Brief presentation on social media branding and strategy presented by Engage | communicate . connect. Plus a simple introduction to the new women's innovation group in Newburyport, MA - #28Carrots.

2. 5 Key Facets to Your Brand Story
Brand Foundation – Image, Messaging and Media
Web Presence – Communication of the online brand
Engagement – Reaching out to your audience
Search – Create result oriented visibility
Online Marketing – Taking it to the next level

4. It’s about your audience
BrandingU Blog:
You Are Better
Than You Think
You Are! …
REALLY!!

5. It’s about your audience
Be aware of who your audience is
Don’t make them think or jump through hoops
Be available and be authentic
Being true to YOU

6. Leveraging the right voice with the
right action
BrandingU Blog:
It’s the message
that makes ALL
the difference!

7. Leveraging the right voice with the
right action
Building the best brand voice
Selecting the right social media networks
Knowing what your time is worth
Balancing business, social and your personal lifestyle

8. Leveraging the right voice with the
right action
Everything takes time, no quick fix
“No one cares how much you know until they know
how much you care!”
Support systems rule

9. Getting the results in YOUR social
Tools to help manage your time
BundlePost
Hootsuite
ManageFlitter
SocialBro
Find Your Influence
Content, posts & engagement strategy
Using the social networks to your strengths
Be thoughtful!

10. Getting Results = Conversion
BrandingU Blog:
Now What Do You
Want Me To Do? …
Just CLICK IT!

11. We are all in this together

12. We are all in this together
28 Carrots –
A local women’s innovation center that focuses on:
Business Support > Financial, legal, marketing, and sales
Healthy Lifestyle > Physically feeling like the optimal YOU
Family Management > Balancing work and home
Mentoring | Motivation > Innovation guide & personal growth