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Beyond the News Release: PR 101 for business professionals Don Hendricks, APR Director, University Communications Missouri State University
What is Public Relations? ,[object Object],[object Object]
What is Public Relations? ,[object Object]
Public Relations is Not… ,[object Object],[object Object],[object Object]
PR Goals ,[object Object],[object Object],[object Object],[object Object]
PR Influences on the Bottom Line ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
PR Influences on the Bottom Line ,[object Object],[object Object],[object Object],[object Object]
Public Relations Practice ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Human Nature ,[object Object],[object Object],[object Object]
Become a Human Nature Expert ,[object Object],[object Object],[object Object]
The Challenge ,[object Object],[object Object]
Putting the Public(s) into PR ,[object Object],[object Object]
People Who Need to Know ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Process ,[object Object],[object Object],[object Object],[object Object]
The Process ,[object Object],[object Object],[object Object],[object Object]
PR Tactics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Public Relations Survey ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Working with the Media ,[object Object],[object Object],[object Object]
Beyond the News release ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Questions? ,[object Object],[object Object]

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Beyond The News Release2

  • 1. Beyond the News Release: PR 101 for business professionals Don Hendricks, APR Director, University Communications Missouri State University
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