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The Dark Side of Enterprise 2.0

     Kathleen Culver, Greg Lowe
            Alcatel‐Lucent



           #e2conf‐39
If you came here expecting to see 
 Google wave, it is too late, the doors 
have been locked and you are now our 
              prisoners.



Welcome to the Dark Side
The Dark Side of Enterprise 2.0




     Kathleen Culver, Greg Lowe
Kathleen Culver
 Collaboration Strategist, Research Junkie and 
 Skeptic


Greg Lowe 
 Enterprise 2.0 Evangelist, Charter 2.0 
 Adoption Council member, Architect and 
 Corporate Pot Stirrer
The promises of Enterprise 2.0
          •Increased productivity
          •Anywhere/anytime access
          •Better sense of “connection”
          •Unlock hidden expertise
          •Everyone has a voice
          •Consumer, not producer controlled
          •Community is smarter than individuals

Image used under Creative Commons from: Cessna 206
Flexible Access
                            Benefits
                            •SME’s at the fingertips
                            •Fast answers to questions
                            •Better sense of connection
                            •More choices


Image used under Creative Commons from: André Felipe de Medeiros'
Impact
       More interruptions




       Risks
       Loss of productivity
       Lost sense of accomplishment
       Loss of deep analyses


Image used under Creative Commons from: Ottoman42
Always On
                                  Benefits
                                  •Never disconnected
                                  •Work/life balance
                                  •Instant gratification
                                  •I’m not alone


Image used under Creative Commons from: Fellowship of the Rich
Impact
No downtime




Risks
Loss of “play”
Weakens tight connections 
Burnout
Always Virtual

 Benefits
 •Diverse inputs
 •Work/life balance
 •Lower Real Estate & travel expenses
 •Green




Image used under Creative Commons from: fenstrebme
Impacts                                           Risks
   Loss of Face time                                 Misunderstandings 
   Can’t emote very well ;*)                         Partial attendees
                                                     Loss of information exchange
                                                     Less camaraderie




Image used under Creative Commons from: gari.baldi
Always Retrievable

      Benefits
      •No information loss
      •Searchable
      •Content rated & tagged
      •Individuals are not information managers

Image used under Creative Commons from: dolescum
Impact
Big Brother




Risks
More posturing
No fresh starts
New 2.0 Venues

         Benefits
         •Broader input/perspective (Crowd Sourcing)
         •Multi‐lingual advantages
         •Building corporate knowledge


Image used under Creative Commons from: ecstaticist
Impact
    Exposure bias




    Risks
    Quiet ones crowded out
    More noise
    False statistical confidence

Image used under Creative Commons from: Stuck in Customs
Information candy store

                           Benefits
                           •Easy access to SME’s
                           •Fast answers to questions
                           •Better sense of connection


Image used under Creative Commons from: jaeming
Impact
           Information overload




            Risks
            Loss of productivity
            More choices reduces confidence
            Analysis paralysis


Image used under Creative Commons from: luxomedia
Bottom Line….NO WORRIES
•The Dark Side can't be quantified 
•Enterprise 2.0 is safe from business case risks 
•BUT …  there may be costs to the individual 
Mitigation
         •Avoid “Alert Fatigue”
         •Unplug yourself
         •Make your smile count (in person)
         •Don’t be STUPID (watch what you type)
         •Remember the “Wall flowers”

          (“Eat Healthy, Exercise More”)
Image used under Creative Commons from: juicyrai
Easier said than done

                                    Dopamine junkies 
                                    Fears …. 
                                          Disconnection
                                          Invisibility
                                          Seeming uncommitted
                                    Imperfect foresight


Image used under Creative Commons from: Scorpions and Centaurs
Remember
Unplug 


Reach‐out

Act ….
More information
http://greg2dot0.wordpress.com

Kathleen ‐ kec@alcatel‐lucent.com
Greg ‐ glowe@alcatel‐lucent.com

Session ID #e2conf‐39

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