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URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

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Lisa Colton
Lisa Colton

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The Art of Being A Networked Nonprofit Presented by Lisa Colton Darim Online
REVOLUTION OF NETWORKS
• Revisiting the origins of the ‘organization’ • The people-power to achieve shared goals • Moving from fortress to sponge • Who’s on deck? Millennials. • Changing work patterns TODAY’S AGENDA
• Shared practice • Shared needs and goals • Co-investment and support • Minimal ‘staffing’ • What else? History of a Jewish Communal Organization
What We’re Used To
What We’re Moving To
A Personal Story
NETWORKS ARE VALUABLE WE TEND TO GROSSLY UNDERUTILIZE THEM. Or attempt to use them in the wrong ways. Build your network now, before you need it. The Lesson
SAR Academy Causes Match Campaign
Fortress: Insiders in, Outsiders out
Sponge: Constant flow in and out
• What is PUBLIC or TRANSPARENT information? • Who is ’inside’ or ‘outside’ of our community? • What is ‘membership’? • Where do we need to hire expertise? • How are we evaluating progress towards our mission and goals? Questioning Assumptions
Listen to interests and needs of the community Empower individuals to members micro-plan, experiment and evaluate. (Remember, you don’t have to do it for them) Reflect on how these Communal ’intrapreneurs’ went need or about this task interest Provide support (staff, space, experience, systems) as needed and helpful Try it out! Focus on short, strategic bursts that can be adjusted based on feedback The age of the ‘permanent beta’ Micro-Planning
What’s Changed? • Collaboration • Mobility • Millennials
Millennials: Transparency Fast paced/efficient Collaboration/teams Divvy tasks based on skill Meaning & impact
Job Descriptions Program Directors Social Media Managers Community Managers Network Weavers
WE NEED TO THINK DIFFERENTLY ABOUT RISK
SHIFTS & RISK • Staffing Structure & Job Descriptions • Leadership Styles • Institutional Identity and Boundaries • Financial Considerations • Culture Change
Blog post with links: DarimOnline.org/blog Come discuss: http://on.fb.me/netnonbookclub
• Do old patterns increase complexity? • Does your synagogue have trouble letting go of programs that aren’t effective anymore? • What technology tools can simplify your processes? • How can collaborations simplify?
Upcoming Webinars Sharefest: July 9th, 2-3pm eastern/11-12 pacific Facebook 101: July 12th, 2-3pm eastern/11-12 pacific
Mazel Tov to Our Grant Recipients! • Temple Ohabei Shalom, Brookline, MA • Indianapolis Hebrew Congregation, Indianapolis, IN • Congregation Kol Ami, White Plains, NY • Temple Sholom of Chicago, Chicago, IL • North Shore Congregation Israel, Chicago, IL

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URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

  • 1. The Art of Being A Networked Nonprofit Presented by Lisa Colton Darim Online
  • 3. • Revisiting the origins of the ‘organization’ • The people-power to achieve shared goals • Moving from fortress to sponge • Who’s on deck? Millennials. • Changing work patterns TODAY’S AGENDA
  • 4. • Shared practice • Shared needs and goals • Co-investment and support • Minimal ‘staffing’ • What else? History of a Jewish Communal Organization
  • 8. NETWORKS ARE VALUABLE WE TEND TO GROSSLY UNDERUTILIZE THEM. Or attempt to use them in the wrong ways. Build your network now, before you need it. The Lesson
  • 9. SAR Academy Causes Match Campaign
  • 10. Fortress: Insiders in, Outsiders out
  • 11. Sponge: Constant flow in and out
  • 12. • What is PUBLIC or TRANSPARENT information? • Who is ’inside’ or ‘outside’ of our community? • What is ‘membership’? • Where do we need to hire expertise? • How are we evaluating progress towards our mission and goals? Questioning Assumptions
  • 13.
  • 14. Listen to interests and needs of the community Empower individuals to members micro-plan, experiment and evaluate. (Remember, you don’t have to do it for them) Reflect on how these Communal ’intrapreneurs’ went need or about this task interest Provide support (staff, space, experience, systems) as needed and helpful Try it out! Focus on short, strategic bursts that can be adjusted based on feedback The age of the ‘permanent beta’ Micro-Planning
  • 15. What’s Changed? • Collaboration • Mobility • Millennials
  • 16. Millennials: Transparency Fast paced/efficient Collaboration/teams Divvy tasks based on skill Meaning & impact
  • 17. Job Descriptions Program Directors Social Media Managers Community Managers Network Weavers
  • 19. SHIFTS & RISK • Staffing Structure & Job Descriptions • Leadership Styles • Institutional Identity and Boundaries • Financial Considerations • Culture Change
  • 20. Blog post with links: DarimOnline.org/blog Come discuss: http://on.fb.me/netnonbookclub
  • 21. • Do old patterns increase complexity? • Does your synagogue have trouble letting go of programs that aren’t effective anymore? • What technology tools can simplify your processes? • How can collaborations simplify?
  • 22. Upcoming Webinars Sharefest: July 9th, 2-3pm eastern/11-12 pacific Facebook 101: July 12th, 2-3pm eastern/11-12 pacific
  • 23. Mazel Tov to Our Grant Recipients! • Temple Ohabei Shalom, Brookline, MA • Indianapolis Hebrew Congregation, Indianapolis, IN • Congregation Kol Ami, White Plains, NY • Temple Sholom of Chicago, Chicago, IL • North Shore Congregation Israel, Chicago, IL