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Earning from Blogging By EJ Arboleda ManilaReviews.com ManilaBlogs.com EJArboleda.com
Top Blogs TechCrunch Michael Arrington 40 yo $8,000,000/month
Top Blogs Mashable Pete Cashmore 26 yo $6,000,000/month
Top Blogs Perez Hilton Mario Lavandeira Age: Unknown $2,000,000/month
Blogging Where to Start
Money in Blogging There are different ways to earn money: Direct: Advertisements Sponsors Indirect: As the subject matter expert Blog for someone else! Corporate Blogger Consultancy Internet Marketers, Online PR, etc
Money In Blogging
Money in Blogging ,[object Object]
64% of bloggers report no income (vs 72% last year)
18% of bloggers reported non-salary income
Mean: $9,985 (2008: $6,000)
Corporate bloggers: $17,101
Technorati is an Internet search engine for searching blogs.
By June 2008, Technorati was indexing 112.8 million blogs and over 250 million pieces of tagged social media.
http://technorati.com/blogging/feature/state-of-the-blogosphere-2009/,[object Object]
Know Your Market Who will read your blog? Who will watch your videos? Technical: SEO What search terms will send readers to you? How will people find you? Demographics versus Psychographics
Build your Brand ,[object Object]
Build your content
Be perceived as the expert
Ride on your own fame or notoriety (if applicable)

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Earning from blogging 2011 ej arboleda

Hinweis der Redaktion

  1. Total Revenue from AdSense: 8.792 BILLION USD
  2. “Many view blogging as a slightly subsidized hobby”
  3. Much of blog-related revenue comes from Display Ads (personally served ads).2nd: Adsense3rd: Affiliate Marketing4td: Paid to give speech on topic blogged about5th: Paid postings6th: Spokesblogger for products/brands
  4. Psychographic approach of Facebook They did not market to the “expected” market – kids, teenagers, young adults (Xanga) They catered to “people who want to stay connected” Hence, fastest growing Demographic – 35-55 year old women
  5. Moms have a writing style they generally categorize as “Sincere”
  6. In the US, trust in Media has declined to 27%
  7. (note how top bloggers started out!)