Food Truck is the evolving food business .Its like a hotel on wheels and it is the latest trends in all over the world.Its giving a success rate for the entrepreneurs who are interested to make food market. If stationary hotels may leads to loss,there is no chance other than to wind up. Increasing the number of hotels can change the idea of consuming it by the public.
4. Our Company
Food truck business or a restaurant
on wheels has been gaining
popularity as a concept in India and
all other countries among
entrepreneurs and consumers alike.SNOOZE
7. How Do We Do It?
Problem
In India there is no association or
regulatory body assigned by the
government for establishing a food truck
business. Licensing for food trucks in
India is highly unorganized and is the
most time consuming and burdensome
task.
Solution
For every food business, a license from
FSSAI (Food Safety and Standards Authority
of India) is required. The standards have to
be followed to ensure availability of safe and
wholesome food for human consumption.
Businesses which have turnover of over Rs
12 lakh per annum require this license.
8. Competitors
Vizag dosa
It is a food truck which are
in demand for its special
kind of Dosa and also
different types of morning
tiffin
Akshaya grand
It is a restraunt which
serves different types of
biryaniโs and evening tiffins
especially attracts
graduates
Majjigowri
It is a local dhaba which is
famous for its fried rice and
chicken varieties, available
for all day and night
9. Them
A majority of people consuming only
tiffins which made to have more crowd
and demand and they are running in only
a certain area with the same menu which
effects the customers who wants to eat
new food
Us
We came up with a menu which includes
vegetarians and non vegetarians.
We are scheduling and planning to
arrange our food truck at different areas
for its respective days
12. Market Share
Tiffins
As local population are
more willing to consume
food at low prices, they are
easily attracting for tiffins
Liquid beverages
Liquid beverages and
drinks are using in more
quantities in Rajam due to
high climatic conditions
Biryani
Biryani is almost a well
demanding food item for
the local people
Fast foods
Burger, pizza and Frankie
are being attracted by the
graduates 40%35%
15%
10%
Graph for market share
13. Competition Analysis
Biryani Tiffins Fast foods
Liquid
beverages
Vizag dosa No Yes No No
Akshaya Grand Yes No No No
Majjigowri Yes No No Yes
Ravi Bakery No No Yes Yes
15. Our Services
Biryani
Biryani is almost a well
demanding food item for the
local people
Fast foods
Burger, pizza and Frankie are
being attracted by the graduates
Liquid beverages
Liquid beverages and drinks are
using in more quantities in
Rajam due to high climatic
conditions
16. Our Plans
๏ผ Vehicle: To start things off we need a truck. We can use a second
hand one or buy a new truck.
Typically a truck will cost a minimum of INR 4 lakhs.
๏ผ Equipment: We will also need to invest in essential kitchen
equipment as a one-time investment for our truck. This will include
stove, utensils, cooking vessels, cutlery.
All the equipment put together would cost around INR 2 lakhs.
๏ผ Raw Material: We will need a stock of inventory or raw materials to
prepare the meals.
That would cost about INR 20-30K.
๏ผ Staff: Around 13-15K per month per person.
๏ผ Marketing: Like any other business, sales will come in only if we
are promoting and advertising our business the right way. Marketing
would include both offline and online promotions and it can cost a
lot of money. As it is a startup, we should keep aside at least 20K a
month for our marketing.
18. Advertising and Promotion
Advertising
โ Distributing of pamphlets and printed
advertisements
โ Tie up with local sellers,event planners
and Providing free WiFi at the truck
โ Getting food reviewers and bloggers to
our truck
โ Keeping an eye out for all food events
and fests.
Online
โ Online food ordering
โ Own website and app
21. Our Partners
Pranay hotel
All types of biryaniโs
includes veg and non
veg
Crazy drinks
Supplies a quality of
liquid beverages on
time
Kumar's tiffins
Delivers the tiffins as
per the ordered
quantity at correct
time
Majjigowri
supplies biryani and
different non
vegetarian curries
23. Our Process
Step 1
Prepare a truck with all
requirements and
equipment
Step 3
Should get all the
valid licences that
the truck is legal
Step 2
Prepare the process
planning and Menu
card
Step 4
Co-ordinating and
promoting
27. CREDITS: This presentation template was created by
Slidesgo, including icons by Flaticon, and infographics
& images by Freepik.
Thanks!snoozeemail@freepik.com
+91 620 421 838
rajamcompany.com
SNOOZE
