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social tools for  research & collaboration june 10-11  reboot 7.0  copenhagen
 
 
 
 
 
 
 
[object Object],[object Object],[object Object],[object Object],in the dark ….
beaming pictures and sounds live from the village
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
social tools foster collaboration  & community  …
december 26, 2004   a massive earthquake and resulting tsunamis in the Indian Ocean devastated many countries in South-East and South Asia
 
 
 
 
 
 
Nature's force, while tragic, stimulated an almost immediate response and outpouring of help  nature's force, while tragic, stimulated an  almost immediate response and outpouring  of help through the internet
 
 
no crisis on this scale will ever be handled  again without  sms ,  blogs , and  wikis social tools will become a natural extension  of rapid adaptation to chaotic conditions
technology with heart
a living document from  blog  >  sub-blogs  >  wiki
 
cooperation and interdependence
 
communication and information flows communication and information flows
a decentralized self-organizing system
 
“ I think your 'blog' was more of a tributary to that big pond. It was a tributary to a larger river, then a lake,then an ocean. Like the source from a rich, minerally-charged fountainhead, the news of this font spread, and those who heard it, swam upstream, bringing others with them. And so the flow reversed somewhat, source being fed by recipient. It was a resource that many could tap into. And, much like chaos, it is often said that water 'finds a way', and a leak is often positioned way beyond its origins."     James Straffon, Designer  Picture here too ?
social tools for research…   …many more opportunities
blogs in market research “ In the marketing research context, blogs are a disruptive technology. Instead of having to generate data by way of surveys or focus groups with whatever artifacts the process introduces, blogs provide direct visibility into customers. Instead of having to connect potentially artificial samples back to the actual market, now you have to filter real market behavior, interpret it, and make sense of it.” Jim McGee, Director Huron Consulting Group
“ the growing popularity of blogs and other online forums has prompted companies to pay more attention to what is being said about them on the Internet, and has given rise to a new kind of market research aimed at finding useful information in the sea of online chatter. “   Wall Street Journal web-monitoring as a research tool…
blogs as playgrounds for testing ideas…
 
from Japan - a research paper by   Daisuke Okabe : “ camera phones enable an expanded field for chronicling and displaying self and viewpoint to others in a new kind of everyday visual storytelling...... ” ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],the subject is the researcher…
blogs and social networks help build jazz communities so rich in content - a researcher’s dream come true …
 
 
[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],how we pitched it…
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],call to action…
 
[object Object],[object Object],other social tools used…
client feedback… “ we now forget boundaries exist!” ,[object Object],[object Object],[object Object],[object Object]
news aggregators  tagging with flickr, del.icio.us voip / skype / IM  podcasting, skypecasting some other tools with applications for research
summing up … social tools melt cultural boundaries  people pick up the tools that are around them to meet human needs. strong human needs drive these emergent behaviors the challenge for research is to reveal and understand the motives and the process of emergence, as seen through social behavior and media
wish list : integration – cell phone, audio-video recording and transcription location awareness– disaster management, field teams video flickr, video skype
thank you

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Social Tools for Research & Collaboration [2005]

  • 1. social tools for research & collaboration june 10-11 reboot 7.0 copenhagen
  • 2.  
  • 3.  
  • 4.  
  • 5.  
  • 6.  
  • 7.  
  • 8.  
  • 9.
  • 10. beaming pictures and sounds live from the village
  • 11.
  • 12. social tools foster collaboration & community …
  • 13. december 26, 2004 a massive earthquake and resulting tsunamis in the Indian Ocean devastated many countries in South-East and South Asia
  • 14.  
  • 15.  
  • 16.  
  • 17.  
  • 18.  
  • 19.  
  • 20. Nature's force, while tragic, stimulated an almost immediate response and outpouring of help nature's force, while tragic, stimulated an almost immediate response and outpouring of help through the internet
  • 21.  
  • 22.  
  • 23. no crisis on this scale will ever be handled again without sms , blogs , and wikis social tools will become a natural extension of rapid adaptation to chaotic conditions
  • 25. a living document from blog > sub-blogs > wiki
  • 26.  
  • 28.  
  • 29. communication and information flows communication and information flows
  • 31.  
  • 32. “ I think your 'blog' was more of a tributary to that big pond. It was a tributary to a larger river, then a lake,then an ocean. Like the source from a rich, minerally-charged fountainhead, the news of this font spread, and those who heard it, swam upstream, bringing others with them. And so the flow reversed somewhat, source being fed by recipient. It was a resource that many could tap into. And, much like chaos, it is often said that water 'finds a way', and a leak is often positioned way beyond its origins." James Straffon, Designer Picture here too ?
  • 33. social tools for research… …many more opportunities
  • 34. blogs in market research “ In the marketing research context, blogs are a disruptive technology. Instead of having to generate data by way of surveys or focus groups with whatever artifacts the process introduces, blogs provide direct visibility into customers. Instead of having to connect potentially artificial samples back to the actual market, now you have to filter real market behavior, interpret it, and make sense of it.” Jim McGee, Director Huron Consulting Group
  • 35. “ the growing popularity of blogs and other online forums has prompted companies to pay more attention to what is being said about them on the Internet, and has given rise to a new kind of market research aimed at finding useful information in the sea of online chatter. “ Wall Street Journal web-monitoring as a research tool…
  • 36. blogs as playgrounds for testing ideas…
  • 37.  
  • 38.
  • 39. blogs and social networks help build jazz communities so rich in content - a researcher’s dream come true …
  • 40.  
  • 41.  
  • 42.
  • 43.
  • 44.
  • 45.  
  • 46.
  • 47.
  • 48. news aggregators tagging with flickr, del.icio.us voip / skype / IM podcasting, skypecasting some other tools with applications for research
  • 49. summing up … social tools melt cultural boundaries people pick up the tools that are around them to meet human needs. strong human needs drive these emergent behaviors the challenge for research is to reveal and understand the motives and the process of emergence, as seen through social behavior and media
  • 50. wish list : integration – cell phone, audio-video recording and transcription location awareness– disaster management, field teams video flickr, video skype