Is Your Organization Ready for Social Media
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This is a slide deck of a presentation I made 12/2/2008 as part of a panel at a meeting sponsored in Washington DC by the National Association of Business Political Action Committees (NABPAC).
![IS YOUR ORGANIZATION READY TO USE SOCIAL MEDIA? Dennis D. McDonald, Ph.D. Web: http://www.ddmcd.com Email: [email_address] December 2, 2008 for the National Association of Business Political Action Committees](https://image.slidesharecdn.com/nabpacddmcd2-1228260806147957-9/85/Is-Your-Organization-Ready-for-Social-Media-1-320.jpg)
![The focus of this presentation... ,[object Object],[object Object]](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
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Is Your Organization Ready for Social Media
- 1. IS YOUR ORGANIZATION READY TO USE SOCIAL MEDIA? Dennis D. McDonald, Ph.D. Web: http://www.ddmcd.com Email: [email_address] December 2, 2008 for the National Association of Business Political Action Committees
- 6. To slay the Resistance Dragon, you must assess the dragon.
Hinweis der Redaktion
- INTRO The title of Dennis McDonald's presentation today is IS YOUR ORGANIZATION READY TO USE SOCIAL MEDIA? He'll speak about assessing organizational readiness for adopting social media. Dennis is an independent management consultant from Alexandria, Virginia. His expertise includes strategic planning, project management, software product development, technology adoption, and corporate IT management consulting. Since 2005 his consulting and research have included technology adoption strategy and the use of social media. He's also an active blogger and moderates the Linkedin Bloggers group on Yahoo! Groups. His clients have included GE Appliances, Ford Motor Company, AIG, NiSource Energy, National Science Foundation, the US Copyright Office, the Association of Health System Phramacists, and Jive Software. He earned his Masters and PhD in Library and Information Science at the University of Marland in College Park.