IQPC prides itself on having a stimulating, dynamic marketing environment with a commitment to excellence. If you love a challenge, then this position will provide you with great learning opportunities, a high level of responsibility, as well as strong direct marketing exposure and business experience.
We are seeking Marketing and Business graduates to be part of a team of marketers who will facilitate the execution of direct-marketing campaigns on a diverse range of strategic business issues.
Our business includes - Defence IQ, Six Sigma IQ, Pharma IQ, Energy IQ, Customer Management IQ and Human Resources IQ
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ahead IQ - Graduate Scheme Marketing
1. AN INNOVATIVE GRADUATE PROGRAMME FOR ASPIRING MARKETERS
GRADUATE SCHEME POSITION INFORMATION
About IQPC
Founded in 1973, our mission has always been to deliver the highest possible quality of conferences to each market
sector and geographical area we serve.
Our values and culture are based on an entrepreneurial edge, leading edge research, and a passion for excellence. Our
delegates, sponsors and partners come from the world’s most influential businesses, and our conferences enable them
to tap into leading edge concepts, networks and tools to make their businesses more successful.
And why are we so successful? Quite simply, because of our people.
We employ smart, solution oriented, innovative, inspiring, and influential, passionate and ambitious people. Then we
offer them the empowerment and autonomy to deliver results, plus boundless opportunities for growth and career
progression.
We keep saying it because it’s true: our people are our most important asset.
To produce the most amazing conferences and seminars, we recruit and retain the most amazing people. We then
provide a working environment that gets the best out of them.
Join IQPC and be part of a world class team of ambitious, talented people.
People who are consistently pushing the boundaries of innovation in the world of conferences, seminars and knowledge
management.
The better you get, the harder you push, the more we’ll develop and reward you.
Every year, IQPC produces over 1,000 high quality conferences and seminars around the world. These are our
products. Teams of managers, marketers, producers, sales representatives, researchers and industry experts make
each of our products exceptional. Working at IQPC will expose you to all aspects of the product development cycle and
you’ll have the flexibility to move between roles and slot in where you fit best.
Want to join us? If so ask yourself…
• Do you have an energetic and positive outlook on life? Know how to work and play hard?
• Can you influence others, engaging people with your personality and intellect?
• Are you resourceful? Can you think outside the box, finding new solutions to old problems?
• Do you stay cool under fire, sidelining emotion to make fast, effective decisions?
• Are you tenacious and ambitious, refusing to let people or problems keep you down?
• Have you proven your entrepreneurial spirit, taking on challenges that make you stand out from the crowd?
We demand the best from our people. In return we offer world class training and development…
We want you to succeed because our success depends on it.
‘I joined IQPC in 2001 as a Conference Producer, and established the UK
Defence portfolio. After leading a production team for three years, I was
promoted to General Manager overseeing multiple sectors, and then
Managing Director of the whole of the UK business. This truly is a business
where talent and ambition is recognised and cultivated, this is one of the
main reasons why I joined over seven years ago and am still with IQPC
today.’ Joby, Managing Director
2. About the position
At IQPC we’re not restricted by layers of management or bureaucracy – we’ve created an environment where ideas
can flourish. If you’ve got big ideas, we want to hear them. From your very first day you’ll have the flexibility and
accountability to make things happen.
IQPC prides itself on having a stimulating, dynamic marketing environment with a commitment to excellence. If you
love a challenge, then this position will provide you with great learning opportunities, a high level of responsibility,
as well as strong direct marketing exposure and business experience.
We are seeking Marketing and Business graduates to be part of a team of marketers who will facilitate the
execution of direct-marketing campaigns on a diverse range of strategic business issues.
Job description:
• Online & non-traditional marketing program management
• Creation and management of strategic partnerships
• Management of regional vendors & service providers
• Responsible for the day-to-day coordination of department’s operational activities
Key areas of responsibility and learning:
Marketing Campaign Creation Support
• Construction of analysis; delegate profiling, profit based analysis, booking patterns
• Calling for media packs, assisting in list research and providing suggestions for new list sources
• Following up external marketing partners
Marketing Campaign Implementation
• Campaign monitoring
• Updating the marketing budget and revenue details
• Reconciling campaign activities
• Maintain marketing partnerships with associations and publications
Non-Traditional Marketing
• Preparing and executing fax & email campaigns
• Sourcing and fulfilling new online diary listings
• Negotiating and setting up of reciprocal weblinks
• Search engine marketing
Working closely with other internal departments
• Lead Generation - suggesting best possible list for research and building data
• Database Administration – database audit and maintaining database hygiene
• Sponsorship - working with conference sponsors; following up for marketing campaigns to their clients
• Telesales - providing active campaign delegate profiles
• Conference Logistics Team - assisting with planning for literature distribution and press passes to events
APPLICATION PROCESS
Applying for the Programme
Application for the program is open to all university graduates with a 2:1 Bachelors degree or above. Degrees in
marketing or business related subjects are preferred but not essential as we are more interested in the people than
the paper.
So what do I have to do?
We will need - An up to date copy of your C.V. Include any experience that demonstrates the qualities you think
a good marketer should have, in our current team we have former balloon modelers, mixologists and blueberry
sellers, no job is too random if you think it helped you develop your skill set.
CONTACT INFORMATION
Effa Emelia
Marketing Director, Europe
IQPC Ltd | Anchor House | 15-19 Britten Street | London | SW3 3QL
t: +44 (0) 207 368 9319 | f: +44 (0) 207 368 9303 | e: effa.emelia@iqpc.co.uk | w: www.iqpc.co.uk