Edgars Petersons

Latvia Latvia

Planner and Partner at The Weekend

Advertising / Marketing / PR

I help brands develop rich relationships with consumers based on human, cultural, and technology insights. With my thorough knowledge of marketing planning, branding, consumer journey mapping, market research, and new product development, I help both consumers and organizations make informed choices. For more than nine years I have been working as a strategic planner for the leading advertising agencies in Latvia. Due to market specifics I have also engaged in several projects that dealt purely with consulting companies on branding, brand value, and new product development.