The Drum Platform

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Derek A. Lackey

When you combine direct mail with social media you can produce

Business

[object Object],[object Object],www.e10egency.com Welcome to...

With The Drum Platform we blend direct mail and social media marketing to dramatically increase what we like to call “ka-ching!”

Our patented software platform allows you to easily integrate social media marketing with any direct marketing initiative to achieve unprecedented response rates.

The Drum Platform is a: scalable, secure, and powerful conversion engine that when applied to traditional direct marketing exponentially increases: response rates , list-building , data collection , organic ranking and R.O.I.

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[object Object],Simply add a Drum Smart Purl ™ to elevate your campaign to a whole new level

[object Object],Validates and captures data Creates opt-in database Provides age and gender segmentation

[object Object],Gives customers a voice Provides valuable insight and feedback

[object Object],Sweepstakes to encourage users to share increasing exposure Access to over 233 social networks and email Share using SMS Messaging

[object Object],One response can literally turn into an unlimited number of redemptions, powered by “word-of-mouth”

[object Object],Direct link to e-commerce site for immediate redemption One-click print for easyin-store redemption

[object Object],Dynamically pulls user’s data for in-store tracking

[object Object],Customer Action Index 1 Lands on PURL 2 Filling Out Form 3 Answering Questions 4 Activated Card 5 Shared 6 Visiting Advertiser’s Site 2 1 3 4 5 6

[object Object],Activations are shown in real-time Live feeds show the most recent activity Use the mouse to view individual information about customers View age and sex demo of participants Each color represents a customer’s action

[object Object],Overall response rate, percentage of activations and total shared Source breakdown Sales funnel helps you to discover where the biggest opportunities are Heat map

[object Object],Watch for popular markets that might not have been included in the original marketing campaign Gauge a person’s social influence by the spider web of linked friends who are participating in the program

[object Object],Use the filter to see results from different demos to understand how to target them in future marketing Survey answers are delivered in an easy to view format.

[object Object],Filter to learn more about a demo or to find a specific customer View address, e-mail and date of birth info. A residence map is dynamically generated. Toggle between poll results and activity log. Easily export data to an Excel file

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],= ka-ching!

All Rights Reserved. Contents are the property of e10 egency, Inc Contact: Derek A. Lackey , President P: 905 266 0301 M: 416 524 7844 : @dereklackey : lackeyderek : derek.lackey : dereklackey

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The Drum Platform

2. With The Drum Platform we blend direct mail and social media marketing to dramatically increase what we like to call “ka-ching!”

3. Our patented software platform allows you to easily integrate social media marketing with any direct marketing initiative to achieve unprecedented response rates.

4. The Drum Platform is a: scalable, secure, and powerful conversion engine that when applied to traditional direct marketing exponentially increases: response rates , list-building , data collection , organic ranking and R.O.I.

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