3. So what makes Social Media so special? Social Networking – Special Sauce Recipe 2 cups listening 1 cup creative thought 1 dash technical skill 1 pound respect
39. Launch Date August 2003 February 2004 May 2003 Users >100 MM >130 MM >30 MM 2008 Revenue $ 850 MM $ 350 MM $100 MM Alexa Rank 7 5 190 Valuation $ 3.25 Billion $ 3.75 Billion $ 1 Billion
61. If I were running a company today, I would have one priority above all others: to acquire as many of the best people as I could. - Jim Collins, Good to Great
62. People want to do business with their friends. – Jeffrey Gitomer, Little Red Book of Selling
63. Get someone else to speak on your behalf. - Robert B. Cialdini, Yes!
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65. Product development is hard. Why not let your customers help you with it? -Charlene Li, Josh Bernoff Groundswell
People are talking. Are you part of the conversation? Social Media offers you the opportunity to better understand, engage, and satisfy the wants and needs of other human beings. In doing so, these sites represent one of the most powerful ways to grow your business. In this presentation my goal is to provide you with a basic understanding of social networks. To do so I plan to: * Offer you information about the history, growth, and current state of social media platforms. * Provide an overview of some popular and emerging social media applications and technologies * Provide insights as to how you can effectively use these tools to build valuable personal and professional relationships with other human beings From the business community, to political officials, to colleagues and students, friends and family, People today are highly connected, highly empowered, and highly informed. Social media plays a huge role in the way in which people obtain and process information. This technology is about connecting people in multi-dimensional ways. You can either choose to understand how Social Media operates and tap into the knowledge of millions of human beings to improve nearly every facet of your life, or you can choose to ignore Social Networks... all the while hoping that the rest of the world decides to do the same. Going forward from today, you will have a better understanding of the growing importance of Social Media. It is my hope that this will convince you to invest more time and effort in utilizing these amazing tools to your advantage.