Learn about the Social Media Marketing revolution and how different marketing platforms can benefit non-profit organizations.
Presented at Southeast Texas Non-Profit Development Center's "Lunch and Learn," December 2, 2009.
2. What is Social Media Marketing? Definition: The ability of social media to generate exponential returns for individuals and businesses. Meaning: We will no longer search for products and services, but they will find us via social media.
Introduce myself.-Today I’m going to tell you:What social media marketing isSeven different types of SMM and the benefits of each of themHow Facebook and Twitter can be used to benefit your non-profit organization
Before we can discuss Social Media Marketing we must know what it is.I’m going to show you a clip that will sum up the importance of Social Media Marketing more effectively—and much catchier—than I can.
Play Clip. - End at “World of Mouth.” 2:20
Are you convinced of the impact of Social Media Marketing yet?-It’s no longer a question of if your organization should use Facebook, but it’s a question of how you should use it.You’ve heard of different types of Social Media Marketing—Facebook, Twitter, YouTube, Hulu, Wikipedia. You might be asking yourself, “How are all of these sites considered SMM when their functions are so different?”I’m going to break down the seven most popular types of SMM for you.
I know this is a lot of information to soak in, so I’m going to take you through two social media platforms—Facebook and Twitter—and tell you how they can benefit your non-profit organization.
-Today I’ve told you:What social media marketing isSeven different types of SMM and the benefits of each of themHow Facebook and Twitter can be used to benefit your non-profit organization
Who. What. Where. magazine wants to help your non-profit organization!