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Retail Sales Training
Retail Selling ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Retail Selling Phases Greeting Qualifying Presentation Close
Phase 1 The Greeting ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Phase 1 The Greeting ,[object Object],[object Object],[object Object]
Phase 1 The Greeting Proper Greeting Technique Location, Location, Location: Note that you place your self well inside your store or department where you don’t block customer entry. (Not behind a counter)  You stand well to the side of the main isle or traffic artery sideways position.  As customers enter keep your feet firmly planted  Entrance To Store Main Traffic Aisle X
Phase 1 The Greeting Proper Greeting Technique Genuine Smile! “ Good Morning, Welcome to (company name) May I direct you to something?” At this point, let’s consider the two most common responses. Customer: Yes, could you tell me about product x?  This customer has asked to see a specific item and you can go directly into phase two of the sale qualifying.
Phase 1 The Greeting ,[object Object],[object Object],[object Object],[object Object],[object Object]
Phase 1 The Greeting Response 1 Customer: Can you tell me where you have the BlackBerry  I read about?  Salesperson: It’s right back here, let me show you where it is. Then, and not before, move off with the customer and continue questioning  and go immediately in qualifying phase.
Phase 1 The Greeting ,[object Object],[object Object],[object Object],[object Object],[object Object]
Phase 1 The Greeting Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Greeting Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Phase 2 Qualifying ,[object Object],[object Object],[object Object],[object Object]
Phase 2 Qualifying ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Phase 2 Qualifying ,[object Object],[object Object],[object Object],[object Object],[object Object]
Phase 2 Qualifying ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Qualifying Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Phase 3 Presentation ,[object Object],[object Object],[object Object],[object Object],[object Object]
Phase 3 Presentation ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Phase 3 Presentation What benefits can be made from these features?
Phase 3 Presentation Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Phase 3 Presentation Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Phase 3 Presentation Summary Benefits, Benefits, Benefits Price Perceived value and Return on Investment
Phase 3.1 Objections ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Phase 3.1 Objections ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Phase 4 Closing ,[object Object],[object Object],[object Object]
Phase 4 Closing ,[object Object],[object Object],[object Object],[object Object]
Phase 5 Post Sale ,[object Object],[object Object],[object Object],[object Object]
Thank You Presented by David van Dyke

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Retail Sales Training

  • 2.
  • 3. Retail Selling Phases Greeting Qualifying Presentation Close
  • 4.
  • 5.
  • 6. Phase 1 The Greeting Proper Greeting Technique Location, Location, Location: Note that you place your self well inside your store or department where you don’t block customer entry. (Not behind a counter) You stand well to the side of the main isle or traffic artery sideways position. As customers enter keep your feet firmly planted Entrance To Store Main Traffic Aisle X
  • 7. Phase 1 The Greeting Proper Greeting Technique Genuine Smile! “ Good Morning, Welcome to (company name) May I direct you to something?” At this point, let’s consider the two most common responses. Customer: Yes, could you tell me about product x? This customer has asked to see a specific item and you can go directly into phase two of the sale qualifying.
  • 8.
  • 9. Phase 1 The Greeting Response 1 Customer: Can you tell me where you have the BlackBerry I read about? Salesperson: It’s right back here, let me show you where it is. Then, and not before, move off with the customer and continue questioning and go immediately in qualifying phase.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.
  • 22.
  • 23. Phase 3 Presentation Summary Benefits, Benefits, Benefits Price Perceived value and Return on Investment
  • 24.
  • 25.
  • 26.
  • 27.
  • 28.
  • 29. Thank You Presented by David van Dyke

Hinweis der Redaktion

  1. Try to come up with at least 3 benefits per feature.