If you already have a graphic designer, it is natural to go back to him or her for new designs. But if you want to infuse new thinking and a fresh look, it is advisable to consider new designers printing company.

2. The first impression of your company is conveyed by
the visual impact of the marketing collateral, including
print advertisement, brochures, catalogs, packaging
and website design. Updating or creating new
marketing collateral can be an effective way to create
new excitement around your company and its products.
If you already have a graphic designer, it is natural to
go back to him or her for new designs. But if you want
to infuse new thinking and a fresh look, it is advisable
to consider new designers printing company.

3. Compare price quotes from multiple
Graphic Design Services vendors.
Also, ask your business associates
and friends for recommendations.
Shortlist about four designers for
further evaluation.

4. There are a number of things
to keep in mind before hiring
graphic design services.

5.  Check the portfolio:
The First step in evaluating a graphics design service is
to ask for their portfolio and review specific projects
that are in the same category as your design project. A
graphic designer’s style is evident from the portfolio.
The material she creates for you is likely to be in the
same style, so it is important to feel comfortable with it.
If you are going to hire a design firm, insist on
reviewing portfolios of specific designers who may
work on the project.

6.  Check for expertise in web design:
If your project includes web design, make sure the
graphic design services company has software developers
familiar with good web design principles. Don’t be
impressed with snazzy web designs that use a lot of
multimedia, heavy graphics and advanced features. Such
designs usually raise a lot of challenges, crash often and
are frustratingly slow.
 Agree on the number of concept designs:
A good graphic designer will create several concepts for
you to review before finalizing the design and creating
the final product.

7.  The Graphic Designer should be a good listener:
If you want to provide input before the design process,
make sure the graphic designer is willing to spend the
time to listen and consider your ideas. She needs to
strike a good balance between soliciting input from you
and using her creativity and imagination to develop the
concepts.
 Check references:
It is important to check references before hiring
someone for the project. Specifically, ask if the graphic
designer is good at understanding the requirements,
incorporating your feedback and providing revisions.

9.  As with any other project, it is important to define the
scope of the project and definite milestones with
expected deliverables. Also agree on the number of
expected revisions. Clarify file types, sizes and
preferred color scheme if any. It is generally a good idea
to take ownership of the soft copies of the design. They
will come in handy if you want to make minor tweaks
later or reuse the design. To avoid any future conflict
and also, take copyright ownership of all material
developed for you.

10.  Communicate frequently with the graphic
designer and provide continuous feedback. If the
project is not going as expected, meet and resolve
issues without any delay.
 Well- experienced designers can be expensive.
It is best to get a little competitive quotes before
hiring. To get the best deal, compare price quotes
from multiple Graphic Design Services vendors.

11. You will pay extra if you use licensed material like
stock photos. Many graphic designers charge by the
hour. To avoid such a relationship unless you have
worked with her in the past and are comfortable with
such an arrangement. Instead, ask for a project based
quotes. Payment for the project should be tied to the
milestones. Be wary of graphic designers who ask
for a large and non-refundable upfront payment. If
you are on a budget, it does not hurt to look for up
and coming graphic designers who are eager to get
established and may offer substantial discounts.