1. Digital Signage Business Plan Page 1 of 1
DIGITAL SIGNAGE
The Ultimate Win Win Win Win
Our displays all feature News, Weather Radar, Sports & Special Interest!
According to the Arbitron Retail Media Study Volume ll “Consumer Interest & Acceptance of Video Displays In
Retail Environments”
Customers Win - 81% of consumers interviewed expressed interest in seeing in-store video displays featuring
sales and specials. 72% wanted to see product information and 68% were interested in special events. 52% of
consumers feel more stores should run in-store video displays.
Retailers or Host Sites Win - 29% of in-store video viewers have made an unplanned purchase as a result of
viewing in-store video displays.Host Sites earn income from ads shown on their in-store video displays. All
Media handles all sales, billing, collections, ad creation and system administration. We cut the Host site a
check every month.
Advertisers Win - Ads can be programmed to change as the hour of the day dictates. Each message runs
more than 7 times an hour for as long as the retailer/host site is open. Each 10 second Ad costs the Advertiser
$ 60.00 per month, per location.
Cape Cod’s Economy Wins - This is a unique business model based on the existing technology developed by
StrandVision for whom All Media Productions is an authorized reseller. For the past 16 months. We have been
testing the systems at the Cape Cod Chamber of Commerce Visitors Center on Rte. 6 and at the JFK Museum
in Hyannis. Up time is more than 99%! This is the kind of Clean High Tech Business that the Cape needs.
Host Site Receives - 20 pages of signage. Each page repeats 7.22 times per hour. Each Sign also has 8
pages per cycle of public information ie. News, Sports & Weather. Host Site retains “rolling text bar” on the
bottom of the screen. A free link to display your sign on your web site and 25% of ad revenues.
Advertising Costs - $ 60.00 per month to have your 10 second ad run more than 7 times per hour. (Cost is per
location.) One time Ad creation fee as low as $ 25.00.
Host Site Costs - A dedicated modern computer with display and high speed internet access. A subscription to
StrandVision software standard package which is $ 999.99 a year. $ 500.00 set up and countertop installation.
All Media Productions Retains - 2 pages per 50 page cycle. 20 pages are available to advertisers.
Each Sign is password protected.
Host Site has unlimited Free Access to modify your pages as you desire.
Contact Steve Baty at All Media Productions
508-385-5894 . 800-511-4974 or digitalsigns@allmediapro.com
See the signage in action at www.allmediapro.com/digitalsigns.html
All Media
PRODUCTIONS
6 Enterprise Road, Unit 4
So. Dennis, MA 02660
1-800-511-4974
508-385-5894
http://www.allmediapro.com/signagebusiness.html 29-Jan-08