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The World’s Leading Independent Brand Valuation Consultancy
Continent 
Country 
Region 
Place 
Place vs Destination Destination as a Concept 
Distance
Information Housing Food & Beverage Transport Activities Evaluation 
pre- consumption 
consumption 
post- consumption Expe...
First we research, 
then we develop!
Romanians as a potential destination image - vectors 
Destination branding vs Place branding
Reputation 
A world without Romania
TrăieșteRomânește este prima platformă online, care are drept obiectiv marketingul destinației România și brandingul de na...
Traiesteromaneste   - sensory destination branding
Traiesteromaneste   - sensory destination branding
Traiesteromaneste   - sensory destination branding
Traiesteromaneste   - sensory destination branding
Traiesteromaneste   - sensory destination branding
Traiesteromaneste   - sensory destination branding
Traiesteromaneste   - sensory destination branding
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Traiesteromaneste - sensory destination branding

place branding, destination branding, sensory branding

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Traiesteromaneste - sensory destination branding

  1. 1. The World’s Leading Independent Brand Valuation Consultancy
  2. 2. Continent Country Region Place Place vs Destination Destination as a Concept Distance
  3. 3. Information Housing Food & Beverage Transport Activities Evaluation pre- consumption consumption post- consumption Experience
  4. 4. First we research, then we develop!
  5. 5. Romanians as a potential destination image - vectors Destination branding vs Place branding
  6. 6. Reputation A world without Romania
  7. 7. TrăieșteRomânește este prima platformă online, care are drept obiectiv marketingul destinației România și brandingul de națiune, pornind de la experiențele senzoriale ale locului în sensul dezvoltării și susținerii pilonilor: Turism, Branduri locale și Produse, Politici, Investiții, Cultură și Oameni.

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