United Airlines uses SharePoint for collaboration, content management, and social features. It provisions SharePoint sites according to service level agreements and type of content. Departments have created their own content management systems in SharePoint in 2-8 weeks for initiatives like an operations dashboard, DOT compliance, and a technology service catalog. Taxonomies of lists are important for organizing content, and content types with standardized columns are reused across sites.

4. Fly to airports on six continents from
our hubs in:
• Chicago
• Cleveland
• Denver
• Guam
• Houston
• Los Angeles
• New York/Newark
• San Francisco
• Tokyo
• Washington, D.C.
Operate nearly 700 mainline aircraft
Have 270 new aircraft on order through 2022.
Operate more than two
million flights per year
carrying 142 million
passengers
Have ordered 50 of the
new Boeing 787 aircraft
Rated the world’s most admired
airline on FORTUNE magazine’s
2012 airline-industry list

5. United
Airlines Boeing 787

6. Aviation and
environmental
Computing
• First in US to fly 787 (20% more fuel efficient)
• Testing biofuel-powered aircraft
• SharePoint for global environmental
compliance
• SharePoint 2010 internal & external ECM farms
• 20% of United.com content from SharePoint
• Early adopters: SharePoint 2013, Windows 8,
Server 2012 and System Center 2012

7. 2001: SharePoint 2001 (Portal Server) for project docs
2007: SharePoint 2007 (MOSS) for targeted application
Architectural Review Committee
2008: MOSS as enterprise platform
eDiscovery and ECM
2012: SharePoint 2013 development for production
Service Catalog application and Social
2010: New SP 2010 farm and upgraded 2007 sites

8. What Does United Airlines Use
SharePoint For?
• Collaboration
• Content Management
• Social

10. Collaboration and Governance
• Collaboration is individuals working together for
a common purpose to achieve a business goal *
• Collaboration relies on openness and knowledge
sharing *
• Collaboration: “There’s a hurricane coming and
we need a SharePoint site to share information
with the affected airports”
*AIIM - http://www.aiim.org/What-is-Collaboration

11. Collaboration and Governance
• Governance addresses the creation and
closing of team workspaces to capturing the
results of that collaboration in a repository *
• Governance: “All airports need to be
provided with SharePoint sites to
communicate on a regular basis”
*AIIM - http://www.aiim.org/What-is-Collaboration

13. Information Architecture
Sites are provisioned according to service levels
(SLAs), type of content and security

17. MySites
• Personal site
collection
• Newsfeed
• Find
expertise

19. Things that define aviation (and your
business) are the same between
versions of SharePoint
Once established, content types are
mostly consistent between versions
2007 content types and columns
were migrated to 2010 during
upgrade
Taxonomy – The language of the business

20. Taxonomy is a list of lists
Aircraft Type
• 737
• 757
• 787
Event Type
• Weather
• Maintenance
• Air Traffic Control
• Build up your lists as you go
• Prototype live with test lists and
libraries
• Get basic structure
• Then add new columns and list
items
• Lock down the basic structure
before you go to production
• Easier to add than subtract or
change

22. A Content Type is a group of columns and properties
that describe something.
Can apply policies to a content type.
Content Type examples:
• “Aircraft record”
• “Contract”
• “Project document”
“Project document” may have Site Columns such as:
• Project number
• Project manager
• Site code

23. Centralized ECM:
• UA Document
• Default for most site collections
Departmental ECM:
• In-house efforts with huge ROIs
• Site collection (not enterprise) scope
• Examples at United created in 2 – 8 weeks (no code)
• Each one of these is a departmental taxonomy

24. Some examples at United
• System Operations Dashboard and Alert System
• DOT Long Tarmac Delay Rule compliance
• Architectural Review Committee
• Technology Intake Process
• Technology Service Catalog
We’ll look at three examples of department ECM

26.  User entry
populates Word
doc cover page
 Build standardized
file name by
concatenating
metadata

27. Site Collection Level content types

28. Enterprise and department level metadata in one list

29. • Built with
SharePoint
List Items
• “Add New”
• Creating row in a
database table

30. • ECM-derived data
can be expressed
in different ways
• Can drill down
• “Show me
everything about
Beijing”

33. Operations Logs

34. Operations Dashboard

35. Operations E-mail Alerts

37. Level 1
2
3
1

38. Level 2
Child Terms /
Subcategories
Friendly URL (Term:
Hardware)

39. Content Management
Taxonomy and lists: Starting points

47. • Users can find existing resources in the
public space
TechNet, Blogs, Books

49. • Industry-leading third party tools (Backup
and Workflow engines) run on separate
servers, which is a best practice
• If you can back up SharePoint 4 ways, do it
• Also, redundancy for high availability (two
web front ends, service apps on more than
one box, clustered SQL)

54. Create and demonstrate prototypes for your own team and
for other teams
Champion and shepherd enterprise-wide efforts
Answer the phone

55. Thank you for attending
the presentation today.
We appreciate your
interest.
Questions?