Resume, Danielle Luko, last revised February 2011

1. Danielle Luko<br />440 w secretariat dr • tempe, az 85284 <br />www.linkedin.com/in/danielleluko • danielle@upscaleinc.com<br /> cell: 602-228-3655 • work: 602-228-3655 • home: 480-755-9143<br />Excels in understanding business processes and solving business problems. Designs and applies technical solutions to fit business needs. Exceptional at process improvement, problem solving, communication, teamwork, planning projects for future growth and sustainability, satisfying customers, mentoring and supporting co-workers and clients in software usage.<br />selected accomplishments<br />First ever content layer support team leader/developer: aps.com content layer (Eprise Content Management Solution by Silkroad). Currently evaluating required re-design and re-development effort to migrate customized site to SharePoint 2010 platform.<br />Planned, strategized, designed, tested, implemented, supported first-ever e-commerce aps.com site for use by more than 1.1 million customers. Worked, collaborated with three experienced, often opinionated Web developers. Challenge was proving, learning, using and installing APS’ first-ever Eprise CMS during consistently evolving customer needs, extremly tight timeframe. The initial production installation took less than one year to accomplish (Feb 2000 – Dec 2000. Sole User Interface/Experience (UI/UE) developer/designer and Content Manager trainer.<br />First ever MOSS 2007 company-wide intranet portal team leader/developer: both content and back-end layers; approximately 75% custom C#-written Web parts; 25% SharePoint OOTB/out of the box; custom branded site using a variety of page layouts.<br />Planned, strategized, designed, tested, implemented and supported APS intranet SP Portal for use by 6,000-9,000 employees across a diverse age range. Collaborated and worked alongside a team of five other very experienced Web developers/hired external consultants. Tight timelines and budget constraints were met, despite consistently changing site requirements through production installation date, 12/08/2009. The effort took more than one year to accomplish.<br />Develops, tests and delivers easy-to-follow training materials; presents classes to large and small user/managemengt groups. Content administrators experience stress-free maintenance of their sites. Due to thorough documentation and class experiences, trainees and peers do not call IT for help as new people are added into various Web content management groups.<br />professional experienceSenior Web Developer (IT Systems Analyst/Integrator I, II, III and Sr.)aps.com, pinnaclewest.com, and employee intranet1997-2011<br />aps.com’s, pinnaclewest.com’s and Inside APS’ sole usability expert and the driving force behind the customer experience, look and feel on all major company Web sites. <br />Negotiated and teamed relentlessly with external vendors and APS Customer Service, Marketing, Communications and Information Technology to achieve desired results.<br />Developed and designed aps.com interactive modules: My Account, Interactive Rate Wizard, Multiple Order Form, Usage History, AMI Smart Meter, Go Green Sweepstakes, Go Paperless Campaign, Test Your Energy I.Q., LED Holiday Light Savings Calculator. All are heavily used and relied upon, year after year.<br />Leader of aps.com front-end Web design support team. Responsible for managing, evaluating, delegating each team member’s work. Hired, mentored, evaluated, led 8 subordinates. Applied skills in planning, problem solving, patience, teaching, and follow-through. <br />Created an employee community on intranet for commenting on and discussing company initiatives, sharing information, accessing tools for more easily completing APS jobs. Site traffic increased approximately one-third in first year implementation. Comments on articles are now much more prevalent – there are multiple discussions on most news articles.<br />Enabled intranet success amongst peers. Inside APS recognized by the Phoenix chapter of the International Association of Business Communicators (IABC) - Copper Quill Award of Merit, 2010. <br />Senior APS Marketing Communications Representative; apsc.com Web Content Manager<br />Produced most key messaging and Web content on original apsc.com. <br />Assessed communication needs; developed strategic messages for marketing collateral. <br />Produced, planned, researched, interviewed for, wrote and edited goal-oriented, high-quality print collateral and direct mail (DM). Vast experience with trade shows, advertising, mass media production, writing articles and Web content, bill inserts. <br />Actions taken and click-through rates of 3-15% of marketing direct mail and promotional campaigns. <br />Managed large company-wide community stakeholder database.<br />1997 UCI (Utility Communicators Intn’l.) Better Communications Competition First Place award winner for apsc.com content and results. <br />education / skills / other<br />B.S. degree, Business Management, Arizona State University, Tempe, AZ; Admission with Distinction; earned and maintained Dean’s Honor Listing, full AZ Regents Academic scholarship.<br />Toastmasters International®: 5 years APS Reddy’s Toastmasters member. Held club officer positions: President, Public Relations VP, Secretary and Membership VP. Completed Judges training and achieved Toastmaster of the Quarter (3x). Newsletter editor. Trophied: 1996 Evaluator Contest.<br />SharePoint 2007 classes: SP Designer, Branding, Administration, Developing SP for Visual Studio 2005/2008, Interface Technical Training, Phoenix, AZ. <br />User, trainer and tester: HTML, DHTML, JavaScript, XSLT, CSS, Adobe PhotoShop CS 5, Microsoft SharePoint, Designer, Infopath (for forms) 2007, Dreamweaver, Xcelsius (for Flash files), Adobe Acrobat, SnagIt, Webtrends for Web Analytics, Google Search Appliance to maximize search results. Full MS Office 2007 Suite, including Outlook/calendaring. <br />Experienced and familiar: C#, .net, XML, Cufon, ClearQuest, TFS (Team Foundation Server), SP Central Administration, Active Directory, Type Manager. <br />Creates Adobe Illustrator, Photoshop files (Adobe CS5 suite) and similar: GIF, JPG, PNG, PSD, EPS and TIF -- both PC and MAC formats. <br />Overcomes challenge of not having a technical degree via tenacious research, training, study and mastery of online concepts, code, functions, architecture.<br />www.upscaleinc.com: sole Web and content master, Web design, development and support. <br />