The power in media comes with challenges. As a consumer of information, we must understand which of the information we get are true and correct.

1. Prepared by: EILLEN IVY A. PORTUGUEZ
THE POWER OF MEDIA &
INFORMATION

2. “People are no longer mere consumers of the
media and other information sources, but are
now producers as well.”

3. TRUE OR FALSE
1. Nothing is private on social media.
2. Media provide economic opportunities for people of all ages.
3. Abuse in media and information usage can risk the consumer
himself/herself.
4. The user (consumer or producer) is more powerful than the means
(media and information)

4. INDIVIDUAL TASK
Read the given story which is adopted from a
popular Jewish folktale which describe perfectly
the power of words. Answer the questions that
follow.

5. PROCESSING OF INFORMATION
“With a great power comes great responsibility…”
When you send a text messages, post status on Facebook,
tweet on Twitter, and upload photos on Instagram, your power
crawls out from being a student to being a producer of
information.
If you have posted a picture of broken street light, several
messages can be elicited from it, it could mirror a lapse in
government expenditures, or criminal act of locals in the area.

6. How powerful are you then? How much power
do media and information have in the society?

7. in EDUCATION
Since Ancient times,
Media has been
used by people for
Education

8. Print Media play key roles in
the Education System: –
Books –Journals As
Technology evolves,
EDUCATION evolves, too.

9. Students
If need to do research they: - Go
to libraries. - Conduct interviews -
If info. Is not available nearby,
they have to travel far

10. Teachers
Unchallenged because
only few students can
study ahead of time

11. Knowledge was
limited only to those
who seek for it.

12. Broadcast & New Media
• Various info are now available in just a tap or
click away
• Researches can be done at home
• Students can contest their teachers’ opinion
• Meaningful and productive class discussions

13. Online Classroom
Those who cannot attend schools
physically can study online

14. Consequences
• Media Dependency - People often neglect the fact
that they can explore and do research
• Inactive Students
• Sources of Entertainment are also one click away
• Impatience

15. in SOCIETY
“The Social Media Capital of the
world is Philippines.”
-Global Study Wave7, 2014

16. 40
Million Filipinos
53
hours a week

17. Use Social Media as...
•Keep company
•Share new experiences to friends and followers
•Have fun!
•Meet new people.
•Stay in touch with friends.

18. Filipino’s behavior in Social Media are rooted
from Inherent human truths:
RELATIONSHIP
Sharing experiences and Emotions

19. DIVERSION
Entertainment and Relaxation
PROGRESSION
Career and Financial Status

20. Recognition
Expressing opinions and earning respect
Learning
Exploring the world and keeping up to date

21. Affected by Media:
•Families
•Schools
•Religions
•Government

22. Opportunities Given by Media
•Opened doors for people in the different
societies to participate in what McLuhan called
“Global Village”

23. Do you know someone in the country who
works as a call center agent? A foreign
software programmer? An online
Japanese/Korean translator? What do you
know about their jobs?
in ECONOMY

24. BPO – Business Process Outsourcing
-Owned by foreign conglomerates (Call Centers) – Convergys, Telstra,
Accenture, etc.
-Approximately 900 thousand Filipinos workers were employed in
BPO companies in 2013

25. The BPO employees contribute a great number to
the country’s economy aside from the OFWs.
BPO

26. MANILA
- second largest outsourcing destination in the world
(Vidaurri, 2016)

27. in POLITICS
- Mass media covered the first SONA of President
Duterte last June 30, 2016 the millennials or
younger generation exchanged comments and
participated discussions over the internet making
the said SONA more interactive then previous one.