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Becoming a Successful
 Community Weaver
   Lisa Colton Darim Online July 19, 2012
AGENDA
•   Refresher: Fortress vs Sponge
•   Network Basics
•   What is a Network Weaver?
•   Skills and Activities of Weavers
•   Shifting Job Responsibilities & Descriptions
•   Discussion Q&A
NETWORK WEAVERS
June Holley’s Definition: A Network
Weaver is someone who is aware of
the networks around them and
explicitly works to make them healthier
(more inclusive, bridging divides).
Network Weavers do this by
connecting people strategically where
there’s potential for mutual benefit,
helping people identify their passions,
and serving as a catalyst for self-
organizing groups.
As A Network Weaver
• You help people see opportunities
• Support initiation of collaborative projects
• You coach and support
• You help them notice what works
• You encourage them to spread the
  patterns of success and scale
• You help deepen the quality of
  relationships
• Your help people learn to work in
  networked ways
Fortress: Insiders in, Outsiders out
Sponges: Transparency & Constant Flow In and Out
Traditional Mindset: Hub & Spokes
Network Mindset




“connect and collaborate” rather than “command and control”
7 Steps to Network Weaving
1.   Shift in leadership mindset
2.   Know your network
3.   Socialize
4.   Listen and Engage
5.   Connect
6.   Strengthen Network Systems
7.   Evolve Your Role as the Network Matures
1. Network Leadership
Organizational Leadership                  Network Leadership


Position, authority                        Role, behavior

Few leaders                                Everyone is a leader

Leader broadcasts                          Leader engages

Leader controls                            Leader facilitates and supports

Top down                                   Bottom Up

Planning                                   Innovation & Experimentation

Provides service                           Supports self-organization


                            Adapted from June Holley’s Network Weaving Handbook, pg 29
Sharing and giving
                                                  Value errors
 Allowing for
                                                  and mistakes
 emergence, surprises,
 experiments
                                                    Transparency


Listening


                                              Valuing diversity
                                              and inclusiveness
Not putting
people into boxes            Permeable boundaries
2. Mapping Networks
                                         know the net -- see
                                         the map of how
                                         things really work

                                         knit the net --
                                         adjust the network
                                         for improvements




 Mapping can
illuminate key
opportunities
for action and
  investment



 http://ccc.georgkolb.com/
3. SOCIALIZE

Temple Beth
Abraham in
Tarrytown, NY
AS YOU
SOCIALIZE:

BE YOUR
TRUE SELF!
4. Listening & Engaging
     You have to BE
  IN the conversation.

           Rabbi Danny
           Burkeman on Twitter
           (@Rabbi_Danny)
           shares his
           professional
           activities, reflections,
           thought leadership,
           hobbies and more in
           conversation with his
           local community and
           beyond.
BE GENEROUS
5. Make
Connections
And ... Increasing
 Connectivity
• New audiences
  bring new ideas
• Flow leads to
  health
• Leave room for
  adjustments and
  the unexpected
• Rethink
  “ownership”
#JED21 led to #JEDchat
6. Communication
   is Everything
7 . Plan (or allow) for Emergence
Na’aseh v’nishmah
Benefits of Strong Networks

•   More efficient use of staff time
•   Regenerative, constant flow
•   Sustaining energy
•   Responsive
•   Focus on people and community
•   Cultivate appreciation for “host”
Network Weaver Roles

  Connector Catalyst                Network Guardian
      Connects people.            Helps put in place systems for
Gets network building started.     networks: communications,
     Build social culture.            training, support, etc.



   Self-Organized                   Network Facilitator
 Project Coordinator
                                 Helps convene people to set up a
      Helps coordinate              more explicit and focused
   self-organized projects.                 network.
Don’t Have All The Answers:
Over-functioning leadership disempowers networks
Thrive By Working Together
Chris Brogan
• Spend 20 minutes a day
  observing your network.
• Spend 10 minutes a day
  cultivating new relationships.
• Use an organized contact
  management system to
  manage relationships, not just
  keep contact info.
• Deliver two to three times as
  much value as you ask from
  your network. This keeps
  people eager to be helpful
  when the time comes that you
  need them.
Beth Kanter
• Make it personal. Ask for their stories,
their input, their thoughts. Emphasize their
importance to the community and allow
them to run with projects and to be creative
Everyone wants to contribute and to make
something better/leave a lasting mark.

• Humanize your leaders. Make them
available. If the members feel like the
community is very hierarchical they may never feel like they belong on
   the “inside”. Use your position to energize your community.

• Play matchmaker. The leaders in the community should focus on
putting people together with like ideas, interests etc. help them bridge
the social interaction gap.
Job Descriptions
 Program Staff


  Social Media
   Managers


  Community
   Managers


Network Weavers
Network Weaving Handbook
Facebook group discussion:
http://bit.ly/networkweaving

Follow June Holley’s Work
on Network Weaving
Catalyzing Networks for Social Change,
Monitor Institute, pg 15
Next Session
 July 31, 2012 1-2pm eastern
       Mobile Strategies


Continue the discussion on our
       Facebook Group:
http://on.fb.me/urjbootcamp

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Network Weaving: URJ Social Media Boot Camp

  • 1. Becoming a Successful Community Weaver Lisa Colton Darim Online July 19, 2012
  • 2. AGENDA • Refresher: Fortress vs Sponge • Network Basics • What is a Network Weaver? • Skills and Activities of Weavers • Shifting Job Responsibilities & Descriptions • Discussion Q&A
  • 3. NETWORK WEAVERS June Holley’s Definition: A Network Weaver is someone who is aware of the networks around them and explicitly works to make them healthier (more inclusive, bridging divides). Network Weavers do this by connecting people strategically where there’s potential for mutual benefit, helping people identify their passions, and serving as a catalyst for self- organizing groups.
  • 4. As A Network Weaver • You help people see opportunities • Support initiation of collaborative projects • You coach and support • You help them notice what works • You encourage them to spread the patterns of success and scale • You help deepen the quality of relationships • Your help people learn to work in networked ways
  • 5. Fortress: Insiders in, Outsiders out
  • 6. Sponges: Transparency & Constant Flow In and Out
  • 8. Network Mindset “connect and collaborate” rather than “command and control”
  • 9. 7 Steps to Network Weaving 1. Shift in leadership mindset 2. Know your network 3. Socialize 4. Listen and Engage 5. Connect 6. Strengthen Network Systems 7. Evolve Your Role as the Network Matures
  • 10. 1. Network Leadership Organizational Leadership Network Leadership Position, authority Role, behavior Few leaders Everyone is a leader Leader broadcasts Leader engages Leader controls Leader facilitates and supports Top down Bottom Up Planning Innovation & Experimentation Provides service Supports self-organization Adapted from June Holley’s Network Weaving Handbook, pg 29
  • 11. Sharing and giving Value errors Allowing for and mistakes emergence, surprises, experiments Transparency Listening Valuing diversity and inclusiveness Not putting people into boxes Permeable boundaries
  • 12. 2. Mapping Networks know the net -- see the map of how things really work knit the net -- adjust the network for improvements Mapping can illuminate key opportunities for action and investment http://ccc.georgkolb.com/
  • 15. 4. Listening & Engaging You have to BE IN the conversation. Rabbi Danny Burkeman on Twitter (@Rabbi_Danny) shares his professional activities, reflections, thought leadership, hobbies and more in conversation with his local community and beyond.
  • 18. And ... Increasing Connectivity • New audiences bring new ideas • Flow leads to health • Leave room for adjustments and the unexpected • Rethink “ownership” #JED21 led to #JEDchat
  • 19. 6. Communication is Everything
  • 20. 7 . Plan (or allow) for Emergence
  • 22. Benefits of Strong Networks • More efficient use of staff time • Regenerative, constant flow • Sustaining energy • Responsive • Focus on people and community • Cultivate appreciation for “host”
  • 23. Network Weaver Roles Connector Catalyst Network Guardian Connects people. Helps put in place systems for Gets network building started. networks: communications, Build social culture. training, support, etc. Self-Organized Network Facilitator Project Coordinator Helps convene people to set up a Helps coordinate more explicit and focused self-organized projects. network.
  • 24. Don’t Have All The Answers: Over-functioning leadership disempowers networks
  • 25. Thrive By Working Together
  • 26. Chris Brogan • Spend 20 minutes a day observing your network. • Spend 10 minutes a day cultivating new relationships. • Use an organized contact management system to manage relationships, not just keep contact info. • Deliver two to three times as much value as you ask from your network. This keeps people eager to be helpful when the time comes that you need them.
  • 27. Beth Kanter • Make it personal. Ask for their stories, their input, their thoughts. Emphasize their importance to the community and allow them to run with projects and to be creative Everyone wants to contribute and to make something better/leave a lasting mark. • Humanize your leaders. Make them available. If the members feel like the community is very hierarchical they may never feel like they belong on the “inside”. Use your position to energize your community. • Play matchmaker. The leaders in the community should focus on putting people together with like ideas, interests etc. help them bridge the social interaction gap.
  • 28. Job Descriptions Program Staff Social Media Managers Community Managers Network Weavers
  • 29. Network Weaving Handbook Facebook group discussion: http://bit.ly/networkweaving Follow June Holley’s Work on Network Weaving
  • 30. Catalyzing Networks for Social Change, Monitor Institute, pg 15
  • 31. Next Session July 31, 2012 1-2pm eastern Mobile Strategies Continue the discussion on our Facebook Group: http://on.fb.me/urjbootcamp