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Crowdfunding Wearable Technologies on Kickstarter and Indiegogo
1. Gizmodo Mashable Engadget Venture
Beat
Digital
Trends
TechCrunch
The
Verge Gizmag Cnet
Fast
Company
(Reached 100% of the Goal)
Wearable Technologies Market is Growing Fast.
34% of Successful Projects have been
created in California. But on Indiegogo there are
only 16% CA projects in 2014 comparing to 29%
in 2013. Asia & Europe are Catching Up.
22% of All Projects Have Raised between $100K & $1M.
Delivery Rates are Very Low, Especilly for Campaigns with
Flexible Funding.
Kickstarter Has Significantly Higher Success & Delivery Rates.
None of the Products were Delivered On Time.
24%
Countries the Successful Projects have Come from 20
$1,502,828
KREYOS: The ONLY Smartwatch
With Voice & Gesture Control
Indiegogo Kickstarter
$1M+ $100K-1M $50K-$100K less than $50K
0.7%
16.0%
9.3% 8.0%
4.7%
26.0%
14.0% 13.3%
Florida CanadaCalifornia
New York
$16,562
$18,896
$8,191
1 6
19
68
45
2010 2011 2012 2013
Successful Projects
2014
(first 3 months)
2010 2011 2012 2013
Money Raised (in thousands)
2014
(first 3 months)
$942.6 $397.9
34%
34% 45%
$10,266,845
PEBBLE: E-Paper Watch for
iPhone and Android
(of All Launched Campaigns)
(Total Countries: 20)
www.CrowdfundProductions.com
CONCLUSIONS
$11,815,777 $33,173,558
MONEY RAISED
SUCCESS RATE
DELIVERY RATE
(for projects funded in 2011-2013)
IGG
California
United
Kingdom
• Activity/Fitness Tracking
• Health Monitoring
• Personal Security
• Smart Textile
• Wearable Computers/Hands-free Communicators
• Virtual Reality
CATEGORIES
PROJECTS
RESEARCHED
300
CROWDFUNDING
WEARABLE TECHNOLOGIES
CROWDFUNDING
WEARABLE TECHNOLOGIES
18%
flexible funding
on IGG
MOST FUNDED
AMOUNTS RAISED
GEOGRAPHY
(Number of Projects & Money Raised)
THE MOST UNUSUAL PROJECTS
: The tail that wags when you get excited
: The first device to translate
animal thoughts into english
: Smart Diapers
: An Entire Band in your Pocket
TOP 10 MEDIA COVERING
WT CROWDFUNDING PROJECTS
BY YEARS
51%
KS
Top Locations Top Locations