing Company /
We Are Known Locally And Nationally For Search Engine
Optimization / Google Dominance That Will Actually Translate
To Sales – Not Just Good Rankings / For Your Free
Consultation Go To Site Strategics Dot Com / That’s S-i-t-eStrategics Dot Com Or Call Us At 317-882-85 Hundred / That’s
882-85 Hundred
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4

5. • HOW YOU GET A HOLD OF US:
• www.SiteStrategics.com
• www.EdgeoftheWebRadio.com
• Simply Google ―Indiana SEO‖
• Twitter: @erinsparks, @douglaskarr
• Youtube: youtube/sitestrategics
• NOW / LET’S FIND OUT WHAT’S HOT OF THE PRESS IN
TODAY’S WEB WORLD
INTERNET MARKETING NEWS INTRO
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5

6. Segment 1: News
• SEARCH ENGINE WATCH : Google Acquires Flutter, Creator
of Hand Gesture Recognition Technology / Jennifer Slegg
• MASHABLE : Amazon Takes on PayPal With Its Own
Checkout Service / Lauren Indvik
• MARKETING LAND : Focusing On “Objectives” Facebook
Simplifies Ad Creation, Measurement / Greg Sterling
• MASHABLE : Paid Apps Aren't Dead — but They Are on Life
Support / Christina Warren
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6

7. WE’VE GOT AN APP!
•
•
•
•
•
•
Listen to our podcasts
All of our Videos
Twitter Feed
Facebook
Photos of the Show
Stats Bragging Page
And….
•
1-877-SEO-4-WEB
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7
Score My Site Tool!
Submit your site, and
we’ll review it for you –
give you some
knowledge about hor
the engines see you!

8. NEWSLETTER SIGNUP
•HEY, WE WANTED TO EXTEND OUT AN INVITE TO JOIN UP TO
OUR EDGE TALK NEWSLETTER!
•FREE NEWSLETTER – AND COVERS EVERYTHING WE’RE
ABOUT TO COVER ON THE SHOW AND MUCH MORE.
•GET A LITTLE INSIDER INFORMATION:
•WE ARE DROPPING A USEFUL PRO TIP INTO EACH
NEWSLETTER AS WELL. GREAT TECHNIQUES TO MAKE
YOUR SITE SING!
•SIMPLY SIGNUP FOR THE NEWSLETTER ON EDGE OF THE
WEB DOT COM OR SITE STRATEGICS DOT COM!
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8

9. Coming Up
Google’s at it once again.
(INCOMING)
Google’s Troops are at it again – they have updated their algorithm, and
we’re paying attention to it.
You need to be prepared with the information that may very well affect
your domain’s success in search.
What is the new update, CODE NAME : HUMMINGBIRD, all about
Stay tuned to find out/
1-877-SEO-4-WEB
1-877-736-4932
9

10. Segment 2 :
HUMMINGBIRD
1-877-SEO-4-WEB
1-877-736-4932
10

11. INTRO
Google’s at it once again.
(INCOMING)
Google’s Troops are at it again – they have updated their algorithm,
and we’re paying attention to it.
You need to be prepared with the information that may very well
affect your domain’s success in search.
What is the new update, CODE NAME : HUMMINGBIRD, all about
Stay tuned to find out/
1-877-SEO-4-WEB
1-877-736-4932
11

12. EDGE OF THE WEB
• Thanks For Listening / I’m Erin Sparks / Joined By My
Colleague Tom Brodbeck with Site Strategics / Check Us Out
At Site Strategics Dot Com / We Are Your Local Internet
Marketing Management Company / We Do Cost Effective
Web Design / With Google – Yahoo – Bing Search Engine
Marketing Management That Not Only Provides You Great
Rankings On Searches But Also Translates Into Actual Sales
• Come In, Have A Cup Of Coffee And Let’s Talk About Your
Online Success
1-877-SEO-4-WEB
1-877-736-4932
12

13. AND – NEW SERVICE FROM SITE STRATEGICS
We are the fast & easy way for small businesses to
make Mobile Apps
We talked about how many apps are being launched daily, more apps are launched than
babies being born daily! The reality is that with the adoption of the mobile devices and
the ―second screen‖ marketing, the ability to connect with consumer loyalty is stronger
than ever. Building an app can connect you to your customer
It’s easy and fast
We have templates for:
•
Restaurants
•
Realtors
•
Lawyers
•
Bands
•
Sports
•
Churches
•
Professional Services
1-877-SEO-4-WEB
1-877-736-4932
13

14. #EDGETALK : HUMMINGBIRD
• Article : Link-Assistant.com – great software tool
• Last week Google announced its new Hummingbird algo update,
putting lots of SEOs into doubts and concerns – what should this algo
change mean to you and your website?
• To make sure you don't get down into panic and plan your SEO strategy
wisely, we've got a short guide to explain what Hummingbird update is,
how it affects your rankings and how to adapt your SEO strategy to
benefit from the changes.
1-877-SEO-4-WEB
1-877-736-4932
14

15. #EDGETALK : HUMMINGBIRD
• So, what do we know about Hummingbird?
• Though announced on September 26 only, Hummingbird was in fact
released a month before that and is said to affect 90% of search queries.
• Unlike Penguin and Panda, Hummingbird is not a penalty-based
update (aimed at cleaning the SERPs from low-quality content), but a
change in the way Google reacts to different types of queries, which lets
the search engine now get the actual meaning behind a query, rather
than the separate terms in it.
1-877-SEO-4-WEB
1-877-736-4932
15

16. #EDGETALK : HUMMINGBIRD
• Besides, the algorithm is called to better deal with conversational
queries, considering the growing number of mobile search users and
voice searchers.
• So Hummingbird is all about Google being able to catch users' actual
search intent and find the content that matches this intent the best.
1-877-SEO-4-WEB
1-877-736-4932
16

17. #EDGETALK : HUMMINGBIRD
• But what does this mean for Internet marketers and SEO? Well, it
means a few things become increasingly more important, and first of all the content on your site.
• The name of the game is relevance and your content needs to be deep
and rich, rather than just fluff stuffed with keywords.
• Now to get a better idea of how to adapt your digital marketing strategy to
that change, you need to understand which mechanisms Google
probably uses to achieve the relevance goal and what each of them
means for your site.
1-877-SEO-4-WEB
1-877-736-4932
17

18. #EDGETALK : HUMMINGBIRD
• 1. Adapt your keyword strategy for conversational queries
• The first challenge Google has to deal with today is the growing number
ofconversational phrases people use to search the Web. Quite likely
(and that is especially true for mobile voice search users), these queries
will be of a longer, question-like type - "how to...?", "where is the
nearest...?", "where can I get...?", etc.
1-877-SEO-4-WEB
1-877-736-4932
18

19. #EDGETALK : HUMMINGBIRD
• Interpreting these longer phrases, Google can no longer rely on the
keywords only and provide different results for each of them.
• But rather bring numerous conversational requests to a shorter "general
term", based on the type of searchers' intent:
• Informational
• 1. The user wanders "How old is Miley Cyrus?", so...
2. The user wants general information about Miley Cyrus, so...
3. The users will find that info in Miley Cyrus biography
1-877-SEO-4-WEB
1-877-736-4932
19

20. #EDGETALK : HUMMINGBIRD
• Navigational
• 1. The user looks for "What is the official website of waec", so...
2. The user wants to get to WAEC website, so...
3. The user needs results for WAECDIRECT, WAEC and West African
Examinations Council
• Transactional
• 1. The user looks for "Where is the nearest Starbucks", so...
2. The user wants to locate and visit the nearest Starbucks, so...
3. The users will find it using Starbucks locator
1-877-SEO-4-WEB
1-877-736-4932
20

21. #EDGETALK : HUMMINGBIRD
• Try determining all conversational phrases people are likely to use
when searching for your services, and classify them into informational,
navigational and transactional.
1-877-SEO-4-WEB
1-877-736-4932
21

22. #EDGETALK : HUMMINGBIRD
• Make sure your content covers each of the 3 types:
• To cover informational queries, create educational, wikipedia-type
content.
• Navigational queries are your brand name, your product name, the name
of your site, etc. What often helps you rank higher for your brand
keywords are brand and website name mentions on thematically relevant
resources.
• For transactional queries, use appropriate keywords in your content, for
example ―hire Jason Utt – a web designer from Indianapolis‖
• When possible, target conversational phrases just as they are. For all
the rest of conversational terms, use their shorter equivalents.
1-877-SEO-4-WEB
1-877-736-4932
22

23. IF YOU’RE TUNING IN!
If you just tuned in:
You’re Listing to
Edge of the Web Radio
We’re talking about a major
change in Google’s Algorithm :
Hummingbird
1-877-SEO-4-WEB
1-877-736-4932
23

24. #EDGETALK : HUMMINGBIRD
• 2. Leverage synonyms and co-occurring terms
• Another step towards relevant search results is determining what a page
is about using not only individual keywords, but their synonyms and cooccurring terms.
• Practically this means that Google shows search results not only for the
exact phrase the user typed in, but for other theme-related terms.
• For a theme-relevant website, this results in extra exposure
opportunities: it's likely to get to Google's top not only for your targeted
keywords, but for lots of their synonyms.
1-877-SEO-4-WEB
1-877-736-4932
24

25. #EDGETALK : HUMMINGBIRD
• Expand your keyword research, focusing on synonyms and cooccurring terms to diversify your content
• To see which search terms Google considers synonymous, pay attention
to related keywords, acronyms or spelling variants of your keywords
highlighted in search results
• Expand your synonyms list with the keywords that already bring traffic to
your website (check your site's Google Webmaster Tools and Google
Analytics).
• Tap into Google Suggest for relevant keywords ideas
1-877-SEO-4-WEB
1-877-736-4932
25

26. #EDGETALK : HUMMINGBIRD
• 3. Strive for co-citation
• Another way for Google to identify what your website or your business
deals with is co-citation.
• In a simple language, this mechanism means that each time your brand
(or a link to your site) is mentioned alongside with your competitors or
similar web resources, this serves as a hint to Google that your firm and
those other companies are related.
• And if the competitors are already authoritative in your business niche,
your site for Google now also seems a weighty niche representative.
1-877-SEO-4-WEB
1-877-736-4932
26

27. #EDGETALK : HUMMINGBIRD
• Ex. If your website (1) is mentioned on websites A, B and C together with
your competitors (2, 3 and 4), for Google the 4 websites become
associated
1-877-SEO-4-WEB
1-877-736-4932
27

28. #EDGETALK : HUMMINGBIRD
• Identify your top competitors (the leading niche representatives trusted by
Google) and make sure your brand gets mentioned alongside with them:
• Perform a Google search for "Top 10 [the generic term for your biz]…",
"Best [the generic term for your product] of 2013", etc. If your business
isn't there, reach out to the publisher and ask them to put you on the
list.
• Search for other competing brands ranking high for your keywords,
to find more citation opportunities.
• Reverse-engineer competitors' backlink profiles to see which niche
resources they have links from.
1-877-SEO-4-WEB
1-877-736-4932
28

29. #EDGETALK : HUMMINGBIRD
• 4. Re-consider your anchor texts
• Even though using "commercial" anchor texts in links is one of the biggest
SEO no-no's these days, Google still relies on backlink anchor texts to
better understand the theme of a site.
• The perfect proof for that is the famous example of Adobe.Com that (still!)
ranks for "click here" solely due to the anchor texts in its links:
1-877-SEO-4-WEB
1-877-736-4932
29

30. #EDGETALK : HUMMINGBIRD
• Do an inventory of your site's internal links and see if you can
betteroptimize the anchor texts for semantically relevant keywords.
• Check your site's external links' anchors to make sure they are relevant
enough or revise your anchor text startegy.
• Don't forget to not only use keywords in the anchor texts themselves, but
also surround the links with keywords and their synonyms
1-877-SEO-4-WEB
1-877-736-4932
30

31. #EDGETALK : HUMMINGBIRD
• To learn more about Bali vacation packages click here.
• Our partners have great deals on Bali vacation packages.
• Here is a great websites for those planning a trip to Bali.
1-877-SEO-4-WEB
1-877-736-4932
31

32. #EDGETALK : HUMMINGBIRD
• 5. Utilize structured data markup
• To collect more info about your website, its theme and content, Google is
likely to pay even more attention to the so-called structured data.
That is a perfect way to get extra exposure in Google's Knowledge graph,
add more info to rich snippets, feature your articles authorship, get into
the search results carousel and so on
• Make sure you use maximum number of structured data properties, that
let Google know more about your site (use Google+ for Google
authorship, get listed in Freebase to increase your chances of hopping on
the Knowledge Graph, etc.)
1-877-SEO-4-WEB
1-877-736-4932
32

33. #EDGETALK : HUMMINGBIRD
• To help Google make better sense of your site, whenever possible,
try implementing schema on your site (use Schema.org markup for
Videos, use Structured Data Markup Helper to let Google know more
about movies, events, etc. on your site).
• Use Structured Data Testing Tool to make sure Google interprets
structured data correctly on your webpages.
1-877-SEO-4-WEB
1-877-736-4932
33

34. #EDGETALK : HUMMINGBIRD
• GOT ALL THAT?
• Well, if you didn’t get it all – make sure you download the podcast! Run
through it with your developer, or better yet….contact Site Strategics
today to help
• We’ll have links on the EdgeoftheWebRadio.com site for reference
as well.
• Google Changes, so do we!
1-877-SEO-4-WEB
1-877-736-4932
34

35. What’s Coming Up
• COMING UP /
• COMING UP / THINK OF HIM AS WHAT THE ―E‖ NETWORK
DOES FOR HOLLYWOOD NEWS / WE HAVE YOUR
NATIONAL INTERNET TRENDS AND TECHNOLOGY
INFORMANT JOINING US IN STUDIO FOR THE SEGMENT
OUR ENTIRE LISTENING AUDIENCE CANNOT WAIT TO
EXPERIENCE EVERY WEEK / MARKETING TECH BLOG
WITH DOUG KARR IS RIGHT AFTER THIS
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35

36. Segment 3 :
Marketing TechBlog
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36

37. #EDGETALK#
•
YOU’RE LISTENING TO EDGE OF THE WEB RADIO
•
WE’RE TALKING ABOUT INTERNET MARKETING AND INTERNET
CONTENT TRENDS OF 2013 YOU WILL HEAR NO WHERE ELSE
•
WE’RE PRESENTED BY SITE STRATEGICS
•
YOUR LOCAL FACE TO FACE WEB DESIGN AND INTERNET MARKETING
COMPANY – CALL US AT 1-877-SEO-4-WEB
•
WE’RE ONLINE AT S-I-T-E STRATEGICS DOT COM. You can catch all the
information from the Show at EDGE OF THE RADIO DOT COM. We’ve got
videos and audio of everything we do on the show and more.
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37

38. WE NOW BRING YOU THE MAN BEHIND THE LATEST
INTERNET NEWS AND ONLINE TOOLS
Douglas Karr from MARKETING TECH BLOG INTRO
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38

39. IF YOU’RE TUNING IN!
If you just tuned in:
You’re Listing to
Edge of the Web Radio
We’re talking to Doug Karr of
Marketing Tech BLog
1-877-SEO-4-WEB
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39

40. Thanks to Doug from Marketing Tech Blog – always
bringing a unique perspective on today’s endless internet
landscape,
I mean – man, you bring us up to date and help us focus in
on the latest trends, Doug, tell the people how to check out
what you do and how to follow you.
1-877-SEO-4-WEB
1-877-736-4932
40

41. Break
Back: Segment
4
COMING UP / ALRIGHT –
How does the recent Hummingbird and the last changes we saw
two weeks ago, the loss of keyword data inside of analytics, affect
your web site.
A lot is changing, and we got it covered!
Stay tuned to the Edge!
1-877-SEO-4-WEB
1-877-736-4932
41

42. Segment 4 :
NOT-PROVIDED & HUMMINGBIRD
1-877-SEO-4-WEB
1-877-736-4932
42

43. INTRO
• We’re talking about a two fisted blow from Google today
• The Hummingbird Algorithm update and the loss of keyword
data inside of Google Analytics
What the heck is going on here? Let’s talk about it this segment,
and what it means to small business SEO
1-877-SEO-4-WEB
1-877-736-4932
43

44. REJOIN
THANKS FOR LISTENING / I’M ERIN SPARKS / JOINED BY THOMAS
BRODBECK / THIS SHOW IS PRESENTED BY SITE STRATEGICS /
CHECK US OUT AT SITE STRATEGICS DOT COM / WE ARE YOUR
LOCAL INTERNET MARKETING MANAGEMENT COMPANY / WE DO
COST EFFECTIVE WEB DESIGN / WITH GOOGLE – YAHOO – BING /
SEARCH ENGINE MARKETING MANAGEMENT THAT NOT ONLY
PROVIDES YOU GREAT RANKINGS ON SEARCHES BUT ALSO
TRANSLATES INTO SALES
1-877-SEO-4-WEB
1-877-736-4932
44

45. NEWSLETTER SIGNUP
•Hey, we wanted to extend out an invite to join up to our Edge Talk
Newsletter!
•Free newsletter – and covers everything we’re ABOUT to cover
on the show and much more.
•Get a little insider information:
•We are dropping a useful PRO TIP into each Newsletter as
well. Great techniques to make your site sing!
•Simply signup for the Newsletter on Edge of the Web dot
Com or Site Strategics dot com!
1-877-SEO-4-WEB
1-877-736-4932
4

46. WE’VE GOT AN APP!
•
•
•
•
•
•
Listen to our podcasts
All of our Videos
Twitter Feed
Facebook
Photos of the Show
Stats Bragging Page
And….
•
1-877-SEO-4-WEB
1-877-736-4932
46
Score My Site Tool!
Submit your site, and
we’ll review it for you –
give you some
knowledge about hor
the engines see you!

47. AND – NEW SERVICE FROM SITE STRATEGICS
We are the fast & easy way for small businesses to
make Mobile Apps
We talked about how many apps are being launched daily, more apps are launched than
babies being born daily! The reality is that with the adoption of the mobile devices and
the ―second screen‖ marketing, the ability to connect with consumer loyalty is stronger
than ever. Building an app can connect you to your customer
It’s easy and fast
We have templates for:
•
Restaurants
•
Realtors
•
Lawyers
•
Bands
•
Sports
•
Churches
•
Professional Services
1-877-SEO-4-WEB
1-877-736-4932
47

48. REWIND
We talked about the new update from Google : CODE NAME
HUMMINGBIRD
1. Adapt your keyword strategy for conversational queries
2. Leverage synonyms and co-occurring terms
3. Strive for co-citation
4. Re-consider your anchor texts
5. Utilize structured data markup
1-877-SEO-4-WEB
1-877-736-4932
48

49. KEYWORDS & HUMMINGBIRD
ARTICLE: SEARCH ENGINE WATCH: Adam Stetzer
• Many small businesses measure the performance of their
SEO agency based on keyword-level data.
• They believe the value proposition stems from better rankings
on specific keywords that they select.
• Small businesses generally approach SEO firms with the
assumption that better rankings will equate to more business.
1-877-SEO-4-WEB
1-877-736-4932
49

50. KEYWORDS & HUMMINGBIRD
Small Business SEO Monthly Reports
As time goes by, the small business will receive a monthly report
that will explicitly show that great progress has been made
moving the rankings of the selected keywords in Google and
Bing/Yahoo.
More sophisticated agencies transform raw keyword analytics
into several buckets.
1-877-SEO-4-WEB
1-877-736-4932
50

51. KEYWORDS & HUMMINGBIRD
It has been popular to bundle keywords that are branded (i.e.,
use some form of the company's name or brand in the search
phrase) against those that are non-branded.
An increase in non-branded traffic has been attributed to SEO,
while increases in branded traffic were attributed to other
marketing efforts.
1-877-SEO-4-WEB
1-877-736-4932
51

52. KEYWORDS & HUMMINGBIRD
'(Not Provided)' Kills Specific Analytics Reporting
Regardless of the politics of the decision, Google’s recent move
to 100 percent secure search has decimated the branded/nonbranded keyword analysis used by many small businesses to
evaluate their SEO firms.
But this is OK.
1-877-SEO-4-WEB
1-877-736-4932
52

53. KEYWORDS & HUMMINGBIRD
• SEO is Changing (Again)
• Google has made several large algorithmic changes in 2013.
The net result of these changes is that many old tactics for link
acquisition are no longer helpful.
• Additionally, both small business owners and SEO firms need
a new orientation to remain successful.
1-877-SEO-4-WEB
1-877-736-4932
53

54. KEYWORDS & HUMMINGBIRD
• Brand is Important to Rankings
• The death of branded versus non-branded keyword traffic may
be a blessing, as many now believe that branded mentions
are a key signal in the Google algorithm.
• While no one will deny that backlinks remain the primary driver
of rankings, the anti-spam filters have also become much
more sophisticated.
• Mentions of a small business company name, even when not
accompanied by a backlink, are believed by many to be a
signal of legitimacy.
1-877-SEO-4-WEB
1-877-736-4932
54

55. KEYWORDS & HUMMINGBIRD
• Breadth of a Website Matters to Hummingbird
• Whereas small businesses used to obsess over the rankings
of their top money keywords, Google's new Hummingbird
algorithm implies their focus needs to be elsewhere.
• It is now critically important that the website answers
questions for end users.
• Yes, content is still king. In fact, content that answers specific
questions may be critical for Hummingbird success.
1-877-SEO-4-WEB
1-877-736-4932
55

56. KEYWORDS & HUMMINGBIRD
• Replace Non-Branded Keyword Traffic with Entrance
Pages
• A healthy website is constantly expanding in breadth. In other
words, SEO post-Hummingbird requires that a site
gain new keyword rankings every month to demonstrate that it
is a helpful resource.
• The easiest metric to review is the number of unique entrance
pages used by users to get to the website.
1-877-SEO-4-WEB
1-877-736-4932
56

57. IF YOU’RE TUNING IN!
If you just tuned in:
You’re Listing to
Edge of the Web Radio
We’re talking about how to cope
with the loss of search engine
traffic keywords to your site.
1-877-SEO-4-WEB
1-877-736-4932
57

58. KEYWORDS & HUMMINGBIRD
• A website with more entrance pages:
• Is a stronger resource for answering questions.
• Offers expertise on more topics.
• Ranks on more long-tail keywords.
• Has more breadth in a specific space.
1-877-SEO-4-WEB
1-877-736-4932
58

59. KEYWORDS & HUMMINGBIRD
• Measuring Keyword Traffic Was Wrong Anyway
• While new alternatives to keyword-level analytics, branded
and non-branded traffic are rapidly emerging, the punchline is
that measuring keyword rankings and traffic was the wrong
criteria. The real return on investment from SEO comes from
an increase in new customers.
• Lead tracking remains the single best measure of how a small
business website is performing. Many websites lack the
appropriate web-to-lead and phone tracking (up to 50 percent
of leads come through phone calls even when the website
was found via a search engine) integration to have a complete
picture.
1-877-SEO-4-WEB
1-877-736-4932
59

60. KEYWORDS & HUMMINGBIRD
• This year has proven to be very dramatic for SEO with major
changes from Google in the form of Hummingbird and "(not
provided)". Small business owners who once obsessed over
their top keyword rankings and traffic from a few "money
terms" now need to adjust their thinking.
• Google's secure search has removed the popular branded
keyword traffic data, but offers an opportunity to instead focus
on the breadth of a website via entrance pages. And Google
Hummingbird clears the path for small business owners to
generate high-quality content that really answers questions.
1-877-SEO-4-WEB
1-877-736-4932
60

61. #EXIT#
OUTRO MUSIC BED CLOSE TEXT
THANKS FOR LISTENING TO EDGE OF THE WEB
RADIO / A SPECIAL THANK YOU TO MY COLLEAGUE AT
SITE STRATEGICS – THOMAS BRODBECK / AND DOUG
KARR/MARTY THOMPSON FROM MARKETING TECH
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