Eric Levin

Greater Philadelphia Area United States

Senior Director at Analytical Wizards

Advertising / Marketing / PR

Marketing Insights & Analytics Leader, skilled at integrating, analyzing, and synthesizing disparate data sources to inform business decisions, with extensive experience in healthcare/pharmaceuticals. Expertise includes: *Social media data, audits, prescriber/patient level data, and complex quantitative/qualitative marketing research project data *Advanced multivariate statistics for segmentation, targeting, forecasting, key driver identification, experimental designs, sampling, data visualizations (SAS, SPSS, R (familiarity), Excel, XL-Stat, PLS-SEM, Tableau, PowerPoint, Forecast Pro) *Design, execution, and project management of domestic and global primary marketing research for new ...