Since the foundation of YouTube in February 2005, it has grown into a fantastic educational resource for learners of all types. From learning how to tie your shoe laces to figuring out how to write a Java programme – there is something for everybody. For many learners, YouTube has become a first port of call for content. Without content, YouTube would not succeed as a learning and teaching tool. Thousands of developers are sharing their content on-line for free. In April 2006, the Learn with Dr Eugene O’Loughlin YouTube Channel was set up as part of an experiment with students studying Learning Technologies. Since then the channel, with over 5.5 million views, has grown into a support tool for classes in subjects such as Statistics, Business Analysis, and Project Management. Using data analytics from his own channel, Dr O’Loughlin will discuss the following questions:
Why do developers share their content?
What makes leaners go to YouTube to learn?
What makes a successful YouTube channel?
Who is watching the videos?
How to interact with YouTube learners?
Managing a YouTube Channel?
4. » Why do developers share their content?
» What makes learners go to YouTube to learn?
» What makes a successful YouTube channel?
» Who is watching the videos?
» How to interact with YouTube
learners?
» Managing a YouTube Channel?
6. » More than 1 billion unique users each month
» Over 6 billion hours of video are watched each
month on YouTube
» 100 hours of video are uploaded to YouTube every
minute
» 80% of YouTube traffic comes from outside the US
» YouTube is localized in 61 countries and across 61
languages
» According to Nielsen, YouTube reaches more US
adults ages 18-34 than any cable network
» Millions of subscriptions happen each day
Source: https://www.youtube.com/yt/press/statistics.html
20. » Why do developers share their content?
» What makes learners go to YouTube to learn?
» What makes a successful YouTube channel?
» Who is watching the videos?
» How to interact with YouTube
learners?
» Managing a YouTube Channel?
Since the foundation of YouTube in February 2005, it has grown into a fantastic educational resource for learners of all types. From learning how to tie your shoe laces to figuring out how to write a Java programme – there is something for everybody. For many learners, YouTube has become a first port of call for content. Without content, YouTube would not succeed as a learning and teaching tool. Thousands of developers are sharing their content on-line for free. In April 2006, the Learn with Dr Eugene O’Loughlin YouTube Channel was set up as part of an experiment with students studying Learning Technologies. Since then the channel, with over 5.5 million views, has grown into a support tool for classes in subjects such as Statistics, Business Analysis, and Project Management. Using data analytics from his own channel, Dr O’Loughlin will discuss the following questions:
Why do developers share their content?
What makes leaners go to YouTube to learn?
What makes a successful YouTube channel?
Who is watching the videos?
How to interact with YouTube learners?
Managing a YouTube Channel?
The Economist has a wonderful chart comparing the amount of man-hours it took to build various wonders of the world (the Empire State Building, the Great Pyramids, Wikipedia) to the amount of time (140 million hours, or over 16,000 years) humans have spent watching "Gangnam Style" on YouTube, which has now been viewed over 2 billion times: