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Customer loyalty
programs
 Mobile Customer Loyalty
 Offer excellent customer service
 Badge of honor
 Surprise discounts/bumper prises
 Sending gifts on birthday
Mobile loyalty Program
‱ Treat customer’s mobile phone
as a mobile loyalty card.
‱ No more replacing lost cards or
dealing with frustrated
customers
‱ Send mobile offers directly to
subscribers
‱ decide how often to reward
your frequent customers
‱ highest return on investment
Sending gifts on birthday
‱ Small gifts or bunch of roses on their
birthday can be the best behaviors to
show off gratitude
Loyalty Program is only successful when
you keep your customer surprised,
happy and excited in a long time.
Offer excellent customer service
‱ 68% customers leave
company because of the
treatment they receive; it’s
high time for your business
to improve customer service
to build up customer loyalty.
‱ The customers who always
feel comfortable with your
services will tend to come
back to do more business
with you
Badge of honor
‱ Give customers a badge of honor When customers have been
with you for a certain time or have made a big purchase, you
can give them the opportunities to be a part of a special
group.
‱ Program including silver, golden, and premium level based on
customer’s total order.
Surprise discounts/bumper prises
‱ Keeping customers guessing is a
secret of Loyalty Program to
attract them to come back for
possibility of a discount.
‱ Give them unadvertised
discounts during their weekday
“Golden Hours”. This means that
discounts will occur to anybody in
anytime. Customers don’t know
exactly what
Customer loyalty programs

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Customer loyalty programs

  • 1. Customer loyalty programs  Mobile Customer Loyalty  Offer excellent customer service  Badge of honor  Surprise discounts/bumper prises  Sending gifts on birthday
  • 2. Mobile loyalty Program ‱ Treat customer’s mobile phone as a mobile loyalty card. ‱ No more replacing lost cards or dealing with frustrated customers ‱ Send mobile offers directly to subscribers ‱ decide how often to reward your frequent customers ‱ highest return on investment
  • 3. Sending gifts on birthday ‱ Small gifts or bunch of roses on their birthday can be the best behaviors to show off gratitude Loyalty Program is only successful when you keep your customer surprised, happy and excited in a long time.
  • 4. Offer excellent customer service ‱ 68% customers leave company because of the treatment they receive; it’s high time for your business to improve customer service to build up customer loyalty. ‱ The customers who always feel comfortable with your services will tend to come back to do more business with you
  • 5. Badge of honor ‱ Give customers a badge of honor When customers have been with you for a certain time or have made a big purchase, you can give them the opportunities to be a part of a special group. ‱ Program including silver, golden, and premium level based on customer’s total order.
  • 6. Surprise discounts/bumper prises ‱ Keeping customers guessing is a secret of Loyalty Program to attract them to come back for possibility of a discount. ‱ Give them unadvertised discounts during their weekday “Golden Hours”. This means that discounts will occur to anybody in anytime. Customers don’t know exactly what