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AVI CHAI ACADEMY SOCIAL MEDIA TOOLS Presented by Lisa Colton, Founder & President Darim Online Lisa@darimonline.org 434.977.1170

Twitter Vocabulary @ denotes username RT = “ReTweet” DM = Direct Msg # denotes hashtag

Voice on Twitter

Adding Value on Twitter

Listening on Twitter

Searches on Twitter

Example of Hashtags, #JED21

Hashtagfor our Academy:#JDStech

Beginners:Think about a name that’s intuitive and relatively short

http://bit.ly

Hootsuite and Tweetdeck: Twitter “dashboards”

Want to learn more? Recommended Reading Recommendations: Rabbi List: http://twitter.com/#!/list/synagogue/rabbis Jewish Day Schools List: http://twitter.com/#!/lookstein/jewish-education JewishEducation: http://twitter.com/#!/reuw/jewish-education

BLOGGING!

Blogging Blogger Wordpress

People, Objectives, Strategy Remember your blogs should provide value to your audience(s)

Blogging Offers: ,[object Object]

Casual culture

Embedding photos and video

Linking and sharing culture between bloggers and sites

Listening, sharing and conversation via comments

Archival opportunity

Tagging,[object Object]

What’s happening in this blog post?

Your People Are Your Assets MIT Hires Students

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1. AVI CHAI ACADEMY SOCIAL MEDIA TOOLS Presented by Lisa Colton, Founder & President Darim Online Lisa@darimonline.org 434.977.1170

2.

3.

4. Twitter Vocabulary @ denotes username RT = “ReTweet” DM = Direct Msg # denotes hashtag

5. Voice on Twitter

6. Adding Value on Twitter

7. Listening on Twitter

8. Searches on Twitter

9.

10.

11. Example of Hashtags, #JED21

12. Hashtagfor our Academy:#JDStech

13. Beginners:Think about a name that’s intuitive and relatively short

14. http://bit.ly

15. Hootsuite and Tweetdeck: Twitter “dashboards”

16. Mobile Twitter

17. Want to learn more? Recommended Reading Recommendations: Rabbi List: http://twitter.com/#!/list/synagogue/rabbis Jewish Day Schools List: http://twitter.com/#!/lookstein/jewish-education JewishEducation: http://twitter.com/#!/reuw/jewish-education

19. Blogging Blogger Wordpress

20. People, Objectives, Strategy Remember your blogs should provide value to your audience(s)

21.

22. Casual culture

23. Embedding photos and video

24. Linking and sharing culture between bloggers and sites

25. Listening, sharing and conversation via comments

26. Archival opportunity

27.

28. What’s happening in this blog post?

29. Your People Are Your Assets MIT Hires Students

30. Harvard Promotes Personal Blogs

31. Seattle Country Day School Blog. “Yes, I am a teacher!”

32. Seattle Country Day School Alumni

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34. Let’s Try It Out No more excuses, it’s hands on time. WITH CAREN: Try your hand at Twitter! Set up an account, learn what @ and # mean…Practice your voice and being conversational. WITH LISA: Bring out the blogger in you! Learn how to start a new blog, add authors, and get yourself published! We’ll create a practice blog for ourselves