An updated version of my User Types and Player Types in Gamification for a recent GamEffective webinar. Includes new stats and the new user types / game mechanics connections based on the HCI Games Group and AIT research

1. User Types & Player
Types in Gamification
Gamified.uk @daverage

2. My Definition(s) of Gamification
• Gamification is the process of improving system
and people's experiences using lessons, techniques,
and elements taken from games.
• The use of game design metaphors to create more
game-like and engaging experiences

3. Put Simply

4. Targeted Gamification

5. Player Types

6. Meant for Games

7. By Timothy Saccenti and Mr Toledano
And People Who Look Like This

8. Not The Real World

9. And People Who Look Like This

10. Motivation RAMP
Relatedness
Autonomy
Mastery
Purpose

11. User Type HEXAD

12. Game Elements

13. Supporting Free Spirits
Austrian Institute of Technology and HCI Games Group, Games Institute, University of Waterloo

14. Supporting Achievers
Austrian Institute of Technology and HCI Games Group, Games Institute, University of Waterloo

15. Supporting Socialisers
Austrian Institute of Technology and HCI Games Group, Games Institute, University of Waterloo

16. Supporting Disruptors
Austrian Institute of Technology and HCI Games Group, Games Institute, University of Waterloo

17. Supporting Players
Austrian Institute of Technology and HCI Games Group, Games Institute, University of Waterloo

18. User Types Instance
Based on 326 Responses
Free Spirit
28%
Philanthropist
27%
Achiever
17%
Socialiser
12%
Player
10%
Disruptor
6%
Free Spirit Philanthropist Achiever Socialiser Player Disruptor

19. Get in Touch
Gamified.uk
@daverage
andrzej@gamified.uk
Thank
You!