Social Media for Families

Have You Googled Your Child’s Name?

Social Media Boot Camp for Families
Doreen Nicastro, MPH
Social Media Strategist
Networlding Facilitator
www.nicastroconsultants.com

Table of Contents
Chapter
Chapter
Chapter
Chapter
Chapter
Chapter

One
Two
Three
Four
Five
Six

Join the Social Media revolution
Video call to parents
Social Media, kids and cyber-danger
Parents do you know? Facebook security
Best practices, restrictions and trends
A values-based approach to Social Media

Learning Objectives
• Increase your knowledge about Social Media and
Facebook, a social revolution captivating children
and teens
• Create a sense of awareness about social
networking trends including cyber-dangers:
– sexting, bullying, stalking
• Share social networking and media best practices
• Start a conversation about values-based social
networking

Join the Social Media Revolution

Chapter One

What is it?

What is Social Media?
Three components:
1. Concept (art,
information)
2. Media (physical,
electronic, or verbal).
3. Social interface (intimate
direct, community
engagement, social viral,
electronic broadcast or
PHONE, syndication)
en.wiktionary.org/wiki/social_networking
http://en.wikipedia.org/wiki/Social_media

ackrebel.com

What is Social Networking?
• People build relationships
and bookmark important
sites with like-minded
people
www.omega2webdesign.com/glossaryofterms.html

• Social Networking sites
focuses on building online
communities of people who
share interests and/or
activities
•

en.wikipedia.org/wiki/Social_networking

• Interaction between a group
of people who share a
common interest
•


www.icis.com/.../teens-social-networking.jpg

The

Types of Social Media

Category

Social Media Site

Friends

Facebook, MySpace, Foursquare

Business

LinkedIn, Biznik, Merchant Circle,

Blogs

Blogger, WordPress

Microblogging

Twitter, Yammer

Email

Hotmail, Gmail, Yahoo

Information

Wikipedia, Wikitravel, WikiHow

Events

Evites

Photos

Flickr, Picasa, Photobucket

Video

Youtube, YouKu (China)

Games

Playdom (Mobsters), World of Warcraft, GamesCampus
(golf), Zynga (Mafia Wars, Farmville)

Avatars

SecondLife

Reviews

Yelp

The Social Media Revolution
Web 1.0 consumer
Web 2.0
consumer, producer, entertainer, entrepre
neur, communicator and collaborator

Smart Phones

800
Million users2011

Social Media

Ecommerce
Brochureware

1994
Global Internet Users

1998

2000

2003

2006

2009

2013

77M

400M

500M

1000M

1400M

7.1 B

Social Global Cultural Shift
• Youth are seeking
connection, communication,
and entertainment with their
friends on social networking
sites
• Parents, adult mentors, digital
immigrants, do not
understand the digital
activities kids are engaged in
• Schools and organizations
are managing it by locking it
down
• Smart, young and savvy
digital natives will continue to
unlock the possibilities


Teens and Social Networking
Socializing Environments:
• Off & online lives converge
• Face 2 face & online
• Social networks
• Living with digital devices
• Cell smart-phones
• Real-time, content driven media
• Evolving into a constant living thing
NTIA Web site: http>//www.ntia.doc.gov/advisory/onlinesafety


Digital Ethics*
• Confused kids are making
naïve and ethically
ambiguous choices
• 4% of American teens have
sent sexually suggestive
images of themselves viaphone
• 15% have received such an
image from someone they
know, not gender specific
(Pew Internet & American Life Project)


*Carrie James, Harvard University School of Education, Our Space: Being a Responsible
Citizen of the Digital World.

Adults and Social Networking
• Best software between the
ears Susan Crawford, Assistant Director for Science and
Technology. June 24, 2009

• Youth need direction in this
new virtual world
• Teens are embracing it with
out much guidance
• What can parents, teaches,
coaches, adults do to help
teens become responsible
cyber-citizens?
NTIA Web site: http>//www.ntia.doc.gov/advisory/onlinesafety


Adult Mentors, Teens and
Social Networking
• Promote digital ethics from
Pre K-12 education
• Establish mutually agreed
upon ground rules and best
practices
• Respect teens digital
expertise
• Engage and partner with them
• Subscribe to digital citizen
ship curriculum
• Support –incorporate -digital
education with professional
development for kids, parents
and teachers


Cyber-space Ground Rules
• Draft a parent/guardian-teen
contract about use of Internet and
mobile devices
• With new technology comes new
responsibility.
• Is it appropriate for parent-guardian
to monitor email, chat, social
networking sites?
Yes/No?
• Is there a difference between
reading a diary and monitoring
electronic dialog?
Yes/No?
• Read: an opinion on the subject
http://learning.blogs.nytimes.com/2010/06/28/resources-on-bullying-andcyberbullying/?scp=1&sq=cyberspies%20in%20cyberspace&st=cse


Cyber-space Ground Rules
• After reading “The Undercover
Parent”:
– What did the author mean not to
confuse government with family?
– What does that mean? Do you agree?

• Do you think installing spyware is
being over protective?
• Do you agree that parental blocks
are not enough?
• What is the primary motivation for
monitoring kids activities online?

Internet is not a Privacy Haven
• What is the right balance
between invasion of privacy
and the evolving challenges
presented by the Internet?
• Do you agree posting on a
social networking page is akin
to a diary?
• Do agree not installing
spyware is similar to
negligence?
• What are your values around
online privacy, confidentiality,
security?


Video Call to Parents

Chapter Two

Parental Engagement

Have You Googled Your Child‟s
Name?

IT’S A PEOPLE DRIVEN ECONOMY…
http://www.youtube.com/watch?v=sIFYPQjYhv8&feature=player_e
mbedded

Have You Googled Your Child‟s Name?

A MOTHER’S ANGUISH & PLEA…
http://www.momlogic.com/2010/03/the_dangers_of_facebook_are_rea
l_ashleigh_hall_peter_chapman_lori_getz.php


YOU WANT TO DO WHAT TO MY
DAUGHTER?
http://www.youtube.com/watch?v=6DA9Ayy72dg


TAKING A STAND: PARENT ALERT
http://news.cnet.com/8301-17852_3-20003912-71.html

Internet Trends, Kids and Cyber danger…

Chapter Three

Social Media Trends

Current Trends, Kids Social Media
 Social engagement and entertainment is not just on
computers and laptop its on mobile devices and smart
phones
 A phone is not a phone in the hands of kids
 Texting
 Cameras
 Gaming consoles
 Video players
 MP3 player
http://blog.nielsen.com/nielsenwire/consumer/a-pocket-guide-to-social-media-and-kids/

Current Trends Kids and Social Media

• 93% of American teens (12 to 17 year-olds) use the
Internet
• 73% of American teens use social networking sites

• 75% of American teens own cell phones
• 50% of parents do not apply parental controls offered
by service providers
Amanda Lenhart, Pew Internet and American Life Project, February 4, 2010

Kids, Social Media and
Current Trends
• 27% -twelve to fifteen-year olds believe search engines
only return results from sites with accurate and truthful
information
• 40% -eight to eleven-year-olds believed that most or all of
the information found on social networking sites was true
• 27% -twelve to fifteen-year olds believe search engines
only return results from sites with accurate and truthful
information
http://www.techwatch.co.uk/2010/03/29/quarter-of-under-13s-on-social-networking-sites/
http://www.pjnews.org/?p=5508

2007 Internet Safety Report*
Online Youth Risk Top Two Findings:
1. Sexual Predators on and offline
2. Peer bullying and harassment on and offline
Online Youth Safety:
• Physical Safety-freedom from physical harm
• Psychological Safety-freedom from cruelty, harassment and
potential harmful materials
• Reputational Safety-freedom from unwanted social, legal,
professional harm with life long consequences
• Identity Safety-freedom from identity theft, personal,
property, community
* 2007 Study Archives of Pediatric and Adolescent Medicine http://archpedi.ama-assn.org/cgi/

The Youth Voice Project
•
•
•
•
•

National Survey of Students Grades 5-12
Twenty-five schools
Twelve states
N=11,893 students completed the survey
Twenty-two % reported victimization
– 46%
Mild
– 36 % Moderate
– 11%
Severe
– 7%
Very Severe felt unsafe
• N=2,614 those who were victimized
– Majority students traumatized 6-8 grades
www.stopbullyingnow.com
Stan Davis and Charisse Nixon Ph.D.

The Youth Voice Project
• Focus of mistreatment reported
– 55% Looks
– 37% Body shape
– 16% Race

• Self action
– 75% Pretend it doesn’t bother me
– 42% Told an adult @ school

• Makes it better
– Tell a friend
– Told an adult at home


2008 Cyber-bullying Findings
Middle school students
• 82% said the person who bullied them via technology was
from
–
–
–
–

26%
21%
20%
12%

their school
a friend
ex-friend
ex-boy or girlfriend

• 19% of teens say they have been victims of cyber-bullying
• 10% report they‟ve cyber-bullied someone else
http://www.cyberbullying.us/research.php
http://news.cnet.com/8301-19518310272311-238.html

Keep lines of communication open
•
•
•
•
•

Listen carefully to what teens are talking about
Define agreed upon social media ground rules
Review social networking sites
Educate your child to the signs of bullying
Talk about your values around privacy confidentiality
and security
• Walk a fine line between care-giver and over protective
parent
http://familyinternet.about.com/od/computingsafetyprivacy/a/cyberbully.htm

Signs of Cyber-bullying
• Behavior that includes (email, chat, IM, blog, social
networking sites):
–
–
–
–

•
•
•
•

Teasing
Lying
Making fun, being rude
Threatening

Same as real world usually a link between the two
Focus is on psychological bullying
Anonymity
Peer based

Cyber-bullying Dangers
• Easy to impersonate, gain someone‟s trust and turn on
them
• More difficult to stop a cyber-bully
• Emotional violence can be more damaging than physical
violence
• Long term effects as gossip, lies, photos and videos stay
long after bruises fade
• Follow people into the home, which would normally be
considered a safe haven from this type of activity

Combat Cyber-Stalking
•
•
•
•
•
•

Do not respond or engage a stalker
Contact your service provider explain situation
Change your phone, email and cell numbers
Ask to block-trace phone
Contact ISP to report abuse and close the account
Change your email to a non-descript string that does not
identify you.
• Activate all security settings on social networking sites
and email accounts

Current Solutions
It‟s not a matter of targeting cell phones, it‟s a
matter of targeting responsible use of
electronic communication and it‟s a
fine line…..
Principal, Robert Stevens
York ME High School
www.seacoastonline.com
Cyber-bullying Threats

Vision for the future
“We have to work harder with our students
to make certain that they understand their
responsibility as ethical citizens…..”

Maryann Minard
Director of Curriculum
York School
Bullying-grow „endless school yard‟

Bottom Line
“The best course of action is education and
communication – educate students as to safe
practices on the Internet, educate teachers
and parents as to the potential dangers, and
encourage parents to communicate with and
monitor their children‟s online social
networking activities. .”
http://www.randomconnections.com/?p=2406&cpage=1#comment-103432

Parents Do you Know?
Chapter Four

Facebook Trends and Security

Social Media Phenomenon
• Facebook US user base grew from 42 million to
103 million in 2009. That‟s a 144.9% growth rate!
• The 35+ demographic now represents more than
30% of the entire user base.
• The 55+ audience grew a whopping 922.7% in
2009.
http://www.istrategylabs.com/category/social-media-monitoring/

Average user…
• Has 130 friends on the site
• Sends 8 friend requests per month
• Spends more than 55 minutes per day on
Facebook
• Writes 25 comments on Facebook content
each month
• Becomes a fan of 4 Pages each month
• Is invited to 3 events per month
• Is a member of 13 groups

Account Best Practices
•
•
•
•
•

Social media presence minimum age- 13
Set up social media accounts with your kids
Know their usernames & passwords
Implement privacy settings
Discuss the importance of privacy and a valuesbased approach to a social networking profile
• Decide together on the ground rules

Best Practices
• Friend your kid‟s Facebook page
– If they ask why, question why they are objecting

• Join your child‟s FB groups
• Conduct regular sweeps of your kid‟s walls,
posts and photos
• Determine their number of friends and group
types
• Make sure they friend people they know
personally

Profile Basic

• Account Settings
–Name, Username
–Email, Security Question

• Privacy Settings
–Profile
–Contact
–Applications
–Search
–Block List

Profile Components
• Wall-A place where different friends can post
information, images and links to a user's profile
• Info - A place within a user's profile containing personal
information such as
interests, photographs, networks, birthday
information, etc
• Photos - Pictures that are 'tagged' or 'untagged' on
facebook, linking an individual or group in a photograph
to a specific facebook profile or group

Components
• Applications - Additional features on Facebook where
users can connect and share information, goods and
services
• Games - Popular games such as Farmville allow users
to play games on facebook
• Ads and Pages - Vendors can advertise products and
services on facebook
• Friends - Users who have accepted mutual access to
each other's profile
• Groups - A place where users can connect to form
groups about ideas, common interests, beliefs, etc.

Components
• News Feed- A hub altering a user on recent activity
submitted by the individual's network
• Messages - Similar to an e-mail account, a medium of
exchanging messages between individuals and groups
• Events - An application that allows a user to invite
friends to an event that is organized conveniently
through Facebook
• Friends - Users who have accepted mutual access to
each other's profile
• Chat-users who can talk simultaneously with friends who
are on facebook

Social Media Best Practices for Parents

Chapter Five

Monitors Controls and Restrictions

Social Media & Youth Reality
•
•
•
•
•
•

No one size fits all solutions
Social Media is embedded in kids day to day experiences
Off line has merged with online
Develop mutually agreed upon ground rules, best practices
Create a tool box; leverage you child‟s tech expertise
Establish parental controls on email, networking sites and
mobile devices
• New tools require new rules
• Keep an eye on child‟s social networking activities
http://www.nytimes.com/learning/teachers/featured_articles/20080317monday.html

2010 Online Safety Technology
Observations and Suggestions
• Parental controls technology continue to evolve rapidly
• Parental styles are strongly related to online experiences,
behaviors and attitudes
• Online risk correlates with off-line risk- harm prevention
needs to be tailored to risk
• Increase collaboration between and among market place,
parents, educators, mentors and kids
• Encourage national media literacy program K-12
• Promote digital citizenship
• Create digital literacy corps for schools and communities
Online Safety and Technology Working Group, June 2010 Report

Children Social Media Best Practices
• Decided on cyber-ground rules
• Discuss with your kids the reasons for parental controls
and monitoring
• Set agreement on the number of hours per day on
–
–
–
–

Phone/Texting
Computer
Television
Gaming

• Define mutually agreed upon consequences
• Follow through

• Listen to your child
• A mobile phone is a lifeline for teens and a
communication tool for parents
• Define appropriate age for a social networking presence
• Explain to your child the value of privacy (nothing on
social media is private)
 Create a social networking and mobile device contract
 Know the social networking policies of your school and
your child‟s friends

•
•
•
•

Set boundaries: supervise time and duration
Control social networking accounts and passwords
Set security settings and review them frequently
Keep laptop/computer in family room with monitor facing
out don‟t go to bed with cell-smart phone
• Limit friends to those known personally
• Go through friend list to make sure child knows the people
on the list personally
• Set posting-photo standards - kids are impulsive about
what they write on social networking sites – the results
last forever

Nielson Reports Parental Controls & Restrictions

• 59% are not allowed to download anything that adds to
monthly charges
• 42% are not allowed to bring the phone to the dinner table
• 40% have to maintain a certain grade
• 36% can only dial-receive calls from people parent knows
• 35% are not allowed to make calls until homework is done
• 33% are allowed a limited number of voice minutes per
month
• 31% are not allowed to take phone to school

Source: Nielsen Mobile Kids Insights Q1 2009

Nielson Reports Parental Controls Restrictions
• 26% are allowed a limited number of text messages per
month
• 26% have to keep phone on at all times to use location
services
• 20% are limited spending on voice service each month
• 16% have to do chores to help pay for bill
• 13% are limited to emergencies uses only
• 13% are other types of restrictions
•
5% no restrictions
Source: Nielsen Mobile Kids Insights Q1 2009

Types of Parental Controls
• Independent “Client-side” Filters and Monitoring Tools-block
access to adult content, impose time constraints on computer and
Internet usage with options:
– View web sites, email, IM, to exact key strokes

• ISP –Integrated Controls and Filtering Tools- suite of onlinesecurity tools collect information:
– Web sites, social networking, photo-hosting sites, blogs and message boards

• Digital Footprint Searches-online services that keep track of
children‟s whereabouts and provide Internet reports:
– Keeps tabs on View web sites, email, IM, social networking, photo-hosting sites,
blogs and message boards

• Operating System and Web Browser Controls-companies such as
Microsoft and Apple are integrating controls in
their web browsers.
Online Safety and Technology Working Group June 2010 Report

Types of Parental Controls
• “Safe Search” Engine Filters-search engines and video-sharing
providers i.e. YouTube “offer safe search” filters
• Web Portals for Kids- “Walled Gardens”-restricts web content which
prevents children from stumbling onto inappropriate content
• Device Box Embedded Controls-consumer electronics add in
parent controls to their hardware:
– Video game consoles, DVD players, wireless routers, mobile media devices,
phones, cable and satellite boxes

• Ratings and Labeling Schemes- technologies listed above refer to a
rating and label system:
– Motion Picture Association of America (MPAA)
– Entertainment Software Rating Board (ESRB)
– Recording Industry Association of America (RIAA)

Parental Role and Responsibility
• Minors require parental/guardian supervision in their online activities
– Monitoring
– Filtering
– Blocking
– Combination
• Time restrictions create expectation and boundaries
• Digital training wheels for children
• Define core digital values
– Security
– Privacy
– Confidentiality
– Social Media branding and profile


Parental Restriction Effectiveness
• Complicated marketplace technology and parental needs (content,
parental demand and concern) are always changing
• Measure effectiveness beyond collecting and tallying data
• New measurements:
– Ease by which parents can find products and services
– Efficacy of each tool to do what it claims
– Likelihood parents will use it for its intended use
– Ability of parents to understand the product and to use it
– Flexibility of the product to deal with the child‟s age and skill


Parents on Parental Controls
• What are your attitudes toward technology?

• What concerns do you have about your children‟s technology use?
• What type of public awareness, education and training do you wish
you and your children had access to?
• How do you think attitude affects use of parental empowerment tools?
• What tools would you like created to address these concerns?
• What values are core to a digital world?
Dan Snowden, CTIA

A Values-based Approach to Social Media
Chapter Six

Promoting cyber core values- safety practices
digital citizenship –Social Media literacy

Social Media Voicing Values
• Assumption most people want to voice and act on their values 1
• Social Media provides a voice
• People flock to be heard
• Many are unclear about their core values or what conflicts with them
• Social networking is a vehicle to act on values and react to conflict
• Less about right from wrong-ethical dilemma
• Voice and act on values appropriately on Social Media sites
1 Gentile, Mary C. “Giving Voice to Values, How to Speak Your Mind When you Know What‟s Right”, Yale

Press, 2010.

Building Social Media Critical Thinking
• Posting inappropriate, incriminating content and videos on social
networking sites impacts present and future:
– Personal and professional relationships
– College acceptance
– Employer approval and job opportunities
• Develop skills on:
– Posted, shared, produced, consumed and uploaded content
– Protection from cyber-predatory behavior, bullying and phishing
scams
– Privacy, security and confidentiality
– Identity theft and stalking


Children Internet Privacy Balance
• What is the right balance
between invasion of privacy
and the evolving challenges
presented by the Internet?
• Do you agree posting on a
social networking page is akin
to a diary?
• Do you agree not installing
spyware is similar to
negligence?
• What are your values around
online privacy, confidentiality,
security?

After reading “The Undercover
Parent”:
What did the author mean not to
confuse government with family?
What does that mean? Do you agree?
Do you think installing spyware is
being over protective or intrusive?
Do you agree that parental blocks are
not enough?

What is the primary motivation for
monitoring kids activities online?

http://www.nytimes.com/learning/teachers/featured_articles/20080317monday.html

Parental Recommendations
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.

Regular face to face communication time with your kids
Create mutually agreed upon rules -time and usage
Friend your kids face book page
Friend the parents of your kids‟ friends
PC and cell phones to be used in common family area
Monitor tweets, YouTube, Facebook posting & videos
Monitor cell phone bill
Random cell phone checks
Check the browser history
Shut it down completely one day a week for family time
http://www.zdnet.com/blog/btl/spy-software-10-other-ways-to-keep-your-sociallynetworked-kids-safe/37716

A Values-based Social Media Profile
Social Media profile elements:

– Describe your values, interests and hobbies. Do not include
personal information or family history
– Discuss your passions and character. Do not discuss private
individual and family matters? This includes personal private
relationships of friends and family
– Characterize your strengths and influences. Do not provide
confidential information to anyone you do not know personally and
trust

Social Media Branding
Personal Profile
1. Core Values: what we
stand for and all we do
2. Pillars: the foundation to
sustain and fortify the brand
3. Promise: paves the way to
brand meaning and
direction
4. Aspirations: how we
compete for the future
5. Brand Characteristics: our
actions, words, and overall
behavior
6. Opportunities: embrace a
path to greater relevance
7. Culture: we are all in this
together
8. Personality: how would
others describe you?
http://www.briansolis.com/2010/06/the-social-media-style-guide-8-steps-to-creating-a-brand-persona-2/

Unify Core-Cyber Values
• Determine personal and professional core strengths and values
– What do you value most?
– What do you value in relationships?
– What motivates and drives your passion?
• Define cyber core values
– What qualities define good cyber-citizenship?
– Why is it important to know friends personally before accepting a
friend‟s request?
– What are the requirements for acceptance into your network?
• Find people who share your values
– What stories do you share?
– What do you want people to know about you?
– What motivates you to join groups?

Cyber-Core Values
• Discuss on and offline core values and their importance:
– Privacy (do not share personal data elements: home town,
address, ssn, dob, mother‟s maiden name )
– Confidentiality (keep personal and private matters off social
networking sites)
– Security and safety (control site login, password, account
security settings)
– “Friending”(define off and online-friendship, acquaintance)
• Talk about consequences when values are compromised on and off
line- Donny Claxton message

Social Media Core Values
• Identify personal values: friendship, safety, security, confidentiality,
bullying, word of mouth, branding and reputation, agreement on photo
and video release
• Generate a positive values-based social networking profile
• Recognize and respect individual and family core cyber-values and
limits
• Blend off and online experiences and relationships
• Foster authentic, positive connections and productive relationships
online and off
• Generate clear boundaries and expectations

Social Media Safety Values


Do not post personal information, such as cell phone
number, address, or the name of school or school team



Never give out password to anyone



Never meet in person with anyone you first “met” on a social
networking site. Some people may not be whom they say they are



Reconsider posting your photos



Never respond to harassing or rude comments posted on your profile

Social Media Safety Values


Check the privacy settings on sites that you use:



Set privacy so that people can only be added as your friend if you approve it
Set privacy so that people can only view your profile if you have approved them as
a friend



Protect your friends do not post names, passwords, ages, phone
numbers, school names, or locations



Do not post plans, travel and activities on your site



Online posts are not private



If you don‟t have anything good to say..don‟t post!

Social Media Literacy
• Learn about Social Media and Internet use policies at school and at
work

• Become skilled at
– Social networking policies and privacy settings
– Types of posted, shared, produced and uploaded content
– Protection from predatory behavior and phishing scams
– Shield from identity theft
– Report abusive and bullying behavior to service providers
• Digital citizenship + social media literacy = online safety 2.0?
http://web.pacific.edu/x4989.xml
http://www.netfamilynews.org/2009/02/social-media-literacy-new-internet.html
http://tcs.cybertipline.com/knowthedangers7.htm

Nine Elements of Digital Citizenship
Participate in a self assessment on appropriate, responsible digital
behavior with regard to technology use:
• Literacy: process of teaching and learning about technology and the
use of technology
• Access: full electronic participation in society
• Commerce: electronic buying and selling of goods
• Law: electronic responsibility for actions and deeds
• Rights & Responsibilities: those freedoms extended to everyone in
a digital world
• Health & Wellness: physical and psychological well-being in a digital
technology world
• Security (self-protection): electronic precautions to guarantee safety
http://www.digitalcitizenship.net/Nine_Elements.html

Digital Citizenship License
Digital Manners (Etiquette)
1. Having your cell phone turned on during school hours is:
• a. a bad idea because it might disturb others
• b. a good idea for keeping in touch with parents
• c. no “big deal” because everyone else does it
• d. your choice if it doesn‟t affect anyone else

Digital Messages (Communication)
2. When writing on a blog, should I share my secrets?
• a. sure, a blog is like a diary, so this is where I should put them
• b. it doesn‟t matter, only my friends read my blog
• c. no, the blog is open to anyone who has access to the Internet
• d. as long as no one knows my true identity
http://www.digitalcitizenship.net/uploads/FoundAct2.pdf

Digital Learning (Literacy)
3. When learning about technology in school, it is important for you to
know:
• a. the rules for using technology
• b. how to work with others when using the technology
• c. how the different technologies are used
• d. all the above
Digital Inclusion (Access)
4. Students with disabilities (those who aren‟t able to see, hear, or walk):
• a. can‟t use technology
• b. should have the same opportunities as others to use technology
• c. are not able to understand and learn about technology
• d. have no reason to use technology

Digital Business (Commerce)
5. If you buy things on the Internet, you should:
• a. think twice about buying online, because all sites are dangerous
• b. follow what your friends say about where to buy
• c. find the first site with what you want and buy it
• d. first check to see if the site is safe and secure when buying
something
Digital Trust (Law)
6. When looking at graphics and text from the Internet:
• a. take whatever you want because the purpose of the Internet
• b. ask your friends for places to find material you can copy
• c. ask for permission to use the information before using them
• d. avoid it because all the information on the Internet is false

Digital Privileges (Rights & Responsibilities)
7. When using a new technology in class, you should:
• a. do what ever you want because no one ever checks
• b. ask teachers and parents about what can be done
• c. figure out ways that you can have fun with it
• d. ask your friends because they know about technology
Digital Protection (Health/Wellness)
8. How I work with technology (i.e., sitting, laying, stooping at the desk,
floor, or sofa):
• a. doesn‟t matter as long as I am comfortable
• b. depends on where I am
• c. isn‟t something that I need to be concerned about
• d. shouldn‟t be ignored

Digital Precaution (Security)
9. When dealing with people online, giving personal information is:
• a. okay as long these people live far away
• b. never a good idea, no matter the reason
• c. fine as long as the people are nice
• d. nothing to worry about

http://www.digitalcitizenship.net/

Digital License Answer Sheet
Are you eligible for a digital license?
•

#1 -A Many schools are allowing students to have cell phones in schools for
safety, but are requiring that they be turned off or silenced during the school
day. This keeps students focused on doing the right things in school

•

#2 -C Blogs are open to anyone on the Internet. Many users think that they
are like diaries (and used as such) that students should share their thoughts
on the blog. Blogs can be useful tools to share information, but users need to
be careful what they share

•

#3 -D Technology affords many opportunities for students to learn beyond
the classroom. But there must be an understanding of how to use the
technologies first


•

#4 -B Students with disabilities should have opportunities to work and learn
with technology. Some students may need special technology tools to provide
this opportunity (e.g., screen readers, special input devices, speech to text
converters)

• #5 -D Purchasing goods and services online needs to be taken seriously.
Make sure the site is secure by checking it over (e.g., does it have secure
access only, ask only questions that are appropriate for the purchase, have
alternate ways to contact the company)
•

#6 -C Students need to realize that when “borrowing” anything from the
Internet that its use is restricted by the owner (unless stated otherwise). All
content taken from the web should be cited appropriately


•

#7 - B Users have certain rights and responsibilities when using technology.
It is important to know what is appropriate and what is not appropriate
before using technology

•

#8 - D Users often don‟t think about safety physical habits until they hurt
themselves. How you use technology today can have a big impact on how
you are going to be able to use it in the future

•

#9 -B It is easy to act differently online than face-to-face. Students need to
make sure that private information remains private
To learn more about digital citizenship, review exams and participate in
activities visit:

Digital Citizenship Compass
Download digital compass activity at site below
• What are your concerns respect to technology usage?
• Do kids think about their technology use differently than
adults?
• How do we begin the discussion with our children on what
should be considered appropriate or not with regard to
technology?
• What is the age to learn about appropriate technology use?
• What basic information should we know about the
appropriate use of technology?

21st Literacy Social Media Skills
With one billion people on the Internet four billion on cell phones most
important skills to have:

• Multi-tasking and focused attention know the difference and when to
use them
• Participation-blogging, networking, connecting and engaging
• Collaboration-taking engagement to the next level with action and
making things happen
• Network savvy-ability to connect and foster connection
• Critical consumption- search, sift, identify sites and tweets for
accuracy and quality of content

http://www.smartmobs.com/2009/07/19/jd-lasicas-6-minute-interview-with-howard-rheingold-about21st-century-literacies/

Final Thoughts
“ Online safety is a journey not a destination…”

“A holistic approach must be taken in order for us to have
significant impact on the online safety of our nation‟s
youth..”
“Youth can benefit from adults being more open to forms of
experimentation with digital technology…”
“Parents and teachers report they don‟t understand digital
technology, much less teach digital literacy…”
Hemanshu Nigam, Co-Chair
Online Safety and Technology Group June, 2010

Support for Parents
Common Sense Guidelines
http://buurl.com?opwx2k3

Safe Kids
http://www.safekids.com/cell-phone-safety-tips/
New Social Networking Site Worrying Parents, Educators
http://buurl.com?ogqxyof

Social Rupture
http://buurl.com?oin631t
Chatroullete
http://buurl.com?g6dhzvx
Facebook Security
http://www.sophos.com/security/best-practice/facebook/

Social Media Web Resources
http://cybersmart.com
http://getnetwise.org
http://knowwheretheygo.org
http://mcgruff.org
http://protectkids.com
http://librariesandtransliteracy.wordpress.com/2010/06/05/yo
uth-safety-on-a-living-internet-report-of-the-online-safetyand-technology-working-group/
http://www.facebook.com/help/?safety=parents
http://www.facebook.com/help/?safety#!/help/?safety=teens
http://www.digizen.org

Social Media Web Resources
www.commonsensemedia.com
http://learning.blogs.nytimes.com/2009/01/08/responding
-in-kind/
http://wiredsafety.org
http://bnetsavvy.org
http://b4surf.org
http://connectsafely.org
http://cyberbullyinghelp.com
http://bytecrime.org
http://bullyingnoway.com
http://cybercitizenship.org

References and Web Resources
Chapter One
James, Carrie, Our Space: Being a Responsible Citizen of the Digital World. Harvard
University School of Education.
Rosen, Larry, D. Rewired, Understanding the I-generation and the Way They Learn

http://en.wikipedia.org/wiki/Social_media
www.ackrebel.com
www.omega2webdesign.com/glossaryofterms.html
en.wikipedia.org/wiki/Social_networking
http://www.ntia.doc.gov/advisory/onlinesafety

Chapter Two

http://www.youtube.com/watch?v=sIFYPQjYhv8&feature=player_embedded
http://www.momlogic.com/2010/03/the_dangers_of_facebook_are_real_ashleigh_h
all_peter_chapman_lori_getz.php
http://news.cnet.com/8301-17852_3-20003912-71.html
http://www.youtube.com/watch?v=sIFYPQjYhv8&feature=player_embedded
http://www.momlogic.com/2010/03/the_dangers_of_facebook_are_real_ashleigh_h
all_peter_chapman_lori_getz.php
http://www.youtube.com/watch?v=6DA9Ayy72dg

Chapter Three
Amanda Lenhart, Pew Internet and American Life Project, February 4, 2010

http://www.techwatch.co.uk/2010/03/29/quarter-of-under-13s-on-socialnetworking-sites/
http://www.cyberbullying.us/research.php
http://news.cnet.com/8301-19518310272311-238.html
http://www.randomconnections.com/?p=2406&cpage=1#comment-103432
Chapter Four

http://www.istrategylabs.com/category/social-media-monitoring/
www.facebook.com
http://www.marketwatch.com/story/yahoo-gives-parents-a-b-for-takingaction-to-protect-children-online-2010-06-10?reflink=MW_news_stmp

Chapter Five

http://www.zdnet.com/blog/btl/spy-software-10-other-ways-to-keep-your-sociallynetworked-kids-safe/37716
Watkins, Craig, S. The Young & Digital, What the Migration to Social-Network
sites, Games, and Anytime, Anywhere Media Means for Our Future, Beacon
Press, 2009
Chapter Six

http://businesstechnologyanalyst.com/2009/12/the-five-core-values-of-socialmedia-technology-for-business/
http://www.cybervalues.org/
http://outspokenmedia.com/branding/building-brand-core-values/
http://www.briansolis.com/2010/06/the-social-media-style-guide-8-steps-tocreating-a-brand-persona-2/
Gentile, Mary C. “Giving Voice to Values, How to Speak Your Mind When you
Know What‟s Right”, Yale Press, 2010
Giovagnoli, Melissa, Carter-Miller. Jocelyn, Networlding, Building Relationships
and Opportunities for Success.
http://www.netfamilynews.org/2009/02/social-media-literacy-new-internet.html
http://www.smartmobs.com/2009/07/19/jd-lasicas-6-minute-interview-withhoward-rheingold-about-21st-century-literacies/

Continue the conversation..
Let’s create a values-based approach to Social
Media
Join me on

1. Facebook
http://buurl.com?j7lnn4c
2. Sign up to my news letter
www.nicastroconsultants.com
3. Send me comments
doreen@nicastroconsultants.com

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