This document summarizes the results of the 2009 Employee Engagement Survey conducted by the IABC Research Foundation and Buck Consultants. Key findings include:
- Communication methods like email, intranet, and social media are frequently used to engage employees, while print newsletters and home mailings are used less.
- Most organizations do not have policies for employee social media use or measure the effectiveness of social media.
- While senior leaders partner more with communicators now than a year ago, communication budgets and staffing have decreased for many due to the economic downturn.
- An established internal brand and communication are linked to better employee retention, especially during challenging times.