政大創創入門

1. NCCU
[ ] II
Date: 10/07, 10/14, 10/21
Time: Wed. 6:30-8:30pm
Lecturer: Rabbie Kao
Update: 2015.10.21

2. Rabbie Kao
( )
Business Lead
Entrepreneur
Supervisor
#
Columnist
# #
Tech Blogger Community Curator
http://rabbiekao.com/

3. Week 6 - 3 (10/21)
3
[1] MVP (Minimum Valuable Product)
- 3
[2]
-
[3] PMF (Product-Market Fit)
[4]

4. MVP

5. 1. Problem Interview
2. Solution Interview
3. MVP

6. MVP
Interview

8. My company, (company name)
is developing (a defined offering)
to help (a targeted audience)
(solve a problem)
(with secret sauce)
Welcome
2 min - Set The Stage

9. - landing page
-
-
-
[1]
[2]
Show Landing Page
2 min - Test UVP

10. Show Pricing Page
3 min - Test Pricing
-
-
[1]
[2]

11. -
-
[1]
[2] Signup
[3]
Signup and Activation
15 min - Test Solution

12. Wrapping Up
2 min - Keep Feedback Loop Open
-
-
[1]
[2]
[3] follow up
[4]

13. MVP Interview
Date: ______________
Contact Information: (Name/Email…) ______________
Usability Problem 1: _____________________________
Usability Problem 2: _____________________________
Usability Problem 3: _____________________________
Pricing
Willing to pay($X/month): ________________________
Notes: _________________________________________
Referrals: ______________________________________
Document Results
5 min

14. The fastest way to
learn from
customers is
to talk to them.

15. Customer
Trials

17. UVP
Key Metrics

18. Unfair Advantage
Mind Map

19. Your
Product
/Service
UVP
Unfair
Advantage
Competitor 1
Competitor 2 Keyword 1
Keyword 2
Keyword 3
One Sentence
Pitch

20. Product/Market
Fit

21. “Product/Market Fit
means being in a good
market with a product that
can satisfy that market.”
— Marc Andreessen

22. “Build something people want.”
— Paul Graham

24. Attention is a convertible asset.
Retention is still king.
The engine of growth is viral.

25. (Lean Startup)
"Get out of the building!”
— Rabbie Kao
http://rabbiekao.com/

26. http://rabbiekao.com/
Funding
Program
Community
500 Startups Rookies
Google Launchpad
Google for Entrepreneurs
Microsoft Dream Spark
Microsoft BizSpark