Mobile apps, the outdoors and social media

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Presentation from Phil Sorrell from Social Hiking at innov-ex 2012 (Innovations for Extremes)

Technologie Business

MOBILE APPS, THE OUTDOORS
AND SOCIAL MEDIA

Phil Sorrell
@socialhiking

“Social media is user generated conten
that is shared over the internet via
technologies that promote engagement
sharing and collaboration”
Source: thesocialmediaguide.com

Mobile Sharing – Early Days

Source: Wikipedia.org (by Asim18)

Social Media Explained

Outdoors Example?
Twitter: I have reached the
summit of Ben Nevis

Foursquare: I have checked into
‘Ben Nevis Peak’

Twitpic: The view from the top of
Ben Nevis

Facebook: I like Ben Nevis

Bambuser: A panorama video
from Ben Nevis

Audioboo: Me talking about
Source: Unknown (original possibly from happyplace.com) climbing Ben Nevis

Sharing Apps
Example 1: Audioboo

Source: audioboo.com

Sharing Apps
Example 2: Bambuser

Source: bambuser.com

Navigation and Mapping Apps
Example: ViewRanger

Source: viewranger.com

Augmented Reality Apps
Example: peak.AR

Source: peakar.salzburgresearch.at

Information Apps Photo Apps Utility Apps
Example: Met Office Example: HDR Camera+ Example: Power Contr

Source: metoffice.gov.uk Source: Google Play Store Source: Google Play Store

Joining The Dots

Sources: Twitter & Twitpic (photos by Jilly Sherlock)

Joining The Dots

Source: findmespot.com & wikipedia.org
(Zach Vaga)
Source: Twitpic (by Jilly Sherlock), Lee Hughes & 360fokbringa.hu

What Social Hiking Does

LIVE LOCATION
ViewRanger SPOT
InstaMapper Others

LIVE MEDIA

HISTORIC LOCATION

HISTORIC MEDIA

ANY QUESTIONS?
shareyouradventure.com
@socialhiking
facebook.com/socialhiking

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