2. 2009 NATIONAL WINTER OFFER
PRICING AND PROMOTIONS GUIDE VALID 10/13/09
1 Time Rebate TV 1 TV 2 TV 3 TV 4
Choice NONE $29.99 $34.99 $39.99 $44.99
DVR ($6 extra) NONE $35.99 $40.99 $45.99 $50.99
HD ($10 extra) NONE $39.99 $44.99 $49.99 $54.99
HD/DVR ($16 extra) NONE $45.99 $50.99 $55.99 $60.99
Choice XTRA $99 $34.99 $39.99 $44.99 $49.99
DVR ($5 extra) $99 $39.99 $44.99 $49.99 $54.99
HD ($10 extra) $99 $44.99 $49.99 $54.99 $59.99
HD/DVR ($15 extra) $199 $49.99 $54.99 $59.99 $64.99
Premier $199 $47.99 $52.99 $57.99 $62.99
DVR ($6 extra) $199 $53.99 $58.99 $63.99 $68.99
HD ($10 extra) $199 $57.99 $62.99 $67.99 $72.99
HD/DVR ($1 extra) $199 $63.99 $68.99 $73.99 $78.99
Equipment Costs TV 1 TV 2 TV 3 TV 4 TV 5
D12 Basic FREE FREE FREE FREE $69.99
R22 DVR $99 $99 $99 $99 $99
H21 HD $99 $99 $99 $99 $99
HR21 HD/DVR $199 $199 $199 $199 $199
MOVIE CHANNEL COMBOS
1 Move Package $13 $2 extra for HBO
2 Movie Packages $24 $2 extra for HBO
3 Movie Packages $34 $2 extra for HBO
4 Movie Packages $44
ADDITIONAL PROGRAMING
HD Extra Pack $4.99
Sports Pack $11
Sunday Ticket $59
Superfan $20 DIRECTV
PROMO
Monthly prices re ect $21 bill credit per month for 12 months w/ rebate
Monthly prices re ect $5 bill credit per month for 12 months w/ registration
Purchase Sunday Ticket and get Premier free for 5 months
Showtime Free for 3 months with Choice and above
Starz Free for 3 months with Choice Xtra and above
Updated 10/22/09
3. VALID 10/13/09 SALES DEPT.
FOR SALES PERSONNEL USE ONLY
NOT FOR PUBLICATION OR DISTRIBUTION
UP TO $26 OFF 3 FREE MONTHS FREE LEASE UPGRADE
for 12 months to a DVR, HD Receiver or HD DVR
with National Offer and directv.com account with CHOICE XTRA™ and above
registration and email consent on qualifying packages with CHOICE XTRA and above ™
™ ™ ™ ™ ™ ™
$
29mo.
99 $
5599 $
60mo.
99 $
65mo.
99 $
75mo.
99 $
10999
REGULAR
PRICING
mo. mo.
Over 50 Channels Over 150 Channels Over 200 Channels Over 200 Channels Over 200 Channels Over 265 Channels
SAVE $21/mo. SAVE $21/mo. SAVE $21/mo. SAVE $21/mo. SAVE $21/mo.
for 12 mos. after National Offer rebate for 12 mos. after National Offer rebate for 12 mos. after National Offer rebate for 12 mos. after National Offer rebate for 12 mos. after National Offer rebate
SAVE $5/mo. SAVE $5/mo. SAVE $5/mo. SAVE $5/mo. SAVE $5/mo.
for 12 mos. after directv.com account for 12 mos. after directv.com account for 12 mos. after directv.com account for 12 mos. after directv.com for 12 mos. after directv.com account
registration & email consent rebate* registration & email consent rebate* registration & email consent rebate* account & email consent rebate* registration & email consent rebate*
EVERYDAY LOW PRICE SAVE OVER $350 SAVE OVER $580 SAVE OVER $580 SAVE OVER $580 SAVE OVER $580
WINTER OFFER
$
29mo. 29mo. 34mo. 39mo. 49mo. 83 mo.
99 $ 99
for 12 months after rebate
$ 99
for 12 months after rebate
$ 99
for 12 months after rebate
$ 99
for 12 months after rebate
$ 99
for 12 months after rebate
3 FREE MONTHS 3 FREE MONTHS 3 FREE MONTHS 3 FREE MONTHS 3 FREE MONTHS
Premium rolls to Premium rolls to Premium rolls to Premium rolls to ($24/mo. credit for 3 months)
$12.99/mo. at month 4 $24/mo. at month 4 $24/mo. at month 4 $24/mo. at month 4
Add DVR Service for Add DVR Service for Add DVR Service for DVR SERVICE DVR SERVICE Add DVR Service for
just $6.00/mo. just $6.00/mo. just $6.00/mo. INCLUDED INCLUDED just $6.00/mo.
Add HD Access for Add HD Access for Add HD Access for Add HD Access for HD ACCESS Add HD Access for
just $10.00/mo. just $10.00/mo. just $10.00/mo. just $10.00/mo. INCLUDED just $10.00/mo.
TYPE EQUIPMENT FEE TYPE EQUIPMENT FEE TYPE EQUIPMENT FEE TYPE EQUIPMENT FEE TYPE EQUIPMENT FEE TYPE EQUIPMENT FEE
HD ACCESS, DVR SERVICE
SD Receiver $
69 SD Receiver $
69 SD Receiver $
69 SD Receiver $
69 SD Receiver $
69 SD Receiver $
69
DVR $
99 DVR $
99 DVR $
99 DVR $
99 DVR $
99 DVR $
99
AND RECEIVERS
HD Receiver $
99 HD Receiver $
99 HD Receiver $
99 HD Receiver $
99 HD Receiver $
99 HD Receiver $
99
HD DVR $
199 HD DVR $
199 HD DVR $
199 HD DVR $
199 HD DVR $
199 HD DVR $
199
LEASE FEE LEASE FEE LEASE FEE LEASE FEE LEASE FEE LEASE FEE
$
5.00/mo. lease fee required for 2nd $
5.00/mo. lease fee required for $
5.00/mo. lease fee required for $
5.00/mo. lease fee required for $
5.00/mo. lease fee required for $
5.00/mo. lease fee required for
and each additional receiver 2nd and each additional receiver 2nd and each additional receiver 2nd and each additional receiver 2nd and each additional receiver 2nd and each additional receiver
Up to 4 SD Receivers with Up to 4 SD Receivers with Up to 4 SD Receivers with Up to 4 SD Receivers with Up to 4 SD Receivers with Up to 4 SD Receivers with
no Equipment Fee** no Equipment Fee** no Equipment Fee** no Equipment Fee** no Equipment Fee** no Equipment Fee**
AFTER INSTANT REBATE, AFTER INSTANT REBATE, AFTER INSTANT REBATE, AFTER INSTANT REBATE,
No hardware No hardware GET A FREE LEASE GET A FREE LEASE GET A FREE LEASE
rebates available rebates available UPGRADE TO A DVR, HD UPGRADE TO ALEASE
GET A FREE
DVR*** UPGRADE TO AN UPGRADE TO A DVR, HD
RECEIVER OR HD DVR*** HD DVR*** RECEIVER OR HD DVR***
Add Premiums Add Premiums Add Premiums Add Premiums Add Premiums PREMIUMS INCLUDED
CHANNELS
= 1299 = 1299 = 1299 ( $1499 if HBO) = 1299 ( $1499 if HBO) = 1299 ( $1499 if HBO)
PREMIUM
$
( $1499 if HBO) $
( $1499 if HBO) $ $ $
= $
24 ( $26 if HBO) = $
24 ( $26 if HBO) = $
24 ( $26 if HBO) = $
24 ( $26 if HBO) = $
24 ( $26 if HBO)
= $
34 ( $36 if HBO) = $
34 ( $36 if HBO) = $
34 ( $36 if HBO) = $
34 ( $36 if HBO) = $
34 ( $36 if HBO)
= $
42 ( $44 if HBO) = $
42 ( $44 if HBO) = $
42 ( $44 if HBO) = $
42 ( $44 if HBO) = $
42 ( $44 if HBO)
= $
51 = $
51 = GET PREMIER™ = GET PREMIER™ = GET PREMIER™
*A valid email address and customer consent to use it for communications and account registration on directv.com is required. **Up to two standard receivers with no equipment fee for high-risk customers. $5.00/mo. lease fee waived for 1st receiver but
required for second and each additional receiver. DVR service ($6.00/mo.) required for DVR or HD DVR lease. HD Access fee ($10.00/mo.) required for HD or HD DVR lease. ***Advanced product instant rebate available for non-fee paid customers only, with
qualifying base package. Programming, prices, terms and conditions subject to change at any time. LIMIT ONE ADVANCED EQUIPMENT REBATE PER DIRECTV ACCOUNT. See page 20 for full offer details.
20090915
4. VALID 10/13/09 SALES DEPT.
FOR SALES PERSONNEL USE ONLY
NOT FOR PUBLICATION OR DISTRIBUTION
™ ™ ™
™
$
4499
mo.
$
4999
mo.
$
5799
mo. $
109mo.
99
INFORMATION
PACKAGE
Over 155 Channels Over 155 Channels Over 170 Channels Over 275 Channels
Over 50 in Spanish* Over 50 in Spanish* Over 50 in Spanish* Over 55 in Spanish*
Over 105 in English Over 105 in English Over 115 in English Get access to over 55 Spanish-language chan-
Over 220 in English
nels with all our Más packages
including the exclusives below!
SAVE $10/mo. SAVE $10/mo. SAVE $13/mo. SAVE $13/mo.
for 12 mos. after National Offer rebate for 12 mos. after National Offer rebate for 12 mos. after National Offer rebate for 12 mos. after National Offer rebate
SAVE $5/mo.. SAVE $5/mo.. SAVE $5/mo.. SAVE $5/mo.. DIRECTV MÁS EXCLUSIVE
for 12 mos. after directv.com account registra- for 12 mos. after directv.com account registra- for 12 mos. after directv.com account registra- for 12 mos. after directv.com account CHANNELS
tion and email consent rebate** tion and email consent rebate** tion and email consent rebate** registration and email consent rebate**
SAVE $180 SAVE OVER $315 SAVE OVER $485 SAVE OVER $485
WINTER OFFER
$
2999 mo.
for 12 mos. after online rebate
$
3499 mo.
for 12 mos. after online rebate
$
3999 mo.
for 12 mos. after online rebate
$
9199 mo.
for 12 mos. after online rebate
3 FREE MONTHS 3 FREE MONTHS 3 FREE MONTHS
Premium rolls to $12.99/mo. at month 4 Premiums roll to $24/mo. at month 4 Premiums roll to $24/mo. at month 4
Add DVR Service for just $6.00/mo. DVR SERVICE INCLUDED Add DVR Service for just $6.00/mo. Add DVR Service for just $6.00/mo.
Add HD Access for just $10.00/mo. Add HD Access for just $10.00/mo. Add HD Access for just $10.00/mo. Add HD Access for just $10.00/mo.
DVR SERVICE, HD ACCESS
LEASE FEE LEASE FEE LEASE FEE LEASE FEE
AND RECEIVERS
5.00/mo. lease fee required for
$ $
5.00/mo. lease fee required for 2nd $
5.00/mo. lease fee required for 2nd 5.00/mo. lease fee required for
$
DISH NETWORK DOES NOT OFFER
2nd and each additional receiver and each additional receiver and each additional receiver 2nd and each additional receiver
Up to 4 SD Receivers with Up to 4 SD Receivers with Up to 4 SD Receivers with Up to 4 SD Receivers with
no Equipment Fee*** no Equipment Fee*** no Equipment Fee*** no Equipment Fee***
AFTER INSTANT REBATE GET FREE AFTER INSTANT REBATE GET FREE
No hardware AFTER INSTANT REBATE, UPGRADE TO ONE OF THESE: UPGRADE TO ONE OF THESE:
rebates available GET FREE UPGRADE TO DVR† DVR, HD RECEIVER OR HD DVR† DVR, HD RECEIVER OR HD DVR†
Add Premiums Add Premiums Add Premiums PREMIUMS INCLUDED
= $
1299 ( $1499 if HBO) = $
1299 ( $1499 if HBO) = $
1299 ( $1499 if HBO)
CHANNELS
PREMIUM
= $
24 ( $26 if HBO) = $
24 ( $26 if HBO) = $
24 ( $26 if HBO)
= $
34 ( $36 if HBO) = $
34 ( $36 if HBO) = $
34 ( $36 if HBO)
= $
42 ( $44 if HBO) = $
42 ( $44 if HBO) = $
42 ( $44 if HBO)
= $
51 = $
51 = $
51
*Includes English-language broadcast channels
with alternate Spanish audio. **A valid email
address and customer consent to use it for
communications and account registration on
directv.com is required. ***Up to two standard
receivers with no equipment fee for high-risk
customers. $5.00/mo. lease fee waived for
1st receiver but required for second and each
additional receiver. DVR service commitment
($6.00/mo.) required for DVR or HD DVR lease.
HD Access fee ($10.00/mo.) required for HD or
HD DVR lease. Programming, prices, terms and
conditions subject to change at any time. LIMIT
ONE ADVANCED EQUIPMENT REBATE PER DIRECTV
ACCOUNT. †Advanced product instant rebate
available for non-fee paid customers only, with
qualifying base package. See page 20 for full
offer details.
20090915
5. VALID 10/13/09 SALES DEPT.
FOR SALES PERSONNEL USE ONLY
NOT FOR PUBLICATION OR DISTRIBUTION
REGULAR PRICE
THE BASIC PACKAGE
$
12 99
Over 80 channels of family programming suitable for all ages, including local channels.*
LOCAL CHANNELS (HD locals available in 89% of U.S. households.**)
Subscribe to one of the INTERNATIONAL
ABC PBS
PROGRAMMING base packages ($12.99/mo. or above)
CBS CW (Available in select markets)
or any General Market base package ($29.99/mo. or above) FOX My TV (Available in select markets)
Add on A La Carte packages NBC
The 101® Network Home Shopping Network (HSN)
BYU TV Jewelry TV
Christian TV Network Link TV
The Church Channel NASA TV
™ C-SPAN NRB Network
C-SPAN 2 QVC
$
12mo.
99 $
3599
mo.
$
3699
mo.
Daystar Shop NBC
INFORMATION
DIRECTV Basics TCT Network
PACKAGE
Only available with addition of an Only available with addition of a Available as an International
International a la carte package International a la carte package base package DIRECTV Customer Support Trinity Broadcasting Network (TBN)
Over 20 video channels* Over 65 video channels* 6 Chinese-language channels EWTN The Word
58 Satellite Radio channels 58 Satellite Radio channels TVB1, TVB2, TVBS, TVB Entertainment, GemsTV XM Satellite Radio Channels - 58
CCTV-4, Tai Seng Entertainment
GOD TV
SAVE $11/mo.
for 12 mos. after National Offer rebate REGULAR PRICE
SAVE $5/mo.
for 12 months after directv.com account
registration & email consent rebate†
THE PREFERRED CHOICE
™
$
35 99
EVERYDAY LOW PRICE SAVE OVER $460 EVERYDAY LOW PRICE PACKAGE
FAll OFFER
$
1299 19mo. $
3699
Over 120 channels, the best in movies, sports, music, specialty, family programming and local channels.*
mo.
$ 99 mo.
LOCAL CHANNELS (HD locals available in 89% of U.S. households.**)
ABC NBC CW (Available in select markets)
CBS PBS My TV (Available in select markets)
for 12 mos. after online rebate
FOX
3 FREE MONTHS The 101® Network HD Theater†
A&E Home & Garden Television (HGTV)
ABC Family History Channel
BBC America Headline News (HLN)
Add DVR Service for just $6.00/mo. Add DVR Service for just $6.00/mo. Add DVR Service for just $6.00/mo. Bloomberg TV Home Shopping Network (HSN)
BYU TV Jewelry TV
DVR SERVICE , HD ACCESS,
Add HD Access for just $10.00/mo. Add HD Access for just $10.00/mo. Add HD Access for just $10.00/mo.
Cartoon Network (East) Lifetime
LEASE FEE LEASE FEE LEASE FEE
AND RECEIVERS
$
5.00/mo. lease fee required for $
5.00/mo. lease fee required for $
5.00/mo. lease fee required for Cartoon Network (West) Link TV
2nd and each additional receiver 2nd and each additional receiver 2nd and each additional receiver Christian TV Network MTV
Up to 4 SD Receivers with Up to 4 SD Receivers with Up to 4 SD Receivers with The Church Channel NASA TV
no Equipment Fee** no Equipment Fee*** no Equipment Fee** CNBC National Geographic Channel
AFTER INSTANT REBATE GET FREE CNBC World Nickelodeon/Nick at Nite (East)
AFTER INSTANT REBATE GET FREE CNN Nickelodeon/Nick at Nite (West)
No hardware UPGRADE TO A DVR HD RECEIVER,
rebates available UPGRADE TO ONE OF THESE: OR $100 OFF HD DVR Comedy Central NRB Network
DVR, HD RECEIVER OR HD DVR* (PAY ONLY $99)
C-SPAN QVC
Add Premiums Add Premiums Add Premiums C-SPAN 2 Shop NBC
CHANNELS
= $
1299 ( $1499 if HBO) = $
1299 ( $1499 if HBO) = $
1299 ( $1499 if HBO)
PREMIUM
= $
24 ( $26 if HBO) = $
24 ( $26 if HBO) = $
24 ( $26 if HBO) Daystar Spike TV
= $
34 ( $36 if HBO) = $
34 ( $36 if HBO) = $
34 ( $36 if HBO) DIRECTV Basics Syfy Channel
= $
42 ( $44 if HBO) = $
42 ( $44 if HBO) = $
42 ( $44 if HBO) DIRECTV Customer Support Trinity Broadcasting Network (TBN)
= $
51 = $
51 = $
51
Discovery Channel TBS
Disney Channel (East) TCT Network
Disney Channel (West) The Learning Channel (TLC)
E! Entertainment TNT
ESPN Travel Channel
ESPN2 truTV
EWTN TV Land
FitTV USA Network
*Additional international package required. **A valid email address and customer consent to use it for communications and account registration on
directv.com is required. ***Up to two standard receivers with no equipment fee for high-risk customers. $5.00/mo. lease fee waived for 1st receiver but Food Network VH1
required for second and each additional receiver. DVR service ($6.00/mo.) required for DVR or HD DVR lease. HD Access fee ($10.00/ mo.) required for Fox Movie Channel The Weather Channel
HD or HD DVR lease. †Advanced product instant rebate available for non-fee paid customers only, with qualifying base package. Programming, prices, GemsTV The Word
terms and conditions subject to change at any time. LIMIT ONE ADVANCED EQUIPMENT REBATE PER DIRECTV ACCOUNT. See page 20 for details. Lineup GOD TV World Harvest Television (WHT)
effective 9/1/09. ††Eligibility based on service address. Get updates at directv.com/channels. PREFERRED CHOICE™ package includes all BASIC™
package channels. †††To see if HD local channels are available in your area, go to directv.com/hdchannels. To access DIRECTV HD programming, a Gospel Music Channel XM Satellite Radio Channels - 58
subscription to HD Access ($10.00/mo.), a DIRECTV Slimline Dish, a DIRECTV HD Receiver (H20, HR20, H21, HR21, HR22, H23, HR23), and HD television HD Net†
equipment are required. ††††HD Access required.
Add HD Access for just $10.00/mo. and get over 15 HD channels.**
1 20090915
6. New Customer Rebate Instructions
Get a year of savings in 5 minutes!
Welcome to DIRECTV
Congratulations, you may be eligible for monthly rebate savings on your first year of
service with DIRECTV. To see your rebate credits starting on your first bill, complete the
three easy steps below before DIRECTV is installed in your home.
1 Visit the rebate home page
Click the link in your DIRECTV confirmation email to get to the rebate home page
GET YOUR
REBATE FAST!
Make sure your first bill
includes your rebate credits. Go
to www.directv.com/rebate or
click on the rebate link in your
TIP Didn’t get an email?
email order confirmation before
your new DIRECTV system is Go to www.directv.com/rebate
installed. Submitting your rebate to get started!
after your installation can take
6-8 weeks for processing, so
visit directv.com/rebate today
to start saving immediately.
2 Register your DIRECTV account online
Get the most Click “View My Rebates” to create a DIRECTV online account
from DIRECTV Follow the registration steps
Provide a valid email address
and opt-in to receive email
updates to get the most from
your DIRECTV service, including:
1 Information on the
latest tips, tricks and
new features for your
DIRECTV system
3 Complete rebate process and submit online
Free previews of popular
2 programming packages Confirm rebate eligibility, and check the box to agree to terms and conditions
or channels Press “Submit”
3 Special offers, exclusive
to DIRECTV customers