1. Office of the Chief Operating Officer
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2. At the end of this course, you should be able to:
Learn how to create a powerful and compelling case
for a variety of situations.
Effectively analyze any level of data and make a
compelling case based on what the data is telling
you.
Identify your communication style and be able to
adjust for your audience.
Identify types of visual aids to enhance your case.
Learn how to effectively document your compelling
case.
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5. List below some of the compelling cases or
stories you tell most often.
List below some of the compelling cases or
stories that are frequently told by a friend or
partner.
What do you do (or does your friend or partner
do) specifically to engage your audience as
you are telling sharing your compelling cases
or stories?
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8. Storytelling is an interactive performance art
form.
Storytelling is, by design, a co-creative process.
Storytelling is, by its
nature, personal, interpretive, and uniquely
human.
Storytelling is a process, a medium for
sharing, interpreting, offering the content and
meaning of a story to an audience.
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9. First-Person
Narration
Dear Diary
Frametale
Dialogue
Interview
Television or
Theater Script
Poetry / Ballad
Dialect
Modernization
/ Change
Setting
The “Twist"
Sequel /
Prequel
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11. A Map is just like an outline to a paper – it
starts to “frame” the story and gets the
energy and information captured
Narrow your focus and strategy
Review the story telling steps
Pick at least one of the storytelling
techniques
Present your story back to everyone
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12. Once upon a time
And every day
And then one day
Because of that
Because of that
Until finally
From that day forward…
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13. Now – stories of
fact…captures the current
reality of aligned behaviors
Now – stories of
contradiction…reveals
inconsistencies and failings
Future – stories of
possibility and the
revolution…imagines new
ideas, actions, changes, bo
th big and small (ask what
if…)
Future – stories of
anxiety…reveals fears and
worries
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17. 1. What is my most preferred style of
communication?
2. What are my strengths as a communicator?
3. What are some areas for development?
4. What should I be careful about as I present to
others based on my style?
5. What will I specifically do to make sure I am better
matching my communication style with the
audience I am communicating to?
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20. Choose a theme
Decide on what elements convey the theme
Create a feeling of movement or “something
happening”
Share the story in whatever way feels right to
you
Recognize that learning storytelling techniques
and developing your skill – whether in visual
storytelling or some other form of storytelling –
is a journey
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