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FailCon 2011: 3 Lessons Learned from Building Too Much
- 3. Timeline of activities…
Marketing
Sales
User testing
Product development
June 2007 June 2008 June 2009
TOO MUCH BUILDING
- 8. Sell off a deck
•5 PPT slides
•MSFT Paint
•No graphic design background
•Friend of a friend email intros
•15 min phone call
•Sale!
- 9. Lesson #3
You do not need a
prototype to get a sale
- 10. It’s a race against the clock
Sales
June 2007 June 2008 June 2009