SlideShare ist ein Scribd-Unternehmen logo
1 von 49
SPORTS IMPACT ON SOCIETY DISCUSSION QUESTIONS 1) Why do sports get so much attention in the US? 2) Research the following sport athletes & events & answer why they had such an impact on not only the sports world, but to society as a whole? A) Jackie Robinson B) Muhammad Ali C) 1972 Olympics D) Title IX E) 1999 FIFA Women's World Cup F) Lance Armstrong G) 1980 Olympics (USA vs Russia in hockey) H) Jim Valvano I) 1968 Olympics (Tommie Smith & John Carlos) J) 1995 Rugby World Cup 3) In addition to the above, can you think of any other athletes, teams, games, events, etc. that had an impact on society as a whole? SPORTS & SOCIETY ARTICLES DISCUSSION QUESTIONS What Makes Fans Tick? 1) Explain the 8 basic motives that drive people to be sports fans. 2) How does the "social identity theory" explain our attraction to spectator sports? 3) Explain the concepts of "BIRGing" and "CORFing." 4) What is a "Deep Fan?" 5) What are the differences between blue collar and white collar fans? What Makes Fans Crazy About Sports? 1) What is the #1 "passion driver" of most NFL fans? 2) What is the #1 "passion driver" of most MLB fans? 3) Explain the following 3 groups of baseball fans: A) Field of Dreamers B) Team Obsessors C) Family Connectors 4) What sports property had the largest U.S. fan base in 2009? 5) What sports property had the largest U.S. fan base in 2001?
Sport is the subject of much conversation, reading material, leisure activity, and discretionary spending. Over one-tenth of the  World Almanac  is devoted annually to sport, more than is allotted to politics, business, and science.  USA Today , the most widely read newspaper in the United States, devotes one-fourth of its space to sport. Even the  Wall Street Journal  has a weekly sports page.  There are numerous cable television networks providing twenty-four-hour coverage. Annually, the most watched television event in the United States is the Super Bowl. The amount of sports betting is staggering, with unknown billions waged legally and illegally. Why all the attention?
WHAT WAS THE SOCIAL IMPACT OF THE FOLLOWING SPORT EVENTS & ATHLETES?
JACKIE ROBINSON
-PLAYED FOR THE BROOKLYN DODGERS FROM 1947-56. -SELECTED TO 6 CONSECUTIVE ALL-STAR GAMES (1949-54). -WON MLB ROOKIE OF THE YEAR AWARD IN 1949. -WON WORLD SERIES WITH DODGERS IN 1955. -ELECTED TO MLB HALL OF FAME IN 1962. -MLB RETIRED HIS NUMBER 42 ACROSS ALL TEAMS IN 1997. -BECAME 1ST BLACK MLB PLAYER SINCE 1880’S WHEN HE DEBUTED WITH DODGERS ON APRIL 15, 1947. -HIS CHALLENGE OF MLB SEGREGATION CONTRIBUTED SIGNIFICANTLY TO THE CIVIL RIGHTS MOVEMENT (1955-68).
MUHAMMAD ALI
-WON LIGHT HEAVYWEIGHT GOLD MEDAL AT THE 1960 SUMMER OLYMPICS IN ROME. -BECAME YOUNGEST BOXER (22) TO TAKE THE TITLE FROM A REIGNING HEAVYWEIGHT CHAMPION WHEN HE DEFEATED SONNY LISTON ON 2/25/64. -NAMED “FIGHTER OF THE YEAR” BY RING MAGAZINE MORE TIMES THAN ANY OTHER FIGHTER. -INDUCTED INTO INTERNATIONAL BOXING HALL OF FAME IN 1990. -CROWNED “SPORTSMAN OF THE CENTURY” BY SPORTS ILLUSTRATED IN 1999. -BORN CASSIUS CLAY BUT CHANGED HIS NAME IN 1964 AFTER JOINING THE NATION OF ISLAM.  -REFUSED CONSCRIPTION INTO US MILITARY IN 1967 BASED ON RELIGIOUS BELIEFS & OPPOSITION TO THE VIETNAM WAR.” -”I AIN’T GOT NO QUARREL WITH THEM VIET CONG…NO VIET CONG EVER CALLED ME NIGGER.” -QUOTE ARTICULATED THE REASON TO OPPOSE THE WAR FOR MANY YOUNG AMERICANS, & SERVED AS A TOUCHSTONE FOR THE RACIAL UPHEAVALS THAT WOULD ROCK THE 60’S.  -AWARDED PRESIDENTIAL MEDAL OF FREEDOM ON 11/9/05 BY GEORGE W. BUSH.
1972 SUMMER OLYMPICS
-TOOK PLACE IN MUNICH, WEST GERMANY FROM 8/26-9/11 1972. -US SWIMMER MARK SPITZ WON 7 GOLD MEDALS & SET A NEW WORLD RECORD FOR EACH. -SOVIET UNION WON MOST MEDALS (99).  US WAS 2ND (94). -OFFICIAL MOTTO: “THE HAPPY GAMES.” -WEST GERMAN GOVERNMENT WANTED TO PRESENT A NEW, DEMOCRATIC GERMANY TO THE WORLD AFTER THE FALL OF THE NAZI REGIME. -ON 9/5 8 PALESTINIAN TERRORISTS BELONGING TO THE BLACK SEPTEMBER ORGANIZATION BROKE INTO OLYMPIC VILLAGE & TOOK 11 ISRAELI ATHLETES, COACHES, & OFFICIALS HOSTAGE. -ALL 11 HOSTAGES WERE EVENTUALLY MURDERED.
TITLE IX
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
1999 FIFA WOMEN’S WORLD CUP
-1999 FIFA WOMEN’S WORLD CUP WAS HELD IN US. -CHAMPIONSHIP GAME ON JULY 10 AT THE ROSE BOWL IN PASADENA, CA WAS THE MOST-ATTENDED WOMEN’S SPORTS EVENT IN HISTORY WITH OFFICAL ATTENDANCE OF 90,185. -US DEFEATED CHINA 0-0 IN PENALTY SHOOTOUT (5-4) WITH A GOAL BY BRANDI CHASTAIN. -PRESIDENT BILL CLINTON: “THE WHOLE COUNTRY IS CAUGHT UP.  IT’S GOING TO HAVE A BIGGER IMPACT THAN PEOPLE EVER REALIZED, & IT WILL HAVE A FAR-REACHING IMPACT NOT ONLY IN THE US BUT ALSO IN OTHER COUNTRIES.”
LANCE ARMSTRONG
-WON 7 CONSECUTIVE TOUR DE FRANCE RACES (1999-2005). -1997: FOUNDED THE LANCE ARMSTRONG FOUNDATION WHICH SUPPORTS PEOPLE AFFECTED BY CANCER. -2004: NIKE DEVELOPED & LAUNCHED THE YELLOW LIVESTRONG WRISTBAND AS A FUNDRAISER FOR LAF. -WRISTBANDS SELL FOR $1 EACH. -TO DATE, 80 MILLION WRISTBANDS HAVE BEEN SOLD.
1980 WINTER OLYMPICS: USA VS RUSSIA
-1980 WINTER OLYMPICS HELD IN LAKE PLACID, NY. -US BEAT THE SOVIET UNION 4-3 IN THE SEMI-FINAL GAME. -US WENT ON TO WIN GOLD BY BEATING FINLAND.  -1999: SPORTS ILLUSTRATED NAMED THE GAME THE TOP SPORTS MOMENT OF THE 20TH CENTURY. -COLD WAR (1946-1991): A PERIOD OF POLITICAL, MILITARY, & ECONOMIC TENSION BETWEEN THE COMMUNIST WORLD (SOVIET UNION) & DEMOCRATIC WORLD (US). -1979 ENERGY CRISIS: LED TO GAS SHORTAGE IN US. -MOST AMERICANS WERE DOWN ON THE US & THE GAME PROVIDED A REVITALIZATION OF PATRIOTISM.
JIM VALVANO
-NCAA DIVISION 1 BASKETBALL COACH FROM 1968-1990. -WON 1983 TOURNAMENT WITH NORTH CAROLINA STATE UNIVERSITY. -DIAGNOSED WITH TERMINAL CANCER IN 1992. -ON MARCH 4, 1993 GAVE FAMOUS “DON’T GIVE UP…DON’T EVER GIVE UP” SPEECH AT 1ST ESPY AWARDS.  -THE V FOUNDATION WAS STARTED IN 1993 TO FUND RESEARCH TO FIND CURES FOR CANCER. -HAS RAISED MORE THAN $80 MILLION TO DATE.
1968 SUMMER OLYMPICS: TOMMIE SMITH & JOHN CARLOS
-TOOK PLACE IN OCTOBER 1968 IN MEXICO CITY, MEXICO. -FIRST OLYMPICS HOSTED BY A SPANISH-SPEAKING COUNTRY. -ONLY OLYMPICS EVER HELD IN LATIN AMERICA. -TOMMIE SMITH & JOHN CARLOS AMERICAN SPRINTERS. -SMITH: GOLD & CARLOS: BRONZE IN 200-METER RACE. -ON THE AWARD PODIUM RAISED A BLACK-GLOVED FIST AS THE STAR SPANGLED BANNER PLAYED. -SYMBOLIZED SOLIDARITY FOR AFRICAN-AMERICANS & THE CIVIL RIGHTS MOVEMENT.
1995 RUGBY WORLD CUP
-HOSTED BY SOUTH AFRICA. -3RD RUGBY WORLD CUP. -1ST RUGBY WORLD CUP WHERE EVERY MATCH WAS HELD IN 1 COUNTRY. -1ST MAJOR SPORTING EVENT HELD IN SOUTH AFRICA AFTER THE END OF APARTHEID IN WHICH SOUTH AFRICA WAS ALLOWED TO COMPETE. -WON BY SOUTH AFRICA (SPRINGBOKS). -VICTORY BECAME A SYMBOL OF UNITY & INSPIRATION FOR THE NATION AFTER 50 YEARS OF RACIAL TENSION.
WHY ARE WE SPORTS FANS?
THE 8 BASIC MOTIVES THAT DRIVE PEOPLE TO CONSUME SPORTS
1) ENTERTAINMENT
2) ESCAPE
3) ECONOMICS
4) EUSTRESS
5) AESTHETIC
6) FAMILY
7) GROUP AFFILIATION
8) SELF-ESTEEM
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SOCIAL IDENTITY THEORY “ US VERSUS THEM” -STATES THAT GROUP MEMBERSHIP CREATES SELF-CATEGORIZATION & ENHANCEMENT IN WAYS THAT FAVOR THE IN-GROUP (US) AT THE EXPENSE OF THE OUT-GROUP (THEM).  -THE GROUPS THAT WE BELONG (FRATERNITIES & SORORITIES) TO & THE TEAMS THAT WE CHEER FOR (YANKEES & RED SOX) INFLUENCE OUR SELF-IDENTITY.
DEEP FAN -FORM AN EMOTIONAL ATTACHMENT TO A TEAM THAT IS OUTSIDE OF NORMAL.  -THESE PEOPLE LIVE & DIE WITH THE TEAM.
BLUE COLLAR VS WHITE COLLAR FANS
 
 
PASSION DRIVERS -REASONS WHY PEOPLE FOLLOW THEIR FAVORITE SPORTS. #1 PASSION DRIVER OF NFL FANS -TEAM DEVOTION #1 PASSION DRIVER OF MLB FANS -NOSTALGIA
BASEBALL FAN GROUPS
FIELD OF DREAMERS -AGE: 55-64. -INCOME: +$75,000/YEAR. -COMBINE A LOVE OF THE HISTORY OF THE GAME WITH TEAM DEVOTION. -CONSIDER THE GAME A SOCIAL EVENT & LOVE TALKING ABOUT IT WHEN NOT WATCHING IT.
TEAM OBSESSORS -AGE: 25-34. -INCOME: $75,000-150,000. -CONTEMPORARY HARDCORE FANS. -HYPERCOMPETITIVE & FEEL A DEEP NEED TO CONNECT WITH SIMILAR MINDED FANS. -LISTEN TO SPORTS TALK RADIO & READ ONLINE SPORTS CONTENT.
FAMILY CONNECTORS -AGE: MARRIED WITH CHILDREN (TEND TO BE FEMALE). -INCOME: $50,000-75,000. -SEE BASEBALL AS A WAY TO ENJOY TIME TOGETHER WITH FAMILY OR WITH OTHERS IN THEIR COMMUNITY. -SUPPORT TEAM, BUT NOT VERY CLOSELY. -MORE LIKELY TO CONNECT WITH TEAM FOR THE ROLE IT PLAYED FOR THEIR FAMILY.
WHY IS THE NFL SO POPULAR?
THE BENEFITS OF SPORT
[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object]
SPORTS & 9/11

Weitere ähnliche Inhalte

Was ist angesagt?

Deviance in Sport
Deviance in SportDeviance in Sport
Deviance in Sportfitdoc2
 
Problems and prospects of sports in india
Problems and prospects of sports in indiaProblems and prospects of sports in india
Problems and prospects of sports in indiaVetrivel Krishnan
 
Roll of media in sport
Roll of media in sportRoll of media in sport
Roll of media in sportWasifMehmood9
 
Chapter 3: Olympic Movements
Chapter 3: Olympic MovementsChapter 3: Olympic Movements
Chapter 3: Olympic MovementsVibha Choudhary
 
What Is Sport? Intro to Sport Management
What Is Sport? Intro to Sport ManagementWhat Is Sport? Intro to Sport Management
What Is Sport? Intro to Sport ManagementChrystal Porter
 
SPORTS SOCIOLOGY.pptx
SPORTS SOCIOLOGY.pptxSPORTS SOCIOLOGY.pptx
SPORTS SOCIOLOGY.pptxKabbyPamnani
 
LEADERSHIP IN SPORTS .pptx
LEADERSHIP IN SPORTS .pptxLEADERSHIP IN SPORTS .pptx
LEADERSHIP IN SPORTS .pptxTanjitSingh2
 
Chapter 10: Psychology and Sports
Chapter 10: Psychology and SportsChapter 10: Psychology and Sports
Chapter 10: Psychology and SportsVibha Choudhary
 
History of modern sports
History of modern sportsHistory of modern sports
History of modern sportsmacristinagd
 
The history of field hockey edu
The history of field hockey eduThe history of field hockey edu
The history of field hockey edugiras1ea
 
periodization in sports training
periodization in sports trainingperiodization in sports training
periodization in sports trainingMuhammad Khan
 
FACTOR IMPACTING SPORT PERFORMANCE
FACTOR  IMPACTING SPORT PERFORMANCEFACTOR  IMPACTING SPORT PERFORMANCE
FACTOR IMPACTING SPORT PERFORMANCEawasthi15
 
Sociology of sports
Sociology of sportsSociology of sports
Sociology of sportsAamir Ch
 

Was ist angesagt? (20)

Deviance in Sport
Deviance in SportDeviance in Sport
Deviance in Sport
 
Problems and prospects of sports in india
Problems and prospects of sports in indiaProblems and prospects of sports in india
Problems and prospects of sports in india
 
games and sports, GAMES
games and sports, GAMESgames and sports, GAMES
games and sports, GAMES
 
Roll of media in sport
Roll of media in sportRoll of media in sport
Roll of media in sport
 
Globalization of Sports
Globalization of SportsGlobalization of Sports
Globalization of Sports
 
Chapter 3: Olympic Movements
Chapter 3: Olympic MovementsChapter 3: Olympic Movements
Chapter 3: Olympic Movements
 
Sports and politics
Sports and politicsSports and politics
Sports and politics
 
What Is Sport? Intro to Sport Management
What Is Sport? Intro to Sport ManagementWhat Is Sport? Intro to Sport Management
What Is Sport? Intro to Sport Management
 
Periodization
Periodization Periodization
Periodization
 
SPORTS SOCIOLOGY.pptx
SPORTS SOCIOLOGY.pptxSPORTS SOCIOLOGY.pptx
SPORTS SOCIOLOGY.pptx
 
LEADERSHIP IN SPORTS .pptx
LEADERSHIP IN SPORTS .pptxLEADERSHIP IN SPORTS .pptx
LEADERSHIP IN SPORTS .pptx
 
Performance Enhancing Drugs
Performance Enhancing DrugsPerformance Enhancing Drugs
Performance Enhancing Drugs
 
Chapter 10: Psychology and Sports
Chapter 10: Psychology and SportsChapter 10: Psychology and Sports
Chapter 10: Psychology and Sports
 
History of modern sports
History of modern sportsHistory of modern sports
History of modern sports
 
The history of field hockey edu
The history of field hockey eduThe history of field hockey edu
The history of field hockey edu
 
periodization in sports training
periodization in sports trainingperiodization in sports training
periodization in sports training
 
FACTOR IMPACTING SPORT PERFORMANCE
FACTOR  IMPACTING SPORT PERFORMANCEFACTOR  IMPACTING SPORT PERFORMANCE
FACTOR IMPACTING SPORT PERFORMANCE
 
Sports Sponsorship
Sports SponsorshipSports Sponsorship
Sports Sponsorship
 
Sports and games
Sports and gamesSports and games
Sports and games
 
Sociology of sports
Sociology of sportsSociology of sports
Sociology of sports
 

Andere mochten auch

society sport and its contradictions
society sport and its contradictions society sport and its contradictions
society sport and its contradictions varainca
 
Sports Fans’ Team Identification and Their Attitudes
Sports Fans’ Team Identification and Their AttitudesSports Fans’ Team Identification and Their Attitudes
Sports Fans’ Team Identification and Their AttitudesDavid Keyser
 
Reading 2-1: Fan Identification PowerPoint
Reading 2-1: Fan Identification PowerPointReading 2-1: Fan Identification PowerPoint
Reading 2-1: Fan Identification PowerPointjsande6
 
Sports and Entertainment Marketing
Sports and Entertainment Marketing Sports and Entertainment Marketing
Sports and Entertainment Marketing Nakul Bajaj
 
Sport and Politics 2013
Sport and Politics 2013Sport and Politics 2013
Sport and Politics 2013Henry Hollis
 
The globalization of sport
The globalization of sportThe globalization of sport
The globalization of sportjokaiye
 
The Sports Fan in 2015 - Richard Ting and Kyle Bunch, R/GA
The Sports Fan in 2015 - Richard Ting and Kyle Bunch, R/GAThe Sports Fan in 2015 - Richard Ting and Kyle Bunch, R/GA
The Sports Fan in 2015 - Richard Ting and Kyle Bunch, R/GAR/GA
 

Andere mochten auch (10)

Unit 209
Unit 209Unit 209
Unit 209
 
society sport and its contradictions
society sport and its contradictions society sport and its contradictions
society sport and its contradictions
 
Sports Fans’ Team Identification and Their Attitudes
Sports Fans’ Team Identification and Their AttitudesSports Fans’ Team Identification and Their Attitudes
Sports Fans’ Team Identification and Their Attitudes
 
Reading 2-1: Fan Identification PowerPoint
Reading 2-1: Fan Identification PowerPointReading 2-1: Fan Identification PowerPoint
Reading 2-1: Fan Identification PowerPoint
 
Sports and Entertainment Marketing
Sports and Entertainment Marketing Sports and Entertainment Marketing
Sports and Entertainment Marketing
 
Sport and Politics 2013
Sport and Politics 2013Sport and Politics 2013
Sport and Politics 2013
 
Sports Fan Insights & Innovation
Sports Fan Insights & InnovationSports Fan Insights & Innovation
Sports Fan Insights & Innovation
 
The globalization of sport
The globalization of sportThe globalization of sport
The globalization of sport
 
The Sports Fan in 2015 - Richard Ting and Kyle Bunch, R/GA
The Sports Fan in 2015 - Richard Ting and Kyle Bunch, R/GAThe Sports Fan in 2015 - Richard Ting and Kyle Bunch, R/GA
The Sports Fan in 2015 - Richard Ting and Kyle Bunch, R/GA
 
How Social Media is changing Sports Marketing
How Social Media is changing Sports MarketingHow Social Media is changing Sports Marketing
How Social Media is changing Sports Marketing
 

Ähnlich wie Sport & society

Sport & society
Sport & societySport & society
Sport & societydetjen
 
Sport & society
Sport & societySport & society
Sport & societydetjen
 
Sociology of sport
Sociology of sportSociology of sport
Sociology of sportdetjen
 
Sport & society
Sport & societySport & society
Sport & societydetjen
 
Sport & Society
Sport & SocietySport & Society
Sport & Societydetjen
 
Chapter 18
Chapter 18Chapter 18
Chapter 18detjen
 
Chapter 6
Chapter 6Chapter 6
Chapter 6detjen
 
THE 20TH CENTURY; ONE HUNDRED EVENTS THAT CHANGED SPORTS ALSO: THE MOST MEMOR...
THE 20TH CENTURY; ONE HUNDRED EVENTS THAT CHANGED SPORTS ALSO: THE MOST MEMOR...THE 20TH CENTURY; ONE HUNDRED EVENTS THAT CHANGED SPORTS ALSO: THE MOST MEMOR...
THE 20TH CENTURY; ONE HUNDRED EVENTS THAT CHANGED SPORTS ALSO: THE MOST MEMOR...phobicmistake8593
 
The Super Bowl History
The Super Bowl HistoryThe Super Bowl History
The Super Bowl Historychaplain191
 
Finals-Sports Quiz
Finals-Sports QuizFinals-Sports Quiz
Finals-Sports QuizRishav Dewan
 
Unit 1 sociology of sport
Unit 1 sociology of sportUnit 1 sociology of sport
Unit 1 sociology of sportdetjen
 
Some major sports in USA by Sukhendu.
Some major sports in USA by Sukhendu.Some major sports in USA by Sukhendu.
Some major sports in USA by Sukhendu.RabindraKumar55
 
The Influence of Sports in the World Today
The Influence of Sports in the World TodayThe Influence of Sports in the World Today
The Influence of Sports in the World Todayerraticlegacy9614
 
Football vs. Football, Kick or Carry?
Football vs. Football, Kick or Carry?Football vs. Football, Kick or Carry?
Football vs. Football, Kick or Carry?Maria Koonce
 
GHY341 student PPTs 2019 12_04
GHY341 student PPTs 2019 12_04GHY341 student PPTs 2019 12_04
GHY341 student PPTs 2019 12_04Mark M. Miller
 
Prelims - BOSM Sports Quiz '14 - BITS Pilani
Prelims - BOSM Sports Quiz '14 - BITS PilaniPrelims - BOSM Sports Quiz '14 - BITS Pilani
Prelims - BOSM Sports Quiz '14 - BITS PilaniAngad Raghavan
 

Ähnlich wie Sport & society (18)

Sport & society
Sport & societySport & society
Sport & society
 
Sport & society
Sport & societySport & society
Sport & society
 
Sociology of sport
Sociology of sportSociology of sport
Sociology of sport
 
Sport & society
Sport & societySport & society
Sport & society
 
Sport & Society
Sport & SocietySport & Society
Sport & Society
 
Chapter 18
Chapter 18Chapter 18
Chapter 18
 
Chapter 6
Chapter 6Chapter 6
Chapter 6
 
THE 20TH CENTURY; ONE HUNDRED EVENTS THAT CHANGED SPORTS ALSO: THE MOST MEMOR...
THE 20TH CENTURY; ONE HUNDRED EVENTS THAT CHANGED SPORTS ALSO: THE MOST MEMOR...THE 20TH CENTURY; ONE HUNDRED EVENTS THAT CHANGED SPORTS ALSO: THE MOST MEMOR...
THE 20TH CENTURY; ONE HUNDRED EVENTS THAT CHANGED SPORTS ALSO: THE MOST MEMOR...
 
The Super Bowl History
The Super Bowl HistoryThe Super Bowl History
The Super Bowl History
 
HISTORY-VOLLEYBALL.pptx
HISTORY-VOLLEYBALL.pptxHISTORY-VOLLEYBALL.pptx
HISTORY-VOLLEYBALL.pptx
 
Finals-Sports Quiz
Finals-Sports QuizFinals-Sports Quiz
Finals-Sports Quiz
 
Unit 1 sociology of sport
Unit 1 sociology of sportUnit 1 sociology of sport
Unit 1 sociology of sport
 
Some major sports in USA by Sukhendu.
Some major sports in USA by Sukhendu.Some major sports in USA by Sukhendu.
Some major sports in USA by Sukhendu.
 
The Influence of Sports in the World Today
The Influence of Sports in the World TodayThe Influence of Sports in the World Today
The Influence of Sports in the World Today
 
Football vs. Football, Kick or Carry?
Football vs. Football, Kick or Carry?Football vs. Football, Kick or Carry?
Football vs. Football, Kick or Carry?
 
GHY341 student PPTs 2019 12_04
GHY341 student PPTs 2019 12_04GHY341 student PPTs 2019 12_04
GHY341 student PPTs 2019 12_04
 
Prelims - BOSM Sports Quiz '14 - BITS Pilani
Prelims - BOSM Sports Quiz '14 - BITS PilaniPrelims - BOSM Sports Quiz '14 - BITS Pilani
Prelims - BOSM Sports Quiz '14 - BITS Pilani
 
Wasserman Media Group Presents: Hispanic Influence in the U.S.
Wasserman Media Group Presents: Hispanic Influence in the U.S.Wasserman Media Group Presents: Hispanic Influence in the U.S.
Wasserman Media Group Presents: Hispanic Influence in the U.S.
 

Mehr von detjen

The corporation chapter 5
The corporation chapter 5The corporation chapter 5
The corporation chapter 5detjen
 
Chapter 10
Chapter 10Chapter 10
Chapter 10detjen
 
Chapter 12
Chapter 12Chapter 12
Chapter 12detjen
 
Chapter 13
Chapter 13Chapter 13
Chapter 13detjen
 
The corporation chapter 3
The corporation chapter 3The corporation chapter 3
The corporation chapter 3detjen
 
The corporation chapter 4
The corporation chapter 4The corporation chapter 4
The corporation chapter 4detjen
 
The corporation chapter 5
The corporation chapter 5The corporation chapter 5
The corporation chapter 5detjen
 
Food inc
Food incFood inc
Food incdetjen
 
Chapter 10
Chapter 10Chapter 10
Chapter 10detjen
 
Chapter 11
Chapter 11Chapter 11
Chapter 11detjen
 
Chapter 13
Chapter 13Chapter 13
Chapter 13detjen
 
The corporation chapter 3
The corporation chapter 3The corporation chapter 3
The corporation chapter 3detjen
 
Chapter 9
Chapter 9Chapter 9
Chapter 9detjen
 
Chapter 10
Chapter 10Chapter 10
Chapter 10detjen
 
Chapter 11
Chapter 11Chapter 11
Chapter 11detjen
 
Chapter 15
Chapter 15Chapter 15
Chapter 15detjen
 
Chapter 12
Chapter 12Chapter 12
Chapter 12detjen
 
Chapter 9
Chapter 9Chapter 9
Chapter 9detjen
 
Chapter 14
Chapter 14Chapter 14
Chapter 14detjen
 
The corporation chapter 2
The corporation chapter 2The corporation chapter 2
The corporation chapter 2detjen
 

Mehr von detjen (20)

The corporation chapter 5
The corporation chapter 5The corporation chapter 5
The corporation chapter 5
 
Chapter 10
Chapter 10Chapter 10
Chapter 10
 
Chapter 12
Chapter 12Chapter 12
Chapter 12
 
Chapter 13
Chapter 13Chapter 13
Chapter 13
 
The corporation chapter 3
The corporation chapter 3The corporation chapter 3
The corporation chapter 3
 
The corporation chapter 4
The corporation chapter 4The corporation chapter 4
The corporation chapter 4
 
The corporation chapter 5
The corporation chapter 5The corporation chapter 5
The corporation chapter 5
 
Food inc
Food incFood inc
Food inc
 
Chapter 10
Chapter 10Chapter 10
Chapter 10
 
Chapter 11
Chapter 11Chapter 11
Chapter 11
 
Chapter 13
Chapter 13Chapter 13
Chapter 13
 
The corporation chapter 3
The corporation chapter 3The corporation chapter 3
The corporation chapter 3
 
Chapter 9
Chapter 9Chapter 9
Chapter 9
 
Chapter 10
Chapter 10Chapter 10
Chapter 10
 
Chapter 11
Chapter 11Chapter 11
Chapter 11
 
Chapter 15
Chapter 15Chapter 15
Chapter 15
 
Chapter 12
Chapter 12Chapter 12
Chapter 12
 
Chapter 9
Chapter 9Chapter 9
Chapter 9
 
Chapter 14
Chapter 14Chapter 14
Chapter 14
 
The corporation chapter 2
The corporation chapter 2The corporation chapter 2
The corporation chapter 2
 

Kürzlich hochgeladen

General Principles of Intellectual Property: Concepts of Intellectual Proper...
General Principles of Intellectual Property: Concepts of Intellectual  Proper...General Principles of Intellectual Property: Concepts of Intellectual  Proper...
General Principles of Intellectual Property: Concepts of Intellectual Proper...Poonam Aher Patil
 
Ecological Succession. ( ECOSYSTEM, B. Pharmacy, 1st Year, Sem-II, Environmen...
Ecological Succession. ( ECOSYSTEM, B. Pharmacy, 1st Year, Sem-II, Environmen...Ecological Succession. ( ECOSYSTEM, B. Pharmacy, 1st Year, Sem-II, Environmen...
Ecological Succession. ( ECOSYSTEM, B. Pharmacy, 1st Year, Sem-II, Environmen...Shubhangi Sonawane
 
Mixin Classes in Odoo 17 How to Extend Models Using Mixin Classes
Mixin Classes in Odoo 17  How to Extend Models Using Mixin ClassesMixin Classes in Odoo 17  How to Extend Models Using Mixin Classes
Mixin Classes in Odoo 17 How to Extend Models Using Mixin ClassesCeline George
 
Advanced Views - Calendar View in Odoo 17
Advanced Views - Calendar View in Odoo 17Advanced Views - Calendar View in Odoo 17
Advanced Views - Calendar View in Odoo 17Celine George
 
Z Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot GraphZ Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot GraphThiyagu K
 
Beyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global ImpactBeyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global ImpactPECB
 
1029 - Danh muc Sach Giao Khoa 10 . pdf
1029 -  Danh muc Sach Giao Khoa 10 . pdf1029 -  Danh muc Sach Giao Khoa 10 . pdf
1029 - Danh muc Sach Giao Khoa 10 . pdfQucHHunhnh
 
Seal of Good Local Governance (SGLG) 2024Final.pptx
Seal of Good Local Governance (SGLG) 2024Final.pptxSeal of Good Local Governance (SGLG) 2024Final.pptx
Seal of Good Local Governance (SGLG) 2024Final.pptxnegromaestrong
 
The basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptxThe basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptxheathfieldcps1
 
Sociology 101 Demonstration of Learning Exhibit
Sociology 101 Demonstration of Learning ExhibitSociology 101 Demonstration of Learning Exhibit
Sociology 101 Demonstration of Learning Exhibitjbellavia9
 
On National Teacher Day, meet the 2024-25 Kenan Fellows
On National Teacher Day, meet the 2024-25 Kenan FellowsOn National Teacher Day, meet the 2024-25 Kenan Fellows
On National Teacher Day, meet the 2024-25 Kenan FellowsMebane Rash
 
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...Nguyen Thanh Tu Collection
 
1029-Danh muc Sach Giao Khoa khoi 6.pdf
1029-Danh muc Sach Giao Khoa khoi  6.pdf1029-Danh muc Sach Giao Khoa khoi  6.pdf
1029-Danh muc Sach Giao Khoa khoi 6.pdfQucHHunhnh
 
Key note speaker Neum_Admir Softic_ENG.pdf
Key note speaker Neum_Admir Softic_ENG.pdfKey note speaker Neum_Admir Softic_ENG.pdf
Key note speaker Neum_Admir Softic_ENG.pdfAdmir Softic
 
psychiatric nursing HISTORY COLLECTION .docx
psychiatric  nursing HISTORY  COLLECTION  .docxpsychiatric  nursing HISTORY  COLLECTION  .docx
psychiatric nursing HISTORY COLLECTION .docxPoojaSen20
 
The basics of sentences session 2pptx copy.pptx
The basics of sentences session 2pptx copy.pptxThe basics of sentences session 2pptx copy.pptx
The basics of sentences session 2pptx copy.pptxheathfieldcps1
 
2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx
2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx
2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptxMaritesTamaniVerdade
 
ICT Role in 21st Century Education & its Challenges.pptx
ICT Role in 21st Century Education & its Challenges.pptxICT Role in 21st Century Education & its Challenges.pptx
ICT Role in 21st Century Education & its Challenges.pptxAreebaZafar22
 
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...EduSkills OECD
 

Kürzlich hochgeladen (20)

General Principles of Intellectual Property: Concepts of Intellectual Proper...
General Principles of Intellectual Property: Concepts of Intellectual  Proper...General Principles of Intellectual Property: Concepts of Intellectual  Proper...
General Principles of Intellectual Property: Concepts of Intellectual Proper...
 
Ecological Succession. ( ECOSYSTEM, B. Pharmacy, 1st Year, Sem-II, Environmen...
Ecological Succession. ( ECOSYSTEM, B. Pharmacy, 1st Year, Sem-II, Environmen...Ecological Succession. ( ECOSYSTEM, B. Pharmacy, 1st Year, Sem-II, Environmen...
Ecological Succession. ( ECOSYSTEM, B. Pharmacy, 1st Year, Sem-II, Environmen...
 
Mixin Classes in Odoo 17 How to Extend Models Using Mixin Classes
Mixin Classes in Odoo 17  How to Extend Models Using Mixin ClassesMixin Classes in Odoo 17  How to Extend Models Using Mixin Classes
Mixin Classes in Odoo 17 How to Extend Models Using Mixin Classes
 
Advanced Views - Calendar View in Odoo 17
Advanced Views - Calendar View in Odoo 17Advanced Views - Calendar View in Odoo 17
Advanced Views - Calendar View in Odoo 17
 
Z Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot GraphZ Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot Graph
 
Beyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global ImpactBeyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global Impact
 
1029 - Danh muc Sach Giao Khoa 10 . pdf
1029 -  Danh muc Sach Giao Khoa 10 . pdf1029 -  Danh muc Sach Giao Khoa 10 . pdf
1029 - Danh muc Sach Giao Khoa 10 . pdf
 
Seal of Good Local Governance (SGLG) 2024Final.pptx
Seal of Good Local Governance (SGLG) 2024Final.pptxSeal of Good Local Governance (SGLG) 2024Final.pptx
Seal of Good Local Governance (SGLG) 2024Final.pptx
 
The basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptxThe basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptx
 
Sociology 101 Demonstration of Learning Exhibit
Sociology 101 Demonstration of Learning ExhibitSociology 101 Demonstration of Learning Exhibit
Sociology 101 Demonstration of Learning Exhibit
 
On National Teacher Day, meet the 2024-25 Kenan Fellows
On National Teacher Day, meet the 2024-25 Kenan FellowsOn National Teacher Day, meet the 2024-25 Kenan Fellows
On National Teacher Day, meet the 2024-25 Kenan Fellows
 
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
 
1029-Danh muc Sach Giao Khoa khoi 6.pdf
1029-Danh muc Sach Giao Khoa khoi  6.pdf1029-Danh muc Sach Giao Khoa khoi  6.pdf
1029-Danh muc Sach Giao Khoa khoi 6.pdf
 
Key note speaker Neum_Admir Softic_ENG.pdf
Key note speaker Neum_Admir Softic_ENG.pdfKey note speaker Neum_Admir Softic_ENG.pdf
Key note speaker Neum_Admir Softic_ENG.pdf
 
psychiatric nursing HISTORY COLLECTION .docx
psychiatric  nursing HISTORY  COLLECTION  .docxpsychiatric  nursing HISTORY  COLLECTION  .docx
psychiatric nursing HISTORY COLLECTION .docx
 
The basics of sentences session 2pptx copy.pptx
The basics of sentences session 2pptx copy.pptxThe basics of sentences session 2pptx copy.pptx
The basics of sentences session 2pptx copy.pptx
 
2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx
2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx
2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx
 
ICT Role in 21st Century Education & its Challenges.pptx
ICT Role in 21st Century Education & its Challenges.pptxICT Role in 21st Century Education & its Challenges.pptx
ICT Role in 21st Century Education & its Challenges.pptx
 
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
 
Asian American Pacific Islander Month DDSD 2024.pptx
Asian American Pacific Islander Month DDSD 2024.pptxAsian American Pacific Islander Month DDSD 2024.pptx
Asian American Pacific Islander Month DDSD 2024.pptx
 

Sport & society

  • 1. SPORTS IMPACT ON SOCIETY DISCUSSION QUESTIONS 1) Why do sports get so much attention in the US? 2) Research the following sport athletes & events & answer why they had such an impact on not only the sports world, but to society as a whole? A) Jackie Robinson B) Muhammad Ali C) 1972 Olympics D) Title IX E) 1999 FIFA Women's World Cup F) Lance Armstrong G) 1980 Olympics (USA vs Russia in hockey) H) Jim Valvano I) 1968 Olympics (Tommie Smith & John Carlos) J) 1995 Rugby World Cup 3) In addition to the above, can you think of any other athletes, teams, games, events, etc. that had an impact on society as a whole? SPORTS & SOCIETY ARTICLES DISCUSSION QUESTIONS What Makes Fans Tick? 1) Explain the 8 basic motives that drive people to be sports fans. 2) How does the "social identity theory" explain our attraction to spectator sports? 3) Explain the concepts of "BIRGing" and "CORFing." 4) What is a "Deep Fan?" 5) What are the differences between blue collar and white collar fans? What Makes Fans Crazy About Sports? 1) What is the #1 "passion driver" of most NFL fans? 2) What is the #1 "passion driver" of most MLB fans? 3) Explain the following 3 groups of baseball fans: A) Field of Dreamers B) Team Obsessors C) Family Connectors 4) What sports property had the largest U.S. fan base in 2009? 5) What sports property had the largest U.S. fan base in 2001?
  • 2. Sport is the subject of much conversation, reading material, leisure activity, and discretionary spending. Over one-tenth of the World Almanac is devoted annually to sport, more than is allotted to politics, business, and science. USA Today , the most widely read newspaper in the United States, devotes one-fourth of its space to sport. Even the Wall Street Journal has a weekly sports page. There are numerous cable television networks providing twenty-four-hour coverage. Annually, the most watched television event in the United States is the Super Bowl. The amount of sports betting is staggering, with unknown billions waged legally and illegally. Why all the attention?
  • 3. WHAT WAS THE SOCIAL IMPACT OF THE FOLLOWING SPORT EVENTS & ATHLETES?
  • 5. -PLAYED FOR THE BROOKLYN DODGERS FROM 1947-56. -SELECTED TO 6 CONSECUTIVE ALL-STAR GAMES (1949-54). -WON MLB ROOKIE OF THE YEAR AWARD IN 1949. -WON WORLD SERIES WITH DODGERS IN 1955. -ELECTED TO MLB HALL OF FAME IN 1962. -MLB RETIRED HIS NUMBER 42 ACROSS ALL TEAMS IN 1997. -BECAME 1ST BLACK MLB PLAYER SINCE 1880’S WHEN HE DEBUTED WITH DODGERS ON APRIL 15, 1947. -HIS CHALLENGE OF MLB SEGREGATION CONTRIBUTED SIGNIFICANTLY TO THE CIVIL RIGHTS MOVEMENT (1955-68).
  • 7. -WON LIGHT HEAVYWEIGHT GOLD MEDAL AT THE 1960 SUMMER OLYMPICS IN ROME. -BECAME YOUNGEST BOXER (22) TO TAKE THE TITLE FROM A REIGNING HEAVYWEIGHT CHAMPION WHEN HE DEFEATED SONNY LISTON ON 2/25/64. -NAMED “FIGHTER OF THE YEAR” BY RING MAGAZINE MORE TIMES THAN ANY OTHER FIGHTER. -INDUCTED INTO INTERNATIONAL BOXING HALL OF FAME IN 1990. -CROWNED “SPORTSMAN OF THE CENTURY” BY SPORTS ILLUSTRATED IN 1999. -BORN CASSIUS CLAY BUT CHANGED HIS NAME IN 1964 AFTER JOINING THE NATION OF ISLAM. -REFUSED CONSCRIPTION INTO US MILITARY IN 1967 BASED ON RELIGIOUS BELIEFS & OPPOSITION TO THE VIETNAM WAR.” -”I AIN’T GOT NO QUARREL WITH THEM VIET CONG…NO VIET CONG EVER CALLED ME NIGGER.” -QUOTE ARTICULATED THE REASON TO OPPOSE THE WAR FOR MANY YOUNG AMERICANS, & SERVED AS A TOUCHSTONE FOR THE RACIAL UPHEAVALS THAT WOULD ROCK THE 60’S. -AWARDED PRESIDENTIAL MEDAL OF FREEDOM ON 11/9/05 BY GEORGE W. BUSH.
  • 9. -TOOK PLACE IN MUNICH, WEST GERMANY FROM 8/26-9/11 1972. -US SWIMMER MARK SPITZ WON 7 GOLD MEDALS & SET A NEW WORLD RECORD FOR EACH. -SOVIET UNION WON MOST MEDALS (99). US WAS 2ND (94). -OFFICIAL MOTTO: “THE HAPPY GAMES.” -WEST GERMAN GOVERNMENT WANTED TO PRESENT A NEW, DEMOCRATIC GERMANY TO THE WORLD AFTER THE FALL OF THE NAZI REGIME. -ON 9/5 8 PALESTINIAN TERRORISTS BELONGING TO THE BLACK SEPTEMBER ORGANIZATION BROKE INTO OLYMPIC VILLAGE & TOOK 11 ISRAELI ATHLETES, COACHES, & OFFICIALS HOSTAGE. -ALL 11 HOSTAGES WERE EVENTUALLY MURDERED.
  • 11.
  • 12. 1999 FIFA WOMEN’S WORLD CUP
  • 13. -1999 FIFA WOMEN’S WORLD CUP WAS HELD IN US. -CHAMPIONSHIP GAME ON JULY 10 AT THE ROSE BOWL IN PASADENA, CA WAS THE MOST-ATTENDED WOMEN’S SPORTS EVENT IN HISTORY WITH OFFICAL ATTENDANCE OF 90,185. -US DEFEATED CHINA 0-0 IN PENALTY SHOOTOUT (5-4) WITH A GOAL BY BRANDI CHASTAIN. -PRESIDENT BILL CLINTON: “THE WHOLE COUNTRY IS CAUGHT UP. IT’S GOING TO HAVE A BIGGER IMPACT THAN PEOPLE EVER REALIZED, & IT WILL HAVE A FAR-REACHING IMPACT NOT ONLY IN THE US BUT ALSO IN OTHER COUNTRIES.”
  • 15. -WON 7 CONSECUTIVE TOUR DE FRANCE RACES (1999-2005). -1997: FOUNDED THE LANCE ARMSTRONG FOUNDATION WHICH SUPPORTS PEOPLE AFFECTED BY CANCER. -2004: NIKE DEVELOPED & LAUNCHED THE YELLOW LIVESTRONG WRISTBAND AS A FUNDRAISER FOR LAF. -WRISTBANDS SELL FOR $1 EACH. -TO DATE, 80 MILLION WRISTBANDS HAVE BEEN SOLD.
  • 16. 1980 WINTER OLYMPICS: USA VS RUSSIA
  • 17. -1980 WINTER OLYMPICS HELD IN LAKE PLACID, NY. -US BEAT THE SOVIET UNION 4-3 IN THE SEMI-FINAL GAME. -US WENT ON TO WIN GOLD BY BEATING FINLAND. -1999: SPORTS ILLUSTRATED NAMED THE GAME THE TOP SPORTS MOMENT OF THE 20TH CENTURY. -COLD WAR (1946-1991): A PERIOD OF POLITICAL, MILITARY, & ECONOMIC TENSION BETWEEN THE COMMUNIST WORLD (SOVIET UNION) & DEMOCRATIC WORLD (US). -1979 ENERGY CRISIS: LED TO GAS SHORTAGE IN US. -MOST AMERICANS WERE DOWN ON THE US & THE GAME PROVIDED A REVITALIZATION OF PATRIOTISM.
  • 19. -NCAA DIVISION 1 BASKETBALL COACH FROM 1968-1990. -WON 1983 TOURNAMENT WITH NORTH CAROLINA STATE UNIVERSITY. -DIAGNOSED WITH TERMINAL CANCER IN 1992. -ON MARCH 4, 1993 GAVE FAMOUS “DON’T GIVE UP…DON’T EVER GIVE UP” SPEECH AT 1ST ESPY AWARDS. -THE V FOUNDATION WAS STARTED IN 1993 TO FUND RESEARCH TO FIND CURES FOR CANCER. -HAS RAISED MORE THAN $80 MILLION TO DATE.
  • 20. 1968 SUMMER OLYMPICS: TOMMIE SMITH & JOHN CARLOS
  • 21. -TOOK PLACE IN OCTOBER 1968 IN MEXICO CITY, MEXICO. -FIRST OLYMPICS HOSTED BY A SPANISH-SPEAKING COUNTRY. -ONLY OLYMPICS EVER HELD IN LATIN AMERICA. -TOMMIE SMITH & JOHN CARLOS AMERICAN SPRINTERS. -SMITH: GOLD & CARLOS: BRONZE IN 200-METER RACE. -ON THE AWARD PODIUM RAISED A BLACK-GLOVED FIST AS THE STAR SPANGLED BANNER PLAYED. -SYMBOLIZED SOLIDARITY FOR AFRICAN-AMERICANS & THE CIVIL RIGHTS MOVEMENT.
  • 23. -HOSTED BY SOUTH AFRICA. -3RD RUGBY WORLD CUP. -1ST RUGBY WORLD CUP WHERE EVERY MATCH WAS HELD IN 1 COUNTRY. -1ST MAJOR SPORTING EVENT HELD IN SOUTH AFRICA AFTER THE END OF APARTHEID IN WHICH SOUTH AFRICA WAS ALLOWED TO COMPETE. -WON BY SOUTH AFRICA (SPRINGBOKS). -VICTORY BECAME A SYMBOL OF UNITY & INSPIRATION FOR THE NATION AFTER 50 YEARS OF RACIAL TENSION.
  • 24. WHY ARE WE SPORTS FANS?
  • 25. THE 8 BASIC MOTIVES THAT DRIVE PEOPLE TO CONSUME SPORTS
  • 34.
  • 35. SOCIAL IDENTITY THEORY “ US VERSUS THEM” -STATES THAT GROUP MEMBERSHIP CREATES SELF-CATEGORIZATION & ENHANCEMENT IN WAYS THAT FAVOR THE IN-GROUP (US) AT THE EXPENSE OF THE OUT-GROUP (THEM). -THE GROUPS THAT WE BELONG (FRATERNITIES & SORORITIES) TO & THE TEAMS THAT WE CHEER FOR (YANKEES & RED SOX) INFLUENCE OUR SELF-IDENTITY.
  • 36. DEEP FAN -FORM AN EMOTIONAL ATTACHMENT TO A TEAM THAT IS OUTSIDE OF NORMAL. -THESE PEOPLE LIVE & DIE WITH THE TEAM.
  • 37. BLUE COLLAR VS WHITE COLLAR FANS
  • 38.  
  • 39.  
  • 40. PASSION DRIVERS -REASONS WHY PEOPLE FOLLOW THEIR FAVORITE SPORTS. #1 PASSION DRIVER OF NFL FANS -TEAM DEVOTION #1 PASSION DRIVER OF MLB FANS -NOSTALGIA
  • 42. FIELD OF DREAMERS -AGE: 55-64. -INCOME: +$75,000/YEAR. -COMBINE A LOVE OF THE HISTORY OF THE GAME WITH TEAM DEVOTION. -CONSIDER THE GAME A SOCIAL EVENT & LOVE TALKING ABOUT IT WHEN NOT WATCHING IT.
  • 43. TEAM OBSESSORS -AGE: 25-34. -INCOME: $75,000-150,000. -CONTEMPORARY HARDCORE FANS. -HYPERCOMPETITIVE & FEEL A DEEP NEED TO CONNECT WITH SIMILAR MINDED FANS. -LISTEN TO SPORTS TALK RADIO & READ ONLINE SPORTS CONTENT.
  • 44. FAMILY CONNECTORS -AGE: MARRIED WITH CHILDREN (TEND TO BE FEMALE). -INCOME: $50,000-75,000. -SEE BASEBALL AS A WAY TO ENJOY TIME TOGETHER WITH FAMILY OR WITH OTHERS IN THEIR COMMUNITY. -SUPPORT TEAM, BUT NOT VERY CLOSELY. -MORE LIKELY TO CONNECT WITH TEAM FOR THE ROLE IT PLAYED FOR THEIR FAMILY.
  • 45. WHY IS THE NFL SO POPULAR?
  • 47.
  • 48.