8. “ A Total IP Solution” … but takes much more It starts with… RTL IP Core Oct 5, 2010 Proprietary Arasan Chip Systems SoC Arasan Confidential Verification IP BFM, Test Suites Monitor, Checker Services Customization Tech Support Platforms HDKs, HVPs Analyzers Software Firmware, Drivers Software Stacks SoC
Semi IP market ~2B$ Dominated by processor, memory, interface, IP
Anywhere from 50% to 70+% of blocks can be composed of reusable IP ASIC teams are squeezed
By providing all of this collateral – design teams can contain design complexity while improving productivitiy Very difficult for Soc teams to have depth of expertise in point protocols
Open verification methodology verification occupies 70% of time and resources in pre-silicon phase
System software takes upto 70% of system development time
SoC architecture prototyping and parallelize system software development
SoC teams are constantly examining ecosystem to see how they can leverage it – no company can do it all As the IP business evolves – collateral will expand to other downstream areas such as test vectors, and upstream etc. Consultative role of leading IP providers – large OEMs have expertise – smaller players want to take advantage of latest interface IP – but need more hand-holding Vendors that have significant domain expertise, keep up with interface/protocol roadmaps, and provide complete collateral – can achieve significant traction Various risk/reward/licensing models Benefit – TTM, Resource, focus on secret sauce, verification effort Reduce vendor management – under-estimated part of project effort