Prelims of BIZDOM @ OJASS'12

1. Prelims

2. 1. X and Y.
When X came up with the business plan
for the mail service, he tried all kinds
of names ending in 'mail' and finally
settled for Y as it included the letters
"html" - the programming language
used to write web pages.

3. *2.
If Hippo, Appy Fizz, Bailley (packaged
drinking water) and Frooti belongs to
Parle Agro then who owns Parle-
G, Melody, Mango
Bite, Poppins, Monaco and KrackJack?

4. 3.

5. *4.
Who advertises itself as
“Software for the most advanced
microprocessors on the planet"?

6. 5.
Which cement company claims to be the ‘Engineer’s
Choice’?

7. 6.
X was originally invented by Max Keith in
Germany in 1940 when World War II made
it difficult to get the Coca-Cola syrup to Nazi
Germany. X was originally made from
byproducts of cheese and jam production.
The name comes from the German word for
imagination because the inventors thought
that imagination was needed to taste
oranges from the strange mix.

8. *7.
Occupy Wall Street protest was
originally called for by which Canadian
activist group?

9. 8.
 As Mr. Nandan Nilekani, Chairman of the
UIDAI notes, "The name __________
communicates the fundamental role of the
number issued by the UIDAI the number as
a universal identity infrastructure, a
foundation over which public and private
agencies can build services and applications
that benefit residents across India."

10. 9.
 Which finance term derives from Latin
word meaning “condition of flowing”
?

11. 10.
Identify.

12. 11.
 If Mountain Dew's slogan is 'Do the
Dew,' whose is 'Do the New'?

13. 12. Give me the music company.

14. 13. Expand HoReCa.
 Clue: From Hospitality industry

15. 14. Which company is behind this
product?

16. 15. Nobel Prize Check for Tagore
was drawn on which bank?
A) Royal Bank of Scotland
B) State Bank of Travancore
C) State Bank of Mysore
D) Standard Chartered Bank

17. 16. FITB.
 Big Blue - _______
 Big ______-Kodak
 Big Red- ________
 Big ________- UPS

18. 17. FITB
 Think Big- ______
 Think _______- Apple
 Think Small- _______
 Think _______- Virgin Mobile
 Think Outside the Bun- _____

19. *18.
 Which Indian company claims to be
the first with 50 celebrity endorsers?

20. 19. Proper Punctuation of What?

21. 20.
 The ad campaign featuring the Amul
girl/moppet dressed in polka dotted dress
with red & white bow, is the longest running
Ad campaign in the world. (It completed 45
years last summer.)
 Question: What is the name of this
campaign which returns to us every Friday
with utterly butterly delicious remarks.

22. *21.
A lady, sitting next to Raymond Loewy at
dinner, struck up a conversation.
'Why', she asked 'did you put two X's in
_____?'
'Why ask?' he asked
'Because', she said, 'I couldn't help
noticing?'
'Well', he responded, 'that's the answer.'

23. 22. FITB.
 Don’t just book it. ______ _____ it.

24. 23.
 Name the cash-and-carry stores by
Bharti Walmart Private Limited, a joint
venture between Bharti Enterprises
and Walmart.

25. 24. Put Funda.

26. 25. Connect.

27. 26. In the mid-nineteenth century, India
produced a large quantity of raw cotton.
However, India was not the main supplier of
cotton to British textile mills; most of their
cotton came from deep south in North
America. However, the failure of the American
Cotton crop in 1846 followed by the Civil War
from 1861 to 1865 created an urgent need of
alternate supply. India was the answer.
What famous organization resulted thereof?

28. 27.Why are these considered among the most
controversial Time covers?

29. 28.
Baby Bells:AT&T::Baby Bills:?

30. 29.
 Which steel manufacturing firm
launched "Project Cheetah " and
"Project Falcon" for upgrading and
expanding its steel plants?

31. *30.
Who is the world’s largest digital
camera maker?