A new world of possibilities for contextual awareness with beacons

Smartphones have become the center of our personal universe, and the lowest power Radio embedded in each of those phones is Bluetooth with low energy functionality, or BLE. This has led to an exponential growth in BLE since it’s Introduction. Nearly every company in every industry is trying to find creative ways to connect their products to a Smartphone, and subsequently to the cloud to create additional sources of revenue or cost savings. We'll cover some of the key applications and industries being powered by Bluetooth. Quickly introduce Bluetooth connectivity into your applications: http://bit.ly/28NdIP9

What are BLE beacons and how they work on iOS, Android and Windows

Software

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A new world of possibilities for
contextual awareness with beacons
Dan Ciprian Ardelean
CTO Mahiz S.r.l.
Twitter: @danardelean Email: dan.ardelean@mahiz.it
Microsoft MVP Windows Platform Development
Xamarin Certified Mobile Developer

@ITCAMPRO #ITCAMP16Community Conference for IT Professionals
Many thanks to our sponsors & partners!
GOLD
SILVER
PARTNERS
PLATINUM
POWERED BY

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• What is a BLE beacon
• The Apple Way
• The Google Way
• The Microsoft Way
Agenda

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WHAT IS AN BLE BEACON

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WHAT DO YOU DO WHEN YOU WANT TO START
SELLING SOMETHING?

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Bluetooth Low Energy Advertising

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Battery life
http://www.aislelabs.com/reports/beacon-guide/

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Bluetooth Low Energy Advertising Package

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WE DON’T NEED TO CONNECT TO RECOGNIZE
THE DEVICE

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Beacon

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Proximity Zones

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–Retail Industry
–Hospitality Industry
–Tourism and tourist attractions
–Education Industry
–Travel
–Personal
We need a CONTEXT

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THE APPLE WAY
MY WAY OR THE HIGHWAY

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iBEACON

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• Core Location Framework
–CLLocationManager
–CLBeaconRegion
–CLBeacon
iBeacon Api

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THE GOOGLE WAY
OPEN SOURCE

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• UID: Unique Identifier
• EDI: Ephemeral Identifier
• TLM: Telemetry
• URL: A short URL
Eddystone

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Eddystone

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Eddystone EID
https://github.com/google/eddystone/blob/master/eddystone-eid/eid-computation.md
Frame
Type
0x30
1B
10 bytes
Power
at
0 m
1B
EID
Ephemeral Identifier
8B

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• App iOS and Android: Beacon Tools
• Beacons Dashboard - web
• Supported Beacons:
• EddyStone
• iBeacon
• AltBeacon
• Google Play Services Nearby Api
The power of the cloud

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Project Console

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Beacons Dashboard
https://developers.google.com/beacons/dashboard/

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Beacons Dashboard

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• Estimote SDK
• Android Beacon Library (AltBeacon)
• …
3rd Party SDK

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THE MICROSOFT WAY
YOUR STANDARD SHOULD WORK

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• BluetoothLEAdvertisementWatcher
• BluetoothLEAdvertisementWatcherTrigger
Low Level API

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Q & A

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*available as .ppt or .key at http://resources.fosbury.co/steal-this-ibeacon-presentation At Fosbury, we’ve pitched the value of beacons to thousands of businesses. While our presentations for each client are customized to fit their needs, the fundamentals we use to educate customers about the beacon industry remains largely the same. Many times, these clients still need to”sell” iBeacons into their organization or to present it to their clients or partners. To do so, they have to create decks from scratch, or ask us for Fosbury branded presentations to spend hours editing. We’ve made it easy. You can now download a presentation template to add your own logo & company colors with all the important content already filled in. We cover all the beacon basics, with charts and statistics to convince your customers or colleagues to save you time and effort. We encourage you to steal this presentation and use it, never mention us, just don't forget us when you start doing your iBeacon implementation :). Cheers, Fill out the form to gain to access to the download link, and if you have any questions, email us at hello@fosbury.co.

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Bluetooth LE and Apple iBeacon technology will change the way consumers experience the world. In this overview, we explain what a 'beacon' is, why it's important, and why there's a big difference between proximity and location. Whether you're a brand, a venue or a small retailer, you should know about Bluetooth LE and how it will change the way consumers will experience the world. To learn more, visit us at http://beekn.net

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