This document summarizes the different ways a student group evaluated their media project. For each evaluation question, the group utilized a different media format to present their response, including blog posts, presentations, Prezi, stop motion video, and podcast. The questions addressed how the project fit or challenged genre conventions, represented social groups, would be distributed, targeted audiences, and what was learned from constructing the project. The group demonstrated progression from their preliminary task to the main project by improving their skills in areas like camerawork, editing, lighting and incorporating new techniques.
2. QUESTION 1
“In what ways does your media product use, develop or challenge
forms and conventions of real media products?”
This group choose to input there information
and answers to question 1 straight into a
blog post also including pictures to back up
their points. For this question this group has
explained the typical codes and conventions
of a thriller film and the research they did
into thriller films. They then went onto
explain how there work fitted these
conventions, they began to explain how
certain elements of the film fitted the thriller
genre the most e.g. the began to talk about
the soundtrack they used and how this fitted
the genre giving examples throughout of how
there work fits.
3. QUESTION 2
“how does your media product represent particular social groups?”
This group choose to make a presentation for this
question and uploaded this to slideshare to make it
more accessible to put onto there blog and embed it.
In question 2 they went through each character and
explained how there appeared in different social
groups and how these people have been portrayed in
there thriller film. They have also explained
throughout the presentation why they have chosen to
present these people in this specific way, also the
stereotypes that have been used throughout and why
they have been reinforced such as they choose for the
young boy in there film to be wearing the colour blue
as they believed this fitted the stereotype for young
boys to be wearing the colour blue.
4. QUESTION 3
“what kind of media institutions might distribute your media product
and why?”
This group choose to present question 3 using
a prezi, a prezi allows for information to be
included but you can also insert images it is
also another use of technology. In question 3
this group has explained the distribution
companies such as conglomerate and
independent distribution companies. They
then explained the research they had done on
different distribution companies and the
differences between these companies, They
overall came up with a conclusion that they
were going to go with paramount pictures
they then went onto explain why they had
chosen this distribution company over others.
5. QUESTION 4
“who would be the audience for your media product?”
For question 4 this group decided to create a
stop motion, they filmed, edited and
uploaded this onto youtube which made it
accessible to view and made it easy to embed
this onto there blogs. from this stop motion i
gathered things that i should included into
question 4 which are describe the audience
that I am going to target, i then should talk
about there age and information on the
target audience such as there interests and
how long they spend using the media. Also
including the research that I have done on
target audiences.
6. QUESTION 5
“how did you attract/address your audience?”
This group decided to make a video that
was edited and created a sequel to
answer this question. They edited the
video and uploaded it to the media
platform youtube which made it easier
to embed onto there blogs and to get the
video out to an audience. This question
the group explained about the audience
research they did such as survey and
planning, they also explained how they
used this information to impact on
there main task (thriller film). They
also talked about the specific things
they did and included that would
attract there target audience such as
the characters used and how these
impacted the film.
7. QUESTION 6
“what have you learnt about technologies from the process of
constructing this product?”
This group did a question 6
evaluation but it is not accessible to
view on there blog so I'm not able to
analyse there question 6 evaluation.
Things that should have been included:
what technologies worked best
what technologies they found difficult to use
how technologies have changed media production
talked about the research, planning, editing and filming
talked about the technologies used
8. QUESTION 7
“looking back at your preliminary task what do you feel you have learnt
in the progression from it to the main task?”This group choose to do a video
podcast for question 7, explaining
how they have progressed
significantly from the preliminary
task, they start with talking about
the mistakes they made in the
preliminary task and how they
avoided these in the main task, they
explained how there camerawork and
explained how they learnt new
techniques such as shot reverse shot
that they then included into the main
task. They learnt how they could
improve camerawork, editing, mise
en scene and lighting.
