In today’s stiff competition, innovation is the name of the game. But the question is “How can we innovate?” This is what Linked Analytics would like to answer. It has a very powerful tool in understanding your customers, partners, and even your employees. This is because you can engage with them. To be more specific, knowing who reviews your profile can be a very good avenue to improve your marketing efforts. This works at your advantage. Your data analysis with regard to the industry, region and education of your visitors can give you an idea on how to convince your visitors. As a powerful tool, Linkedin Analytics letS you see how many people view, comment, like and share your status updates and published contents. And not only this! You can also see detailed demographics of your visitors.

1. *How to Use
Linked Analytics
to Boost Your
Marketing Efforts

2. Do you believe in
this?

3. Knowledge in
social networking
is not enough.

4. Use Linkedin to link
quickly with …

5. your customers,
partners and
employees

6. Showcase your
company and attract
more opportunities.

7. Linkedin has
powerful analytic
tools.

8. It measures your
effectiveness on
the site.

9. You can see how
many of these…

10. People who view,
like and comment

11. People who share
your status
updates

12. People who
published content.

13. You can see
detailed
demographics.

14. These are persons
who view your
profile.

15. You can see who
you are attracting.

16. You need to sign in
first.

17. Type your
email and
password and
click sign in.

18. You should protect
your account.

19. Your password must
not be copied
easily.

20. It should not be so
at a glance.

21. If you do not have
any account…

22. You only have to
sign up.

23. It is very easy.

24. Just click
this

25. Then, provide the
needed
information.

26. Just
fill it
out.

27. Once you are
done, click JOIN
NOW.

28. After signing in,
you are navigated
to your view.

29. Let’s dig deeper
into this.

30. Who has been
viewing your
profile?

31. How can it be used
to your advantage?

32. Just
click
this.

33. The next screen
will show you a
graph.

34. It has the total
number of views.

35. This is in the last
90 days.

37. You can also see
these things:

38. The number of
viewers from
specific industries.

40. The number of
viewers from
various regions

42. The number of
viewers similar to
this:

43. Your sidebar
widget on Linkedin

45. So, take note of
this.

46. Filling out your
profile is so
important.

47. Remember this!

48. Linkedin takes
into account these
things:

49. Your industry

50. Your region

51. Your education

52. The keywords you
use in your profile

53. By knowing how
people find you…

54. You can customize
your profile

55. Then, you can
attract the right
profile viewers.

56. Below the graph,
you can see this

57. Profiles of the
people who viewed
your profile.

59. If you’re not
connected to this
person, …

60. You can click the
Connect button.

61. Do so if you are
not yet connected.

63. For a better
opportunity, I
suggest this.

64. Before inviting
your viewers, do
this.

65. See to it that they
match with your
professional
network.

66. They can be
considered as
“warm” lead.

67. Something
compelled them to
view your profile.

68. Let’s better
understand the
graph.

69. When you hover
over the graph,…

70. You can see the
number of profile
views.

71. These are views you
drew each week.

72. What’s on the dot?

73. These are people
who viewed your
profile.

74. This is for that
particular week.

75. You can see the
range of the week.

76. Now, let’s begin
the fun.

77. Click on viewers
from your industry.

78. You can click
this.

79. You’ll see the
people from that
industry.

80. There is more!

81. All the industries
that attracted your
profile viewers.

83. When you click on
each industry…

84. You’ll see exactly
who viewed your
profile.

85. This is from each
industry.

86. Viewers from each industry.

87. On the right side of
the graph,…

88. you can see your
viewers’ job titles.

89. Just click this.When you click this, you see these data.

90. If you want to
attract C-level
executives,…

91. but your views
come from this

92. Low level
management

93. You need to update
your profile.

94. Start distributing
your content to a
different audience.

95. Now, let’s go to
this tab.

96. How You Rank for
Profile Views

97. It shows comparison
of these.

98. Profile views with
professionals similar
to you

99. Profile views with
professionals similar
to your network

101. The more active
you are on
Linkedin,

102. The more profile
views you receive.

103. Linked provides
tips

104. So you can improve
your summary

105. For example is
this:

106. You update your
summary.

107. These
are the
suggestions
.

108. Thank your
for
watching!