9. What happens in Vegas,
stays in Vegas…
. …except when
shared to social
media.
10. What is Social Media?
• It’s having conversations
• It’s making connections
• It’s building relationships
• It’s sharing resources and information
• It’s networking
• It’s collaborating
“Social media is the platform where
connection, conversation and collaboration
take place.”
11. Social Media as it Relates to
Medical Education
Who’s Participating?
• Institutions with faculty and students
• Institutions with the communities they serve
• Faculty with fellow colleagues
• Faculty with students
• Students with fellow peers
“Everyone!”
13. social media use,
among medical faculty students
• General 93.4%.
• YouTube (97.3%),
• Facebook (95.3%),
• blogs (69.1%),
• Twitter (68%)
14. • This contributes, in particular, to the professional
development of students and teachers who have
limited resources and who live in geographically
distant regions,
20. Twitter in Clinical Practice
Share views and expertise on health news
Respond to emerging health issues
Disease outbreaks
Changes to local health services
Informal,
straightforward
140 characters
Promotional tool
22. Twitter in Medical Education
Who is using Twitter?
• Medical Schools
• Medical Libraries
• Medical School Departments
• Medical Organizations
• Medical Journals
• Faculty
• Students
23. Twitter in Medical Education
How can Twitter be used?
• Announcements
• Helping Students to Study
• Gathering Resources
• Sharing Resources
• Promoting Activities
• Sharing Employment Opportunities
• Networking
25. Facebook
• Now the world’s largest social networking
site with over one billion users
• Allows the creation of groups and the
publicising of events
26. Facebook
1.23 billion active
users monthly
223 million European
on Facebook
30% of users between 25 – 34 years old
24% of marketers report that Facebook is
critical to their business
27. Facebook in Medical Education
Keyword Search:
“Medical School”
9,800 Groups / 76 Fan Pages
“Medical Education”
7,500 Groups / 63 Fan Pages
“Medical Association”
4,600 Groups / 237 Fan Pages
“E-Learning” 1,500
Groups / 127 Fan Pages
“Curriculum Development”
1,200 Groups / 4 Fan Pages
28. Facebook in Medical Education
Is Facebook a waste of time?
It depends on how you use it!
36. Perspect Med Educ (2016) 5:163–169
Whilst the underlying concept is not that of a
learning environment, Facebook’s tools and
features can serve as a valuable support to
academic activities.
47. Viral videos of:
Babies dancing
Teenagers lip singing
Cute videos of children
People hurting themselves
Old commercials
Yes…but there’s also other stuff
70. Learning Medicine
• If you want to know how we practiced medicine 5 years ago,
read a textbook.
• If you want to know how we practiced medicine 2 years ago,
read a journal.
• If you want to know how we practice medicine now, go to a
(good) conference.
• If you want to know how we will practice medicine in the
future, use Internet .
International EM Education Efforts & E-Learning by Joe Lex 2012
