David Hood

Edinburgh, United Kingdom United Kingdom

➸◉Competitiveness Specialist ✎Author ❝Speaker

Advertising / Marketing / PR

➡ A rounded and experienced Competitiveness Strategist, Author and Speaker who thrives on seeking improved revenue performance and creating enhanced competitiveness for your proposition and organisation, revealing your best, current U.S.P, (unique selling point) - a better one that can be quickly and easily applied. Founder and lead for the 'Right, First Time'​ process to optimise marketing & campaigning, run by Torchbearer Ltd at Edinburgh Napier University. http://right1time.com Author of the seminal books, published in 2013 with Kogan Page (http://tiny.cc/koganpageDH): ✔ 'The Marketing Manifesto'​, for professional marketers and marketing: ✔ 'Competitive SME: Building Competi