Learn how easy it is to set up your own online Internet Business

1. Easy way of making a living online following a few simple rules and doing it yourself
 Good day,
 My name is Herman Dreyer
 I live in South Africa
 Internet Marketing
 20 years experience
 Learn to do it all myself
 Webmastering learned HTML
 Software Developing VB6
 E-books PDF PowerPoint
 Newsletter Email
 Press Releases Articles
 Copy Writing

2. Herman Dreyer
Been in this Internet Marketing game for 20 years
What I have learned must I give the Americans credit from who I have learned
just about everything
Jim Daniels, Kim Roach, Ana Hoffman, Amy Lynn Andrews, Merle from
mcpromotions just to name a few
Software: So much FREE stuff online you can basically do all your programming
and marketing for free

3. Internet Marketing Setting Up your Software
Doing it Step by Step
1) Register a Domain - Hosting
2) Learn to develop your own website also known as a HTML file – Hyper Text Markup
Language used to develop websites
3) Newsletter: Publish your own newsletter
4) E-book: Make your own E-book using free HTML templates
5) Article Marketing – Learn copy writing
6) Press Release: Learn how to format a press release
7) Presentation: PowerPoint, PDF, Word Documents
8) Webmasters free stuff
9) Publishing Marketing: Social Media, Search Engines
10) Learn to develop application programs
11) Making money from your online business

4. Own Domain
Two ways you can go about having your own domain
Or making use of free blogging domains.
I recommend to register your own domain
Benefit: Better control over your websites titles, descriptions etc. and it is cheap to
register and to host
FREE: blogger.com, wordpress.com to setup a free blog
Benefit: FREE hosting and seems there is no restriction on number of hits received
I have done it both ways my traffic were much more from my own domain
Search Engines: Must say with my own domain did I have plenty high ranking websites
and obviously you have no restriction how many sites you can run under your own
domain, at some stage I had 1500 sites running, help to have many sites indexed
drawing traffic particularly in Google
See what Brett has to say why you should have a lot of websites
Most traffic comes from Google, Bing and Yahoo may be 5% of all my traffic
Work a couple of keyword into your domain it help for better ranking I have found

5. HTML – Develop own Website
Actually quite easy use Notepad as an editor
Just open any HTML document do some editing, change any pictures,
change the text, change, the email address, change any hyper links –
saveas ‘mysite.htm’ and you’re done
Open your new site with your browser and that is it
Simple is it not
Or download a free HTML editor ‘AOLPRESS’ easy to learn and use
Been using my AOLPRESS for some 20 years and still find it useful,
however do I do all my sites in Notepad, has designed a few simple
templates you are free use
Download Free Website Templates

6. Your Own Newsletter
Of all the marketing tools used to promote a business online have I noticed that just
about all online marketers have there own email newsletter
Easy to compile by using a text editor ‘Notepad’ send it to your subscribers through
email
Email: Mass distribution ‘Outlook Express’ and ‘Eudora’ have both BCC fields to paste
multiple email addresses or when your subscriber list has grown to many thousands is to
make use of a mailing company
As a marketing tool one of the best, once you have build up a subsrciber list of many
thousands and sky is the limit on the Internet
You can market to your subbies over and over again having a mailing list of people that
trust you
Getting Subscribers: Place ads in other related newsletters ‘demc.com’ I had good
results in the past with – ‘directoryofezines.com’ you will find tons of newsletters where
you can place ads of about any topic under the sun
Place a subscription form on your website
E-book Download - Email: Internet Email Beyond The Basics

7. Make your own E-book using free HTML templates
All the pages of your e-book must be in HTML format
Copy all your HTML’s, graphic files, sound files to the same folder
Download ‘Sbookbuilder7’ from the Internet – run a search
Sbookbuider7 build stand alone exe files and look very professional
Distribution: Give away for free creating a viral effect if liked, people
pass it on – bring lots of traffic to a website
Sell: clickbank.com
Download a free copy of my e-book about marketing online inclding
some ‘Twitter’ tips made with Sbookbuilder7
Click to download my free E-book

8. Article Marketing
Articles: All time favorite of mine since I have noticed through the years how it
draw traffic to my websites
In order to get the most from your articles is to learn how to craft eye catching titles,
paragraphs and body content.
You need to capture your reader’s attention with the title in order for him to read further
and act on your offer
Brian Clark from ‘copyblogger.com’ is an expert when it come to write a title that pull
How to write 10 to 20 articles per day ‘online-success-shortcuts.com’
Ezinearticle.com, goarticles.com are a few places to list your articles for free and also make
websites of your articles
Building Traffic With Article Marketing
Willie Crawford Mass Article Submission Tool
Post your article on Scribd, Post your article on DocStoc.
Post your article on Medium.com, Post your article on Quora.
Post your article on Business2Community.com.

9. Press Release
Examlpe of a Press Release
-------------------------
FOR IMMEDIATE RELEASE
Articles: Tips About Marketing on the Internet
Pretoia, Gauteng Herman Dreyer April 25 2014
Lots of tips marketing on the Internet including the use of Social Media to drive traffic to a website
and where to setup a free blogs without having band width problems.
Articles about: Pay per click search engines, launching a free E-book, Tips to use aricles as a strong marketing tool,
Why you should have a blog as part of your marketing agenda, ezine advertising the best value for your money, why you
should learn to do copy writing properly in order to craft eye catching headlines, SEO search engine optimization, publish
your own newsletter.
How to leverage the social media sites to drive massive traffic to any website. Usefull tips about how to effectively use
the 140 characters of twitter to convey your message including why to use the # tag.
Most articles is about driving traffic and the various ways to employ search engines, social media and advertising.
About
Herman Dreyer
http://articles-by-herman-dreyer.blogspot.com
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Free listing with ‘prweb.com’ and ‘pr.com’ or you can run a search for more places to list

10. Presentation - PowerPoint
Exactly what you are reading here now is a presentation about marketing
on the Internet made with PowerPoint
You can also do it in PDF – Adobe Acrobat or do it online
By doing it in Word you would be creating a .doc document
However it seems that ‘slideshare.com’ prefer either a PowerPoint or PDF
document
I have noticed quite a lot of hits coming from ‘slideshare.com’
Kim Roach Cool Traffic Resources
Presentations: Another way to generate free traffic to a website

11. Webmasters Free Stuff
Free marketing E-book by Kim Roach – Best I have seen
Underground Marketing Tips
http://www.freesticky.com/
http://www.thefreesite.com/
http://www.classifiedsforfree.com/ - got quite some traffic
http://www.webmasterfree.com/
Free Website Templates
Free Website Tracking Tool
Free News Feed Tool
Free Marketing Tips by Kim Roach | Another Site With Super Marketing Tips
Marketing Warriors Warriorforum

12. Marketing - Social Media
I have seen that ‘stumbleupon.com’ has been bringing in quite a lot of traffic lately
Most popular social media sites are ‘facebook.com’ and ‘twitter.com’
However if your stuff is good you can make a killing with ‘technorati.com, digg.com,
deliciuos.com, delicio.com’ and a host of other free social media sites
Here is a nice free tool with a drop down list to tons of social media sites if you use
mozilla firefox as a browser – addthis.com
Onlywire.com has also quite a lot of social media sites you can market to
Running a blog? On each update ping it to ‘pingoat.net, pingomatic.com,
pingler.com, googleping.com’
Then obviously can facebook and twitter generate a lot of free traffic
My Twitter Site | My Facebook Site | Your Google Profle Site can bring in a ton of
traffic
http://www.skillpages.com/ | myspace.com is another huge community

13. Search Engines
The grand daddy of Search Engine Experts is Danny Sullivan from searchenginewatch.com
Google the giant – bing, yahoo well no match to performance or number of traffic you can expect
to generate through search engine marketing
You don’t even have to submit to Google, you will be spidered through your socila media sites
and quickly
Google work on two things, indexing and positioning
Indexing: Your website title, description, body content
Positioning: To rank high you need lots of high Page Rank in bound links
Then your success would largely depend on keyword research
Best around is wordtracker.com | Google’s own keyword search tool
Googkeywords.com a free tool include a link to the Google search tool
Google | Microsoft – Bing | Yahoo and in the old days lycos.com, webcrawler.com, altavista.com,
excite.com, infoseek.com, I think lycos.com is still online, if listed with these old engines should
serve as a nice back link. PPC Pay per click search engines: I have tried Adwords from Google,
Kanoodle and 7Search. All bring in targeted traffic and you only pay for the number of clicks.
Depends again on the price per keyword like ‘business’ you would probably pay a few bucks per
click others could be as low as only1 cent a click

14. Application Programs Driving Traffic
Developing your own application programs to either sell clickbank.com or give away for free driving traffic to your website.
I do have a old Visual Basic 4 program that still works fine with plenty free code online, also do I have a
Visual Basic 6 program with lots of free online coding planet-source-code.com and a Visual Basic.Net 2003 program.
So lets discuss the various programs and to learn how easy it is to use them.
Visual Basic 4: I'm quite sure you should be able to download a copy from the Internet being old some fifteen years.
Easiest way to learn is to open a file 'form.frm' say it contain a button just double click on it to get to the coding
part. Copy and paste a line of coding and run the program, hit save and there you got it. It also contain a Setup
function to make an exe file for installation purposes. Same goes for both Visual Basic 6 and Visual Basic.Net 2003
If you can't find a free copy to download try ebay.com should pick up a working copy for cheap.
These are all old programs and should be available from people who has up graded to say VB 2014
Now neither you nor I can tell the difference from witch program was used to compile an application program since they all look
the same and basically does the same job.
Another way to make money from your software is to cut a deal with ezine owners to sell to their subscribers for a share.
Plenty places to list on the Internet for free download ie. upload.com, simtel.com, tucows.com
Ever think about that Mr. Bill Gates is the father of all software as we know it today.
Then I want to thank the Americans for letting me in on all these Internet secrets.
Free Download some of my Programs I have developed

15. Marketing Books I used
Both these books was written by Jim Daniels some 20 years ago but they still contain
wonderful marketing information and how to employ email as a marketing tool
Unfortunately is Jim offline now for quite some time may be he has passed away
By emloying these techniques has Jim Daniels generated a six figure income and build
a subscriber list of over 250000 people to his marketing newsletter in the days before
there was social media making use of search engines and ezine advertising
Insider Internet Marketing is only in printed form try amazon.com or ebay.com
Free download: Internet Email Beyond The Basics

16. Twitter the In thing These days
Here is some twitter tips I have discovered
Use the # in your tweets, it help twitter to catagorize information and could mean more
clicks
140 characters to spin your story, include keywords if you can
Art of writing great Twitter Headlines
Make your tweets more sticky – paper.li and twylah.com
Make Twitter Traffic More Sticky
Mining twitter for exact leads using a Google search
intitle:"attorney * on twitter" site:twitter.com
Bring the Twitter Conversation to any Webpage
Twitter tips by Daren Rowse
Tips to get people retweeting

17. Other ways to get Traffic
These are known ways to me that I have tried myself
http://www.trafficswarm.com/
http://www.demc.com/ - Placing an ad in a ezine with a large number of subscribers has
always paid off in the past like reaching 300000 people for $40
By adding a posting in a forum including your signature is another way to get noticed and
serves as a nice back link
http://www.warriorforum.com/ - best forum around for all sorts of marketing tips
http://www.instantbuzz.com/
And then obviously having a top listing in Google you look at thousands of hits per day if not
even more – Tip: since it is getting more difficult to reach a high position on popular
keywords due to the growth of the Internet is to target what they call long tail or related
keywords, won’t bring in so much traffic but your chances are much better to even gain a
no1 position. I’m Afrikaans speaking bilingual though and there is little to no compitition in
Google for I would say quite popular search terms, could be the same with other languages.
However in English there is thousands of related words one can target making it easier to
get traffic.

18. Making Money From Your Website
Various ways when you’re generating a lot of traffic
Selling your professional services like doctors, lawyers, book keepers, my book keeper
has picked up quite a large contract with chinese people from the site I did for him
Selling cars, aeroplanes, ships, boats, clothing, just about any thing, my son in law
has a car site and doing quite well
Then for the average person is to run a affiliate site selling other peoples products for
a commission, like me having a casino affiliate business paying 40% commission
Alan Gardyne from associateprograms.com been making a comfortable living from
affiliate programs
I only run a casino site because the commission is the best for the same amount of
work
My Casino Blog Site

19. End Of My Story
Well there you have it my 20 years internet marketing experience what I have learned and
employed all of it in the past as well as today without running a newsletter now, will fire up
one soon again
However if you think it to be a lot of work are you right, nothing comes easy in life but best is
you’re not limited in terms of how big you can build your business and for cheap
The world is s a big place lots of room for every body to make it online
Dr. Ken Evoy from sitesell.com has put together a full marketing package to make life easier
and his customers are doing quite well I noticed
People I follow these days are Kim Roach, Brian Clark, Amy Lynn Andrews, Ana Hoffman,
Daren Rowse, Steve Pavlina, leaned a lot from them in terms of marketing and copy writing
Best of luck
Herman Dreyer
Email: dreyerherman123@gmail.com
My Blogspot Marketing Blog – blogger.com is part of Google and for free