YouTube Marketing Success Tips from a 300,000+ Video

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Shares some of the tips and lessons learnt from a video that racked up over 320,000+ views on YouTube, 344 email opt-ins & earned £2781 in the process…

Business

First… Cover The
1. Write Basics: Title that
an Intriguing
Contains Relevant Keywords
2. Create a Keyword Rich
Description With Links to
Your Website
3. Choose Relevant Search Tags
4. Select an Eye Catching
Thumbnail

Ask and Answer The
Questions Everyone
Is Already Asking…
In this case…
“What Is Google+?”

Involve Others in
The Process

Connected With Key Influencers &
Invited Them To The Network

Take Fast Action on Current Events…

The Google+ Video Timeline

• 18:00 – Google+ Public Beta Post Discovery
• 21:00 – Managed to Get Invite Via Twitter
• 00:00 – Began Gathering Notes & Planning
• 01:00 – Filmed Video After Some Usage
• 04:00 – Upload Finished & Video Published

Seed Through Digital Marketing Channels &

Watch The Numbers Stack Up…

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I run regular workshops on Social Media Strategy covering the following topics: 1. Setting up the Perfect Profile (on Facebook, Google+, Twitter and LinkedIn) 2. Creating a Platform Strategy for each Media Platform 3. Creating an Overall Social Media Strategy (intro to SproutSocial, Hootsuite and Klout) 4. I will also do an introductory session into Reviewing Your Website (using a tool called Nibbler) and… 5. The impact Social Media has on Search Engine Optimisation

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This presentation was given at Go-West Summit on January 28, 2013. Go West Summit is the premier business-oriented travel tradeshow selling the American West. We bring together the world's top international tour operators with specialty suppliers who offer year-round products in a 14-state region of the Western United States. In 2013, Go West Summit partners with the Fort Worth Convention & Visitors Bureau and Texas Tourism to bring you the ultimate convention experience! Learn about a few key trends in 2013 that should be added to your strategy. Microformats or Structured Data or Rich Snippets are typically useful in 4 formats: -Author Tag -Videos -Events -Reviews Dwell Time and Click-Thru-Rates are also becoming important and worth studying and improving. Likes, Shares, Comments, Tweets and Pins are being measured and are considered the hottest new part of Google Algorithm... at least in 2012. Image search is up-and-coming with Google just releasing a new image search interface.

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"YouTube for your Business" Key Takeaways form the session: YouTube Channel Setup YouTube Video Optimization techniques how to do Video Marketing & What kind of content works? YouTube for Lead Generation Q & A Brief about Trainer: Deepesh Sharma is a Technologist, Digital Marketeer and an Inbound Specialist at Digital Vidya. He takes care the inbound flow of leads through various stages of the buyer funnel. He is a Lead Trainer for YouTube Marketing Session in here. www.digitalvidya.com

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YouTube Marketing Success Tips from a 300,000+ Video

1. How a Single YouTube Video Racked Up 320,000+ Views, 344 Email Opt-Ins & Earned £2781 in The Process…

2. 9

3. The Key SUCCESS Factors

4. First… Cover The 1. Write Basics: Title that an Intriguing Contains Relevant Keywords 2. Create a Keyword Rich Description With Links to Your Website 3. Choose Relevant Search Tags 4. Select an Eye Catching Thumbnail

5. Ask and Answer The Questions Everyone Is Already Asking… In this case… “What Is Google+?”

6. Involve Others in The Process Connected With Key Influencers & Invited Them To The Network

7. Take Fast Action on Current Events… The Google+ Video Timeline • 18:00 – Google+ Public Beta Post Discovery • 21:00 – Managed to Get Invite Via Twitter • 00:00 – Began Gathering Notes & Planning • 01:00 – Filmed Video After Some Usage • 04:00 – Upload Finished & Video Published

8. Claim Your Share of YouTube Advertising

9. Respond to ALL Comments

10. Seed Through Digital Marketing Channels & Watch The Numbers Stack Up…

YouTube Marketing Success Tips from a 300,000+ Video

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