SlideShare ist ein Scribd-Unternehmen logo
1 von 92
Political Broadcasting Broadcasters Association © Womble Carlyle 2007
 
Political Broadcasting ,[object Object]
Political Rules in a Nutshell ,[object Object],[object Object],[object Object]
Nutshell (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object]
Who is a  Legally Qualified Candidate?
What is a Candidate “Use” Why is it important?
Candidate Access
Access to Specific Programs?
Non-Standard Lengths
How do the Rules differ for State and Local Candidates
Deadlines  and Weekend  Access to Station
Equal Opportunities § 315 Communications Act
Are Any Programs or Times Exempt from Equal Opportunities?
Exempt Programs ,[object Object],[object Object],[object Object],[object Object]
Content that Conflicts with Law
What about Problem Ads ??
Censorship &  Prior Review
Rates
Political Rates
Lowest Unit Charge WINDOWS 2008
California PRIMARIES - 2008 ,[object Object],[object Object],April 19 December 22 LUC Begins No 53 No N/A June 3 February 5 California Governor U.S. Representative  U.S. Senate State Federal Offices General Election State Runoff Primary (if necessary) State Primary Presidential Primary State
GENERAL ELECTION ,[object Object],[object Object],[object Object]
Lowest Unit Charge The  lowest price charged  for any individual  unit  of time sold in the  same class, in the same length and program or daypart  that runs within the Lowest Unit Charge window
Charges Inside the Political Window: ,[object Object],[object Object]
Who is entitled to LUC? ,[object Object]
Classes of Time
Preemptible Time
Special Political Class of Time or Candidate Discount
Rotations
Package Plans
What to Include in the LUC ?
What to Exclude From the LUC ?
Network Exception ?
 
 
Rate Increases or Decreases:
Agency and Rep Commissions
Specific Programs
Sold Out Time ?
Production Facilities
Make Goods
Time Sensitive Make Goods
Three Most important Rules of Political Broadcasting ,[object Object],[object Object],[object Object]
Disclosure Statement Political Advertising Disclosure Statement Preemption ~~~~~ ~~~~~~~~~~~~~~ Time Categories ~ ~~~~~~~~~~~~~~ Weekends ~~~~~~ ~~~~~~~~~~~~~~ ~~~~~~~~~~~~~~ ~~~~~~~~~~~~~~
What Must Disclosure Statement  Include ?
Sponsor Identification
Bipartisan Campaign Reform Act Sponsorship ID
Bipartisan Campaign Reform Act Lowest Unit Charge
Federal Candidate Certificate
BCRA ID - Radio
What’s Wrong with This Radio Ad? The Right Way !
BCRA ID - Television
What’s Wrong with This TV Ad?
What’s Wrong with This TV Ad?
 
What’s the Issue ,[object Object],[object Object],[object Object]
LIABILITY ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
The Transcript ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Third Party Candidate Spots
Third Party Issues Spots
ADVANCE PAYMENT
Credit Must Be Offered If:
Political File
Contents of Political File
Recordkeeping Retention Period
Ads and  Other Communications Activities of others Ideas for  Enhanced Selling & NTR
Outside Groups
Who can pay for a campaign ad?  What is off limits? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is express advocacy? ,[object Object],[object Object],[object Object],[object Object]
Almost 30 years later ,[object Object],[object Object],[object Object]
Electioneering Communications ,[object Object]
What are Electioneering Communications ,[object Object],[object Object],[object Object],[object Object],[object Object]
Electioneering Communications  Before Wisconsin Right to Life ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Electioneering Communications  After Wisconsin Right to Life ,[object Object],[object Object]
Electioneering Communications ,[object Object],[object Object]
What’s Not Covered? ,[object Object]
Politics and the Internet  Pew Research Center © Womble Carlyle 2004 - 2006
 
HD & Dedicated Channels ,[object Object],[object Object],[object Object],[object Object],[object Object]
HD & Dedicated Channels ,[object Object],[object Object],[object Object],[object Object],[object Object]
POTUS 08 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
XM is a Press Entity ,[object Object],[object Object],[object Object],[object Object]
FEC Ruling ,[object Object],[object Object]
Required Disclaimer ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
Political Ads ,[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
TIME FOR YOUR QUESTIONS

Weitere ähnliche Inhalte

Andere mochten auch (8)

Gimnastas Nivel C
Gimnastas Nivel CGimnastas Nivel C
Gimnastas Nivel C
 
Acers I Foses Hector Robles
Acers I Foses Hector RoblesAcers I Foses Hector Robles
Acers I Foses Hector Robles
 
Presentación de Acitec 2.0
Presentación de Acitec 2.0Presentación de Acitec 2.0
Presentación de Acitec 2.0
 
Yuva Prerna Shivir at Raipur
Yuva Prerna Shivir at RaipurYuva Prerna Shivir at Raipur
Yuva Prerna Shivir at Raipur
 
Janjati Sammelan
Janjati SammelanJanjati Sammelan
Janjati Sammelan
 
vkendra51-74
vkendra51-74vkendra51-74
vkendra51-74
 
Core of Yoga : English
Core of Yoga : EnglishCore of Yoga : English
Core of Yoga : English
 
vkendra42-50
vkendra42-50vkendra42-50
vkendra42-50
 

Ähnlich wie Webinar

Govt 2305-Ch_9
Govt 2305-Ch_9Govt 2305-Ch_9
Govt 2305-Ch_9
Rick Fair
 
Court white paper
Court white paperCourt white paper
Court white paper
Havas PR
 
Chapter 10
Chapter 10Chapter 10
Chapter 10
adutcher
 
Elections and Campaigns
Elections and CampaignsElections and Campaigns
Elections and Campaigns
rcambou
 
Case Study Grading Rubric – Fall 2015Levels of Quality.docx
Case Study Grading Rubric – Fall 2015Levels of Quality.docxCase Study Grading Rubric – Fall 2015Levels of Quality.docx
Case Study Grading Rubric – Fall 2015Levels of Quality.docx
tidwellveronique
 
PA 315 Government Business RelationsChapter 7 LobbyingProfes.docx
PA 315 Government Business RelationsChapter 7 LobbyingProfes.docxPA 315 Government Business RelationsChapter 7 LobbyingProfes.docx
PA 315 Government Business RelationsChapter 7 LobbyingProfes.docx
karlhennesey
 
el paso PoliticalAccountability
el paso PoliticalAccountabilityel paso PoliticalAccountability
el paso PoliticalAccountability
finance49
 
PoliticalAccountability
PoliticalAccountabilityPoliticalAccountability
PoliticalAccountability
finance49
 
el paso PoliticalAccountability
el paso  PoliticalAccountabilityel paso  PoliticalAccountability
el paso PoliticalAccountability
finance49
 
el paso PoliticalAccountability
el paso PoliticalAccountabilityel paso PoliticalAccountability
el paso PoliticalAccountability
finance49
 
Elections and law[1] Alex Aiken
Elections and law[1] Alex AikenElections and law[1] Alex Aiken
Elections and law[1] Alex Aiken
Paul Edge
 

Ähnlich wie Webinar (20)

Campaign finance regulation and disclosure - Recent developments in federal a...
Campaign finance regulation and disclosure - Recent developments in federal a...Campaign finance regulation and disclosure - Recent developments in federal a...
Campaign finance regulation and disclosure - Recent developments in federal a...
 
Govt 2305-Ch_9
Govt 2305-Ch_9Govt 2305-Ch_9
Govt 2305-Ch_9
 
After Campaign 2016, Can Consumer Advertisers Learn Anything From Political C...
After Campaign 2016, Can Consumer Advertisers Learn Anything From Political C...After Campaign 2016, Can Consumer Advertisers Learn Anything From Political C...
After Campaign 2016, Can Consumer Advertisers Learn Anything From Political C...
 
Advertising issues - Major Team Project
Advertising issues - Major Team ProjectAdvertising issues - Major Team Project
Advertising issues - Major Team Project
 
American Companies Unlimited
American Companies UnlimitedAmerican Companies Unlimited
American Companies Unlimited
 
Court white paper
Court white paperCourt white paper
Court white paper
 
Chapter 10
Chapter 10Chapter 10
Chapter 10
 
Elections and Campaigns
Elections and CampaignsElections and Campaigns
Elections and Campaigns
 
Case Study Grading Rubric – Fall 2015Levels of Quality.docx
Case Study Grading Rubric – Fall 2015Levels of Quality.docxCase Study Grading Rubric – Fall 2015Levels of Quality.docx
Case Study Grading Rubric – Fall 2015Levels of Quality.docx
 
Interest Groups Post Citizens United
Interest Groups Post Citizens UnitedInterest Groups Post Citizens United
Interest Groups Post Citizens United
 
PA 315 Government Business RelationsChapter 7 LobbyingProfes.docx
PA 315 Government Business RelationsChapter 7 LobbyingProfes.docxPA 315 Government Business RelationsChapter 7 LobbyingProfes.docx
PA 315 Government Business RelationsChapter 7 LobbyingProfes.docx
 
KAUTILYAS
KAUTILYASKAUTILYAS
KAUTILYAS
 
el paso PoliticalAccountability
el paso PoliticalAccountabilityel paso PoliticalAccountability
el paso PoliticalAccountability
 
PoliticalAccountability
PoliticalAccountabilityPoliticalAccountability
PoliticalAccountability
 
el paso PoliticalAccountability
el paso  PoliticalAccountabilityel paso  PoliticalAccountability
el paso PoliticalAccountability
 
el paso PoliticalAccountability
el paso PoliticalAccountabilityel paso PoliticalAccountability
el paso PoliticalAccountability
 
Elections and law[1] Alex Aiken
Elections and law[1] Alex AikenElections and law[1] Alex Aiken
Elections and law[1] Alex Aiken
 
Advertising Tax: What Happened and What’s Next
Advertising Tax: What Happened and What’s NextAdvertising Tax: What Happened and What’s Next
Advertising Tax: What Happened and What’s Next
 
Who Bought Our Government?
Who Bought Our Government?Who Bought Our Government?
Who Bought Our Government?
 
Guide to Vermont's Campaign Finance Law
Guide to Vermont's Campaign Finance LawGuide to Vermont's Campaign Finance Law
Guide to Vermont's Campaign Finance Law
 

Kürzlich hochgeladen

Call Girls in Yamuna Vihar (delhi) call me [🔝9953056974🔝] escort service 24X7
Call Girls in  Yamuna Vihar  (delhi) call me [🔝9953056974🔝] escort service 24X7Call Girls in  Yamuna Vihar  (delhi) call me [🔝9953056974🔝] escort service 24X7
Call Girls in Yamuna Vihar (delhi) call me [🔝9953056974🔝] escort service 24X7
9953056974 Low Rate Call Girls In Saket, Delhi NCR
 

Kürzlich hochgeladen (20)

Toronto dominion bank investor presentation.pdf
Toronto dominion bank investor presentation.pdfToronto dominion bank investor presentation.pdf
Toronto dominion bank investor presentation.pdf
 
Female Russian Escorts Mumbai Call Girls-((ANdheri))9833754194-Jogeshawri Fre...
Female Russian Escorts Mumbai Call Girls-((ANdheri))9833754194-Jogeshawri Fre...Female Russian Escorts Mumbai Call Girls-((ANdheri))9833754194-Jogeshawri Fre...
Female Russian Escorts Mumbai Call Girls-((ANdheri))9833754194-Jogeshawri Fre...
 
In Sharjah ௵(+971)558539980 *_௵abortion pills now available.
In Sharjah ௵(+971)558539980 *_௵abortion pills now available.In Sharjah ௵(+971)558539980 *_௵abortion pills now available.
In Sharjah ௵(+971)558539980 *_௵abortion pills now available.
 
Female Escorts Service in Hyderabad Starting with 5000/- for Savita Escorts S...
Female Escorts Service in Hyderabad Starting with 5000/- for Savita Escorts S...Female Escorts Service in Hyderabad Starting with 5000/- for Savita Escorts S...
Female Escorts Service in Hyderabad Starting with 5000/- for Savita Escorts S...
 
GIFT City Overview India's Gateway to Global Finance
GIFT City Overview  India's Gateway to Global FinanceGIFT City Overview  India's Gateway to Global Finance
GIFT City Overview India's Gateway to Global Finance
 
Call Girls Howrah ( 8250092165 ) Cheap rates call girls | Get low budget
Call Girls Howrah ( 8250092165 ) Cheap rates call girls | Get low budgetCall Girls Howrah ( 8250092165 ) Cheap rates call girls | Get low budget
Call Girls Howrah ( 8250092165 ) Cheap rates call girls | Get low budget
 
Dubai Call Girls Deira O525547819 Dubai Call Girls Bur Dubai Multiple
Dubai Call Girls Deira O525547819 Dubai Call Girls Bur Dubai MultipleDubai Call Girls Deira O525547819 Dubai Call Girls Bur Dubai Multiple
Dubai Call Girls Deira O525547819 Dubai Call Girls Bur Dubai Multiple
 
Call Girls in Yamuna Vihar (delhi) call me [🔝9953056974🔝] escort service 24X7
Call Girls in  Yamuna Vihar  (delhi) call me [🔝9953056974🔝] escort service 24X7Call Girls in  Yamuna Vihar  (delhi) call me [🔝9953056974🔝] escort service 24X7
Call Girls in Yamuna Vihar (delhi) call me [🔝9953056974🔝] escort service 24X7
 
7 steps to achieve financial freedom.pdf
7 steps to achieve financial freedom.pdf7 steps to achieve financial freedom.pdf
7 steps to achieve financial freedom.pdf
 
logistics industry development power point ppt.pdf
logistics industry development power point ppt.pdflogistics industry development power point ppt.pdf
logistics industry development power point ppt.pdf
 
Famous Kala Jadu, Black magic expert in Faisalabad and Kala ilam specialist i...
Famous Kala Jadu, Black magic expert in Faisalabad and Kala ilam specialist i...Famous Kala Jadu, Black magic expert in Faisalabad and Kala ilam specialist i...
Famous Kala Jadu, Black magic expert in Faisalabad and Kala ilam specialist i...
 
Certified Kala Jadu, Black magic specialist in Rawalpindi and Bangali Amil ba...
Certified Kala Jadu, Black magic specialist in Rawalpindi and Bangali Amil ba...Certified Kala Jadu, Black magic specialist in Rawalpindi and Bangali Amil ba...
Certified Kala Jadu, Black magic specialist in Rawalpindi and Bangali Amil ba...
 
Bhubaneswar🌹Kalpana Mesuem ❤CALL GIRLS 9777949614 💟 CALL GIRLS IN bhubaneswa...
Bhubaneswar🌹Kalpana Mesuem  ❤CALL GIRLS 9777949614 💟 CALL GIRLS IN bhubaneswa...Bhubaneswar🌹Kalpana Mesuem  ❤CALL GIRLS 9777949614 💟 CALL GIRLS IN bhubaneswa...
Bhubaneswar🌹Kalpana Mesuem ❤CALL GIRLS 9777949614 💟 CALL GIRLS IN bhubaneswa...
 
Famous No1 Amil Baba Love marriage Astrologer Specialist Expert In Pakistan a...
Famous No1 Amil Baba Love marriage Astrologer Specialist Expert In Pakistan a...Famous No1 Amil Baba Love marriage Astrologer Specialist Expert In Pakistan a...
Famous No1 Amil Baba Love marriage Astrologer Specialist Expert In Pakistan a...
 
Test bank for advanced assessment interpreting findings and formulating diffe...
Test bank for advanced assessment interpreting findings and formulating diffe...Test bank for advanced assessment interpreting findings and formulating diffe...
Test bank for advanced assessment interpreting findings and formulating diffe...
 
Bhubaneswar🌹Ravi Tailkes ❤CALL GIRLS 9777949614 💟 CALL GIRLS IN bhubaneswar ...
Bhubaneswar🌹Ravi Tailkes  ❤CALL GIRLS 9777949614 💟 CALL GIRLS IN bhubaneswar ...Bhubaneswar🌹Ravi Tailkes  ❤CALL GIRLS 9777949614 💟 CALL GIRLS IN bhubaneswar ...
Bhubaneswar🌹Ravi Tailkes ❤CALL GIRLS 9777949614 💟 CALL GIRLS IN bhubaneswar ...
 
CBD Belapur((Thane)) Charming Call Girls📞❤9833754194 Kamothe Beautiful Call G...
CBD Belapur((Thane)) Charming Call Girls📞❤9833754194 Kamothe Beautiful Call G...CBD Belapur((Thane)) Charming Call Girls📞❤9833754194 Kamothe Beautiful Call G...
CBD Belapur((Thane)) Charming Call Girls📞❤9833754194 Kamothe Beautiful Call G...
 
Technology industry / Finnish economic outlook
Technology industry / Finnish economic outlookTechnology industry / Finnish economic outlook
Technology industry / Finnish economic outlook
 
Call Girls in Benson Town / 8250092165 Genuine Call girls with real Photos an...
Call Girls in Benson Town / 8250092165 Genuine Call girls with real Photos an...Call Girls in Benson Town / 8250092165 Genuine Call girls with real Photos an...
Call Girls in Benson Town / 8250092165 Genuine Call girls with real Photos an...
 
Q1 2024 Conference Call Presentation vF.pdf
Q1 2024 Conference Call Presentation vF.pdfQ1 2024 Conference Call Presentation vF.pdf
Q1 2024 Conference Call Presentation vF.pdf
 

Webinar