Jessica MacLeod – Instagram Stories
•Als PPTX, PDF herunterladen•
1 gefällt mir•1,223 views
Net2van's annual #NPtech trends meetup. Where should nonprofits focus their attention in 2019? https://www.meetup.com/net2van/events/256474659/ Join us for a fast-paced evening of Ignite-style 5 minute mini-presentations on the trends, tools, and techniques charities should explore to create more impact. FEATURING + Rob Cottingham @robcottingham – Trust as the killer app in the Age of Fake + Brady Josephson @bradyjosephson – fundraising on third party platforms: Facebook donations; Third party processing and Donor Advised Funds (Chimp, Google, Facebook, etc.) + Kyle Thom, iATS Payments @iatspayments – Video and chat tools to advance your engagement cycle + Shoni Field @shonifield – Blurring of the lines between phone and online; Getting serious about digital lead generation + Jeff Harrison – AI and machine learning trends for nonprofits + Jessica Macleod @jess_macleod, Jelly Marketing @jellymarketing – How to effectively use Instagram Stories (how to make them more engaging, gamification with polls, etc.) + Matthew Pattinson, Lean Leap @mtpattinson – Uncovering Big Ideas That Matter With The Lean Canvas. + Daryl Hatton, Fundrazr @FundRazr – The market shift from major donations to micro-donations and from macro-projects to micro-projects + Ash Kumar, VanHack @AswinKumar @govanhack – Explore micro-communities in 2019. Mass social media is plateau-ing and private communities like Slack and Facebook groups are growing quickly. + Ashleigh Turner @sexwithashleigh – INTERACTIVE: what services/online tools you have found to simplify things SOCIAL LOVE Hosted by @elivdg Presented by @net2van Venue partner HiVE Vancouver @hivevancouver SPONSORS @iatspayments @EventChain_io @VCN_Community @techsoupcanada @NTENorg
Melden
Teilen
Melden
Teilen
Empfohlen
Hosted by TechSoup Connect Western Canada on July 20, 2022.
https://events.techsoup.org/e/m85bvc/
Almost every organization has two superpowers. The first is the data that they have packed away in databases and spreadsheets, often collecting virtual dust on their servers. The second is the visual faculties of their donors, clients, board members and staff members. While most of us glaze over at the sight of a spreadsheet, humans are wired to process visual information at lightning speed. By visualizing our data, we make it more accessible and usable.
You will leave this webinar with a clear understanding of:
The two superpowers organizations have and how to wield them more often and more effectively;
How you can use data visualization (aka data viz) to address key problems you face showing and evaluating your impact;
The types of visualizations that work best for different purposes; and
How to turn a good viz into a great one.TechSoup Connect Western Canada: Data To Action: Making Your Data Visible and...
TechSoup Connect Western Canada: Data To Action: Making Your Data Visible and...NetSquared Vancouver
From TechSoup Connect Western Canada's April 5 event with Paul Orlando.
https://events.techsoup.org/e/mjf6u7/
How much should you spend on ads or growth at your nonprofit? What is each email address worth? You need to know how to calculate donor/member acquisition costs and lifetime value.
Author and University of Southern California Professor Paul Orlando gives a friendly and accessible introduction to Unit Economics. Paul will demonstrate methods to assess and calculate Customer Acquisition Cost (CAC), Lifetime Value (LTV), and more.
You will learn:
Ways to calculate Customer Acquisition Cost and Lifetime Value with additions like customer segments, cohorts, retention, and more (and why they can be imperfect methods).
How to manage the cost of growth along with potential value generated.
The difference between growing and scaling a nonprofit.What is a New Member Worth? A Guide to Acquisition Costs + Member Lifetime Value
What is a New Member Worth? A Guide to Acquisition Costs + Member Lifetime ValueNetSquared Vancouver
Empfohlen
Hosted by TechSoup Connect Western Canada on July 20, 2022.
https://events.techsoup.org/e/m85bvc/
Almost every organization has two superpowers. The first is the data that they have packed away in databases and spreadsheets, often collecting virtual dust on their servers. The second is the visual faculties of their donors, clients, board members and staff members. While most of us glaze over at the sight of a spreadsheet, humans are wired to process visual information at lightning speed. By visualizing our data, we make it more accessible and usable.
You will leave this webinar with a clear understanding of:
The two superpowers organizations have and how to wield them more often and more effectively;
How you can use data visualization (aka data viz) to address key problems you face showing and evaluating your impact;
The types of visualizations that work best for different purposes; and
How to turn a good viz into a great one.TechSoup Connect Western Canada: Data To Action: Making Your Data Visible and...
TechSoup Connect Western Canada: Data To Action: Making Your Data Visible and...NetSquared Vancouver
From TechSoup Connect Western Canada's April 5 event with Paul Orlando.
https://events.techsoup.org/e/mjf6u7/
How much should you spend on ads or growth at your nonprofit? What is each email address worth? You need to know how to calculate donor/member acquisition costs and lifetime value.
Author and University of Southern California Professor Paul Orlando gives a friendly and accessible introduction to Unit Economics. Paul will demonstrate methods to assess and calculate Customer Acquisition Cost (CAC), Lifetime Value (LTV), and more.
You will learn:
Ways to calculate Customer Acquisition Cost and Lifetime Value with additions like customer segments, cohorts, retention, and more (and why they can be imperfect methods).
How to manage the cost of growth along with potential value generated.
The difference between growing and scaling a nonprofit.What is a New Member Worth? A Guide to Acquisition Costs + Member Lifetime Value
What is a New Member Worth? A Guide to Acquisition Costs + Member Lifetime ValueNetSquared Vancouver
Video from TechSoup Connect Western Canada's "The Top Digital + Technology Trends for Nonprofits in 2022"
Recorded January 12, 2022.
Event: https://events.techsoup.org/e/m466a5/
The event was a fast-paced afternoon of Ignite-style mini-presentations on the trends, tools, and techniques nonprofits should use to create more impact.
TRENDS
Cryptocurrency trends to watch in 2022 with Jason Shim
Quantifying Your Desired Outcomes from Investments in SaaS/Cloud with Kevin Christopher-George
AI, Ethics, and Nonprofits with Kirk Schmidt
The triple threat of cheap and cheerful market research with Darren Barefoot
How to grow awareness by leveraging the audiences of others with Alison Knott
Video marketing: easier, cheaper, more effective with David Phu
How mobile and express payment options impact online giving with Salvatore Salpietro
Building donor relationships in 2022 with Sara Hoshooley
2022 Trends in Tech with John Bromley
Learning the latest trends in individual giving and donor stewardship with Shelina Dilgir
Technology Helps's Top Tech Trends with Charles Buchanan
Investing in Your Fundraising Skills with Rowena Veylan
User Experience FTW with Jai DjwaShelina Dilgir — Learning the latest trends in individual giving and donor st...
Shelina Dilgir — Learning the latest trends in individual giving and donor st...NetSquared Vancouver
Video from TechSoup Connect Western Canada's "The Top Digital + Technology Trends for Nonprofits in 2022"
Recorded January 12, 2022.
Event: https://events.techsoup.org/e/m466a5/
The event was a fast-paced afternoon of Ignite-style mini-presentations on the trends, tools, and techniques nonprofits should use to create more impact.
TRENDS
Cryptocurrency trends to watch in 2022 with Jason Shim
Quantifying Your Desired Outcomes from Investments in SaaS/Cloud with Kevin Christopher-George
AI, Ethics, and Nonprofits with Kirk Schmidt
The triple threat of cheap and cheerful market research with Darren Barefoot
How to grow awareness by leveraging the audiences of others with Alison Knott
Video marketing: easier, cheaper, more effective with David Phu
How mobile and express payment options impact online giving with Salvatore Salpietro
Building donor relationships in 2022 with Sara Hoshooley
2022 Trends in Tech with John Bromley
Learning the latest trends in individual giving and donor stewardship with Shelina Dilgir
Technology Helps's Top Tech Trends with Charles Buchanan
Investing in Your Fundraising Skills with Rowena Veylan
User Experience FTW with Jai DjwaKevin Christopher-George - Quantifying Your Desired Outcomes from Investments...
Kevin Christopher-George - Quantifying Your Desired Outcomes from Investments...NetSquared Vancouver
You have a lot of data! How can you keep your member and client information secure? What legal rules does you nonprofit need to follow when it comes to data hosting? What tools and apps won't get your in trouble?
We have four experts who will answer all your questions.
* Alejandra Brown: Introduction to privacy and overview of privacy and data residency rules that apply to BC nonprofits.
* Mack Hardy: Five practical things you can do to secure your online self. Policies, 2FA, password managers, and more.
* Damien Norris: A suite of curated tools that organizations can use to locally/securely replace the US owned cloud services in their lives.
* Kris Constable: IDVPN: a VPN for complying with justistional regulations.
Mack Hardy: Five practical things you can do to secure your online self. Poli...
Mack Hardy: Five practical things you can do to secure your online self. Poli...NetSquared Vancouver
You have a lot of data! How can you keep your member and client information secure? What legal rules does you nonprofit need to follow when it comes to data hosting? What tools and apps won't get your in trouble?
We have four experts who will answer all your questions.
* Alejandra Brown: Introduction to privacy and overview of privacy and data residency rules that apply to BC nonprofits.
* Mack Hardy: Five practical things you can do to secure your online self. Policies, 2FA, password managers, and more.
* Damien Norris: A suite of curated tools that organizations can use to locally/securely replace the US owned cloud services in their lives.
* Kris Constable: IDVPN: a VPN for complying with justistional regulations.
Damien Norris: A suite of curated tools that organizations can use to locally...
Damien Norris: A suite of curated tools that organizations can use to locally...NetSquared Vancouver
In this keynote, Jordan will walk you through how to create a social media system that you can use for your brand. After this talk you should walk away with the tools to create and distribute content consistently.
Key Takeaways:
- How to create a social media system- Building a distribution plan for content- How to stretch one idea farHow to Create a Social Media Plan Like a Pro - Jordan Scheltgen
How to Create a Social Media Plan Like a Pro - Jordan ScheltgenDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Weitere ähnliche Inhalte
Mehr von NetSquared Vancouver
Video from TechSoup Connect Western Canada's "The Top Digital + Technology Trends for Nonprofits in 2022"
Recorded January 12, 2022.
Event: https://events.techsoup.org/e/m466a5/
The event was a fast-paced afternoon of Ignite-style mini-presentations on the trends, tools, and techniques nonprofits should use to create more impact.
TRENDS
Cryptocurrency trends to watch in 2022 with Jason Shim
Quantifying Your Desired Outcomes from Investments in SaaS/Cloud with Kevin Christopher-George
AI, Ethics, and Nonprofits with Kirk Schmidt
The triple threat of cheap and cheerful market research with Darren Barefoot
How to grow awareness by leveraging the audiences of others with Alison Knott
Video marketing: easier, cheaper, more effective with David Phu
How mobile and express payment options impact online giving with Salvatore Salpietro
Building donor relationships in 2022 with Sara Hoshooley
2022 Trends in Tech with John Bromley
Learning the latest trends in individual giving and donor stewardship with Shelina Dilgir
Technology Helps's Top Tech Trends with Charles Buchanan
Investing in Your Fundraising Skills with Rowena Veylan
User Experience FTW with Jai DjwaShelina Dilgir — Learning the latest trends in individual giving and donor st...
Shelina Dilgir — Learning the latest trends in individual giving and donor st...NetSquared Vancouver
Video from TechSoup Connect Western Canada's "The Top Digital + Technology Trends for Nonprofits in 2022"
Recorded January 12, 2022.
Event: https://events.techsoup.org/e/m466a5/
The event was a fast-paced afternoon of Ignite-style mini-presentations on the trends, tools, and techniques nonprofits should use to create more impact.
TRENDS
Cryptocurrency trends to watch in 2022 with Jason Shim
Quantifying Your Desired Outcomes from Investments in SaaS/Cloud with Kevin Christopher-George
AI, Ethics, and Nonprofits with Kirk Schmidt
The triple threat of cheap and cheerful market research with Darren Barefoot
How to grow awareness by leveraging the audiences of others with Alison Knott
Video marketing: easier, cheaper, more effective with David Phu
How mobile and express payment options impact online giving with Salvatore Salpietro
Building donor relationships in 2022 with Sara Hoshooley
2022 Trends in Tech with John Bromley
Learning the latest trends in individual giving and donor stewardship with Shelina Dilgir
Technology Helps's Top Tech Trends with Charles Buchanan
Investing in Your Fundraising Skills with Rowena Veylan
User Experience FTW with Jai DjwaKevin Christopher-George - Quantifying Your Desired Outcomes from Investments...
Kevin Christopher-George - Quantifying Your Desired Outcomes from Investments...NetSquared Vancouver
You have a lot of data! How can you keep your member and client information secure? What legal rules does you nonprofit need to follow when it comes to data hosting? What tools and apps won't get your in trouble?
We have four experts who will answer all your questions.
* Alejandra Brown: Introduction to privacy and overview of privacy and data residency rules that apply to BC nonprofits.
* Mack Hardy: Five practical things you can do to secure your online self. Policies, 2FA, password managers, and more.
* Damien Norris: A suite of curated tools that organizations can use to locally/securely replace the US owned cloud services in their lives.
* Kris Constable: IDVPN: a VPN for complying with justistional regulations.
Mack Hardy: Five practical things you can do to secure your online self. Poli...
Mack Hardy: Five practical things you can do to secure your online self. Poli...NetSquared Vancouver
You have a lot of data! How can you keep your member and client information secure? What legal rules does you nonprofit need to follow when it comes to data hosting? What tools and apps won't get your in trouble?
We have four experts who will answer all your questions.
* Alejandra Brown: Introduction to privacy and overview of privacy and data residency rules that apply to BC nonprofits.
* Mack Hardy: Five practical things you can do to secure your online self. Policies, 2FA, password managers, and more.
* Damien Norris: A suite of curated tools that organizations can use to locally/securely replace the US owned cloud services in their lives.
* Kris Constable: IDVPN: a VPN for complying with justistional regulations.
Damien Norris: A suite of curated tools that organizations can use to locally...
Damien Norris: A suite of curated tools that organizations can use to locally...NetSquared Vancouver
Mehr von NetSquared Vancouver (20)
Sara Hoshooley — Building donor relationships in 2022
Sara Hoshooley — Building donor relationships in 2022
Shelina Dilgir — Learning the latest trends in individual giving and donor st...
Shelina Dilgir — Learning the latest trends in individual giving and donor st...
Kevin Christopher-George - Quantifying Your Desired Outcomes from Investments...
Kevin Christopher-George - Quantifying Your Desired Outcomes from Investments...
Meaningful Work: Building Resilience and Capacity through Skilled Volunteering
Meaningful Work: Building Resilience and Capacity through Skilled Volunteering
Demo Event: Four Innovative Apps for Food Pantries and Food Banks
Demo Event: Four Innovative Apps for Food Pantries and Food Banks
How Nonprofits Can Create 10x the Content Without More Work
How Nonprofits Can Create 10x the Content Without More Work
Leah Chang — CRM roles and responsibilities worksheet
Leah Chang — CRM roles and responsibilities worksheet
#VanGives — #GivingTuesday for Vancouver Nonprofits
#VanGives — #GivingTuesday for Vancouver Nonprofits
Mack Hardy: Five practical things you can do to secure your online self. Poli...
Mack Hardy: Five practical things you can do to secure your online self. Poli...
Damien Norris: A suite of curated tools that organizations can use to locally...
Damien Norris: A suite of curated tools that organizations can use to locally...
Learning Management Systems for Nonprofits – Net2van July 9 2019
Learning Management Systems for Nonprofits – Net2van July 9 2019
Kürzlich hochgeladen
In this keynote, Jordan will walk you through how to create a social media system that you can use for your brand. After this talk you should walk away with the tools to create and distribute content consistently.
Key Takeaways:
- How to create a social media system- Building a distribution plan for content- How to stretch one idea farHow to Create a Social Media Plan Like a Pro - Jordan Scheltgen
How to Create a Social Media Plan Like a Pro - Jordan ScheltgenDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recoverTurn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel LeminDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The way brands view LinkedIn is completely backwards. In both B2C and B2B marketing, LinkedIn has massive untapped potential for all companies, including activating employees as thought leaders and influencers. Learn about the ways brands are currently using the platform, how they should be using the platform, and how business leader’s should be using about the platform to drive business results.
Key Takeaways:
- Why LinkedIn is so important for all brands- How brands should view LinkedIn- How marketing leaders should use LinkedIn for their own brandThe Future of Brands on LinkedIn - Alison Kaltman
The Future of Brands on LinkedIn - Alison KaltmanDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Creator Influencer Strategy Master Class - Corinne Rose Guirgis
Creator Influencer Strategy Master Class - Corinne Rose GuirgisDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
First Things First: Building and Effective Marketing Strategy
Too many companies (and marketers) jump straight into activation planning without formalizing a marketing strategy. It may seem tedious, but analyzing the mindset of your targeted audiences and identifying the messaging points most likely to resonate with them is time well spent. That process is also a great opportunity for marketers to collaborate with sales leaders and account managers on a galvanized go-to-market approach. I’ll walk you through the methods and tools we use with our clients to ensure campaign success.
Key Takeaways:
-Recognize the critical role of strategy in marketing
-Learn our approach for building an actionable, effective marketing strategy
-Receive templates and guides for developing a marketing strategyDigital Strategy Master Class - Andrew Rupert
Digital Strategy Master Class - Andrew RupertDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Brand Strategy Master Class - Juntae DeLane
Brand Strategy Master Class - Juntae DeLaneDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Kürzlich hochgeladen (20)
How to Create a Social Media Plan Like a Pro - Jordan Scheltgen
How to Create a Social Media Plan Like a Pro - Jordan Scheltgen
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
What is Google Search Console and What is it provide?
What is Google Search Console and What is it provide?
Creator Influencer Strategy Master Class - Corinne Rose Guirgis
Creator Influencer Strategy Master Class - Corinne Rose Guirgis
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Martal Group - B2B Lead Gen Agency - Onboarding Overview
Martal Group - B2B Lead Gen Agency - Onboarding Overview
BDSM⚡Call Girls in Sector 144 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 144 Noida Escorts >༒8448380779 Escort Service
Cash payment girl 9257726604 Hand ✋ to Hand over girl
Cash payment girl 9257726604 Hand ✋ to Hand over girl
Brand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdf
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
Jessica MacLeod – Instagram Stories
- 1. JESSICA MACLEOD Social Media Coordinator
- 2. HOW TO EFFECTIVELY USE INSTAGRAM STORIES Build your audience, generate engagement, and get results!
- 3. WHAT ARE INSTAGRAM STORIES? • Bite-sized photos or video clips • Posted to your followers • Expire after 24 hours • Don’t appear on your profile grid • Fun way to interact with audience
- 4. HOW DO I POST TO STORIES? • Open up the Instagram App • Click the ‘home’ button on the bottom left • Tap the camera icon on the top left above profile photo • Tap the circle once for photo • Hold down for video recording
- 5. WHAT SHOULD I POST ON STORIES? • “Behind the scenes” • Meet the team • Events • Exciting announcements • Things you don’t want on your evergreen feed but still want to share with your audience
- 6. USING TAGS • Location tag • Geotag where you are for greater reach • Account tag • Tag people/businesses you are with so they can share • Hashtag • Use branded hashtags for more exposure
- 7. ADDING STICKERS & GIFS • Add a variety of static stickers (emojis and words) • Add moving GIFs
- 8. TEXT & WRITING/DOODLES • Type out a caption, comment, CTA • Write out words with the pen • Draw doodles
- 9. QUESTIONS, POLLS, SLIDERS, COUNTDOWN • Ask your audience questions and they’ll send you answers • Slider encourages interaction • Countdown to an event • Take a poll to gain insight
- 10. FUN EXAMPLES • Etsy (source: Hootsuite) • AirBnB (source: Falcon.io)
- 11. KEY TAKEAWAYS • Tell a story • Make it fun! • Try new things • Get creative
- 12. Q&A