Da insider magazine 6

DaIndustryHotspotforNewTalent-MusicSwagazineBEST NEW ARTISTS, A&R's, NEW FASHION MODELS & MORE
Da Insider
Anarke
Jeans
Co.
Magazine
Deal
Or No
Deal
Entaraj
New Music
Corvaa
Jase Da Issue
Mr. Class Act
Black Mueller
Rakeem
Insider Pin-Up
Lucy Simental
FanAddict
TATS

"The Real
Kings Speech"
Al-Nyce
Al-Nyce
Al-Nyce
Al-Nyce
Al-Nyce

MaL'X
Neno Breezy
Keepz Jewelz
MJ Bop
Corvaa
Rakeem
Black Mueller
Jase Da Issue
Entaraj
FoulPlay
By
Deal or No Deal
To sign or not to sign... that is the question
CONTENTS
ANarke
FEATURED ARTISTS
FEATURE STORY
Da Insider Pin-Up
Stan Fraser
INSIDE STORY
NEW FASHION
Lucy Simental
HypeKills
Jeans Co.

From the gritty streets of the Big Apple comes a
rapper whose persona is straight from the core. His
hustler's mentality and no-nonsense attitude
embodies the very spirit of New York City. Known by
a myriad of names given to him by those with a
fondness towards him, he's now officially known as
Black Mueller.
lack uellerB M

rowing up in the Dyckman / Washington
Heights section of NYC has played a huge part
in molding this young man's character. Being
raised in what's considered to be a rough area,
Black Mueller thrived as a kid. He stayed in the
freshest gear from head to toe, but was known
as the quiet type. Although he didn't talk too
much, he was smart enough to listen, and
learned a lot about the streets by taking
advice from the O.G.s on the block.
Not only did Black become street
smart, but he also absorbed the
hustler mentality. At the age of
fourteen he dabbled in the art of
music, recording his first track in
1997 with "King Internal" (r.i.p.).
However at this point he still
didn't see himself as an artist, so
he continued to express his love
for music through producing,
managing, and engineering.
While exploring the art of music he
continued to learn the art of grinding, how to
make and invest money, and how to stay
motivated.
However, not everything he learned from the
hood was positive. Some of the street
knowledge he obtained led to altercations with
the law. In 2006 he was arrested and
charged with possession of a handgun
and several pounds of marijuana. After
spending a year on lock down, Black
Mueller returned with a vengeance. Since
2013, his music grind has been stronger than
ever, recording songs on top of songs and
blowing up the social media scene. His songs
are consistently on point, with sick lyrics
and seriously head-bopping tracks. And
just when you think he's reached his
peak, he finds a way to step up his
game even more.
Black Mueller's story is one that
many dudes from the hood can relate
to. He's an O.G. at heart who does
what he has to do to survive in the
streets. But one of the things that
separates him from the rest is his
"millionaire dream" and his
determination to achieve it. "Think
and Grow Rich" is the motto he lives
by, and he will never stop grinding until success
is attained. One of his immediate goals is
finding the right label to be a part of, one that
sees that he has what it takes to make it to the
top. With his level of talent and drive, it's clear
that it is only a matter of time.
G
https://www.reverbnation.com/blackmueller
http://www.soundcloud.com/blackmueller
http://www.instagram.com/black_mueller
http://www.facebook.com/blackmuellerdmg

oming to us straight out of Long Island, New York is a dance music
sensation that has been taking the music scene by storm. With over
10,000 Instagram followers, over 5,000 likes on Facebook, and more
than 50,000 plays on Soundcloud, this featured artist has definitely
grabbed the attention of many music lovers. And this is only the
beginning of her journey to the top. Ladies and gentlemen, we are
honored to introduce you to a superstar in the making, CORVAA.
C

riginally born across the globe in Piraeus, Greece,
Corvaa was adopted and raised right here in Long Island.
But it was in February of 2013 that she made the decision
to re-start her musical journey. Listening to her music now,
it's hard to believe that the woman known as the
"chameleon vocalist" started her early recordings on her
cell phone, rough and raw. However, Corvaa believed that
the quality of her talent would overshadow the lack-luster
quality of the recordings. So she took a leap of faith each
time she recorded a song from home, and uploaded it
directly to Soundcloud. Clearly it was a risk that paid off
because those early recordings spawned a social media
snowball effect, one that grew to be the substantial size
that it is today.
s Corvaa's following continued to grow on
her quest to stardom, she decided that she
wanted to set her sights much higher than
simply being a star. "I want an empire", she
states. However, she realized that it would take
much more than just talent to get her to that
level, which is where her all-star team, Team
Corvaa, comes in. Team Corvaa is composed
of talented artists that reside throughout the
tri-state area and who act as an extended
family. At the head of the team is Mark
Johnston, who also acts as her business
partner as well. Loyalty is important to Corvaa,
and she knows how important it is to have the
right people around her to help her achieve
the goals she has set. And judging by her
success so far, Team Corvaa is strong, focused
and on the right track.
O
A
CORVAA

fter the release of her debut EP, this is what Corvaa had
to say: “Knowing I have my own disc of music in under
a year puts me at a loss for words. I want to take a
moment to personally thank each and every fan out
there who continues to support & spread the good
word. A quote I live by and have taken so literally it’s
tattooed on me: Believe, for anything is possible.” Corvaa's
debut EP can be heard on Itunes, Spotify, Amazon, Google Play, CD
Baby, etc. Since its release, Corvaa has been performing and interviewing
all over the country. Her music has been supported by Party 105.3 FM, WKRB
90.3, Z88.9, Party 103, Harrah’s Pool After Dark, Sizzahandz of Crooklyn Clan
and more. Her hit single "In and Out of Love" has been heard around the
country at Highland Ballroom in New York, Stage 48 in New York, Tokya in New
York, Heat Ultra Lounge in California, LOVE in New York, Down Ultra Lounge in
Boston, LIT in Pennsylvania, Naughty Goose in Maryland, Hudson Terrace in
New York, Touch Lounge in Rhode Island, Headliner in
New Jersey, Waves in Pennsylvania, Gem in Boston,
Vain Night Club in Florida, Pacha in NY, Legends Live
in Florida, and Slate in New York.
ith the release of her latest single,
"Tragedy", she will continue making
noise across the country and pursuing
her biggest passion: entertaining.
Corvaa is a unique and driven
individual, who at the age of 28, is
already a full-time entrepreneur. She is
dedicated to her music and will stop at
nothing to achieve her empire.
http://www.corvaamusic.com/
http://www.mtv.com/artists/corvaa
http://www.soundcloud.com/corvaa
http://www.facebook.com/corvaamusic
http://www.twitter.com/corvaaofficial
http://www.reverbnation.com/corvaa
http://www.youtube.com/corvaamusic
http://www.instagram.com/corvaa
A
W

ENTARAJ
Bell Biv Devoe, Jodeci, Shai, H-Town and R. Kelly have all
inspired this talented group of young men you're about to meet.
Their beautiful melodic sound gives off that classic R&B feel that
music lovers desire. Hailing from no than the city of New York,
these three have joined forces vocally to follow their dreams and
take over the world in the process. Ladies and gents, it gives
great pleasure to introduce dynamic new group known as Entaraj.

Although the three of them did not grow up together, they share
fairly similar backgrounds. Each of them started out as a solo
artist, but before music became their passion, they all had their
individual experiences with the street life. Robert "Entaraj
Reeze" Robinson, who was raised in Queens, NY, attended
church as a youth growing up. But outside of church he often
hung with the wrong crowds and was surrounded by negativity
including crime and drug use. Kwabena "Entaraj Kwa" Awuku,
known as the funny, cool kid, also grew up in Queens under a
good family structure. But he too, often found himself hanging
with the wrong crowds and putting himself into sketchy
situations. Tyan "Entaraj Ty" McDowell, who's from Brooklyn,
NY, was the athletic type, and he competed in basketball games
all over the city. But that didn't stop him from getting caught up
in risky situations as well.
Now they have made the transition from boys to men, and are
taking advantage of their God-given talents, their voices. Giving
up their solo status, they decided to join forces to take the
music industry by storm.

Then in 2006,
the group was discovered by super
producer Red Spyda and from that point have done nothing but
buried themselves in the studio writing, producing and recording to create the
quality of music that R&B lovers crave. They have collaborated with many talented
artists including Dyme a Duzin and Uncle Murda, and have even performed as an
opening act for Fabolous.
Currently Entaraj is promoting their newly released record "Go Green", a
phenomenally sexy melody that wets your appetite for more They will be booking
performances to showcase for fans and new listeners all over.
They've been through a lot of obstacles, but they are ready for the challenge. Entaraj
is taking their brand to the next level, and with the hunger, talent and ambition they
possess, failure is not an option for this superstar group.
WWW.ENTARAJNOW.COM
SOUNDCLOUD
#ENTARAJ
ENTARAJ on FACEBOOK

ut from a
different cloth...C Designer
Www.anarkejeans.com

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They say that many are called but few are chosen, and it seems evident that we are
amongst one of the chosen ones. Da Insider Magazine prides itself on featuring new
fashion, but it gives us great pleasure to present to you a fashion icon in the making,
Stan Fraser, founder / designer of Anarke Jeans Co.. Stan Fraser is spearheading this
fashion-forward custom jean line, utilizing an array of denims from around the world.
From NYC, one of the fashion capitals where everyday is like fashion week, came a
young man with a vision to create a clothing brand that would one day become a
clothing company synonymous with ﬁne denim. Growing up in Brooklyn, it's easy to
get caught up in the wrong things, but Stan never had to look far to ﬁnd his inspiration
because it was his mother who inspired him. The constant work she did on her sewing
machine unknowingly left an impression on her son that would reveal itself one day as
his true passion.

His mother at the time made samples for some of the biggest
names in fashion such as Ralph Lauren (Polo). With three
other siblings Stan always found himself in the company of
his mother as she used her sewing machine with precise
craftsmanship. While accompanying her to the fashion
studios he got to see first hand how she worked with
designers as she would drop off her finished product.
His passion and real interest for raw denim was born when he
received his very first pair of Levi's sometime around
elementary school as a gift from his older brother. By the time
Stan was in high school he was working at a store that sold
fabrics and he was always creating new designs in his sketch
book. He would then present these sketches to his mother
who would be all too happy to sew his creations into
existence.
10 years later and after a lot of
back and forth between Virginia
and NY, Stan worked a regular
job to maintain, while making
sure he made time for his craft
and sharpening his sewing
ability.
The decision to relocate to
Charlotte, NC between he and
his wife became official in 2005.
This transition would not come
without hard work so when Stan
wasn't running his commercial
cleaning business or truck driving
he was faithfully at his machine,
sewing his latest creation.
Three years later Stan Fraser
started Anarke Jeans Co.. Stan
feels Anarke is a derivative of
"anarchy" because he's felt like
he has had to fight against rules
set forth by the very industry he's
worked so hard to help cultivate.
Stan decided he would give
Anarke its first shot by
purchasing Japanese denim from
a distributor in the NYC area.
Then he designed and sewed
about eight pairs of jeans and a
few denim bags to be sold in one
of Brooklyn's hot spots for new
fashion in the Bed-Stuy area. In
four days it was sold out.
It's that kind of confirmation,
along with knowing what he
wanted deep down, that helped
him switch into second gear.
Stan then managed to get
Anarke Jeans placed in another
hot spot, "Silverfly Men's
Boutique from the local Charlotte
NC area with great reception.
Meet the
denim
expert in
bespoke
Men's
jeans...

The guy from New York, bred in a fast-
paced environment now residing in NC, in
January of 2014 leased his very own 760
sq ft of space to bring his vision of Anarke
Jeans Co. to an even higher level.
Located on Cedar St. near the Bank Of
America Stadium is now where you can
find the best in bespoke men's jeans. The
denim hub that he has created doubles
as the official "Anarke Jeans Co." clothing
outlet on one side and his "Straight Stitch
& Co." sewing outlet on the other.
Often times when shopping for jeans
you're lucky to even find your size, but
Stan Fraser's "Straight Stitch & Co."
Studio not only has your size, but allows
you a custom jean fitting experience
along with the power to choose between
fabrics, colors, buttons, labels, zippers,
rivets and pockets. The Anarke side is
where everything ready-to-wear can be
located from eye catching shirts and
jeans to jackets, vests and stylish bags.
Stan's jeans come in two fits. You have
the "Live Free" fit which you will find to be
looser and more relaxed and you have
the "Rock Hard" fit that you may find to be
a more straight slim design.
Customers will find that nothing is
outsourced when visiting the store and we
suggest that anyone in the vicinity visit to
ensure that you have great quality jeans.
With the store's popularity growing
everyday, it wasn't long before pro-athletes
like Glen Davis began to make appearances
to not only get a great pair of denim but to
also support all of the hard work and
dedication.
Building his brand one jean at a time, Stan
Fraser has found a limitless pattern in his
life that he has been perfectly cut out for.

RAKEEM
Not every rapper from the South has
the sound of the typical southern
rapper.... that sound that's best
described as the dirty south crunk
that seems to be taking over the
southern rap game these days. On
the contrary, this talented, up-and-
coming rapper from North Carolina
seems to be cut from a different cloth.
His music is the welcome breath of
fresh air that hip-hop needs, and he
goes by the name of Rakeem.

orn in Greensboro under the
name Rakeem Lamar Overby, this
young man began rapping at the
tender age of eleven. Honing his
craft through the years as he grew
and matured, he drew inspiration
from some of the major players in
the rap game - Jay-Z, Nas, Kanye
West, J. Cole, and Lupe Fiasco.
Then at the age of 19 he recorded
and released his first project called
"UNPOPULAR", which then
spawned the release of his next
project, "Little Man Big Dreams" - a
project that took his music to the next
level.
Rakeem's lyrical flow is one that
reflects the real-life situations he has
either witnessed or experienced
growing up in the south. His main
objective is to create heartfelt music
that will relate to anyone who takes
the time to listen.
Now Rakeem's mission is to make
the city of Greensboro, NC proud, and
to become one of the best rappers this
world has ever seen. So after
contemplating how to separate
himself from the masses of aspiring
artists, Rakeem created his most
recent mixtape, "Fanbase Vol. 1",
hosted by another North Carolina
relative, DJ Official. This mixtape is a
collection of songs that paints a
perfect picture of how versatile
Rakeem is as an artist. From hard-
hitting tracks with charismatic flows
to classic samples and lyrics of sheer
honesty, Rakeem hits the mark every
His newly released single, "5 Nights in the
Boro" is another must-hear record that does
not disappoint.
It just goes to show that Rakeem has got what
it takes to be one of the greats in the rap game.
His music is real and relatable, reflecting
everything he's surrounded by during his come-
up in the music industry. His cool confidence
and charisma grabs the listener's attention, but
it's his heart-felt storytelling that keeps them
wanting more. Rakeem is definitely one artist
that true hop-hop lovers should be on the
lookout for.
B
http://www.rakeemmusic.com

Exclusive designs for unique cu"omers...

Da Insider
"Lucy Simental"
@lucysimental

As the recording industry continues to
struggle against the constant decline of
physical album sales, as well as a current
decline in digital sales, lots of artists are
having second thoughts about pursuing the
majors. It's becoming more and more evident
that instead of being the solution to many
artist's problems, a major record deal can
open the door to a host of new and
unexpected problems. And with social media
providing artists with a platform to promote
their music without the assistance of a major
label, artists are finding that there is less of a necessity to be signed to one. In fact, there
seems to have been a formation of three different avenues to venture upon on the road to
success in the music industry: 1) The classic major label route , 2) The trending indie
label route, and 3) The ambitious D.I.Y. route. Of course there are pros and cons to each
method, but most aspiring artists find themselves following one of these three options.
There is no guarantee that any signing will be successful. In fact, less acts are being
signed to major record labels these days and of those that are signed, only 1-3 percent
will make it beyond a record or two before being dumped. If you are one of the lucky
ones that beat the odds and sign a record deal, you're essentially picking up a boss that
loans you money and wants a profit from it, one that will have constant input on the music
you create, and one that can force you to create music that does not reflect the type of
artist you wish to be. The majors have developed a notorious reputation for being strict on
artists, the degree of which depends on your bargaining position, negotiating skills, and
The goal of
almost every
aspiring artist
used to be
getting signed
to a major
label. But as
enticing as it
may seem, a
record deal may
not be the best
goal for every
musician.
Deal
Or
No Deal

your relationship with the label. Of course there are
positive elements to signing with a major label, one
undeniably being the enormous amount of funding
they can provide. It is a huge plus to have a
company pumping money into all of the different
areas of your music career, including promotion,
distribution, studio sessions, videos, etc. - not to
mention the beneﬁt of the connections such a huge
corporation has in the industry. However, keep in
mind that every dime spent on you must be
recouped before you ever see a proﬁt from the
work you put in.
The major labels, such as Sony, Universal, and
Warner Music Group for example, make up only a
part of the world's music label population. The
indie (or independent) label has become a more
reachable, more realistic goal for many artists.
Indie labels have created a niche for themselves,
one that is booming in the industry. In fact, many
major labels have begun to embrace some of the
indie methods as a way to combat their own
declining systems. An indie label is a smaller label
that operates without the funding of a major label.
Therefore, budgeting can be an issue for indie
labels when it comes to recording, production,
distribution, touring, etc. However, on the positive
side, when signed to an indie label, artists get to
keep the rights to their music, meaning they can do
as they please with the song once it's recorded, as
opposed to the terms in most major label
contracts. Also, when you're signed by an indie
label, it's because they believe in your music and
in your brand's ability to sell. Therefore you don't
have to worry about having a cookie-cutter image
forced upon you by the label for the sole purpose
of selling records.
sell, promote and perform, etc. Everything is in
your hands, as well as in your budget, which can
deter many artists from choosing this option.

The good thing is that when you do make a proﬁt, 100
percent of it belongs to you and is yours to do with as
you please. Yes, you may have to pay certain people for
the services they have provided for you (just because it's
D.I.Y. doesn't mean that you will always be doing
everything yourself). The point is that you are your
own boss, and how the money is spent is
completely up to you. When going the D.I.Y
route an artist has to wear many hats in the
beginning, something that not all artists are
built for. You have to learn the ins and outs
of the music business for starters. You
have to be smart and creative enough to
think outside the box. You have to treat
your career as a business and have
expectations and goals that are realistic.
The D.I.Y. route is not for everyone, but
those that have worked it successfully are
happy with the results.
Once again no label or method can
guarantee success. It takes more than a
major corporation, connections, ﬁnancial
backing, or industry knowledge to make it in
this business. You basically have to have the
total package, which is a rarity. But only you
know what you possess. And if
you believe you have what it
takes, then you make it work
regardless of which route you
decide is best. Because
when it comes to your music
career, you gotta go for the
gold, deal or no deal.
"You have to treat your career as a business and
have expectations and goals that are realistic."

PLAY
FOUL FP
Your new favorite rap duo

The group's self-proclaimed sound is referred to as
"pain music". It is a reflection of life as a whole -
the good, the bad and the ugly as well as the
strength, sacrifice and motivation it takes to survive and
overcome obstacles. L.I.V.E. has mastered the art of
blending topics of everyday reality's social ills, while still
exuding the charming sexiness of a ladies man. He
maintains a level of creativity that assures he is a force to
be reckoned with in the music industry. His partner in
rhyme A-La Da Analist has a very distinguished vocal tone
combined with a high energy presence. Those
attributes combined with
the skill of making music
that's relatable to the
listeners is definitely an
undeniable combination.
Together Foul Play has released several projects in recent years
through their own company, NuthinButDaBestEnt. Their highly
regarded MixtapeMadnessSeries has garnered the group
moderate success as well as a solid fan base, which is sure to
expand with their upcoming releases. One of the songs
they're promoting right now, "F**k The Police" really hits
home for many people, as it reflects and was inspired by
the on going police brutality the African-American community
has been facing. Their goal is to re-introduce the listeners to
that Long Island sound that was initially brought to us by Rakim,
Public Enemy, EPMD, De la Soul, Leaders Of The New School
and various others. With the chemistry, work ethic and
creativity that these two possess together, it's clear that they are definitely on
their way to solidifying their spot in hip-hop.
Your new favorite rap duo has arrived and they go by the
name Foul Play.
Their journey began in a small town called Amityville, NY and
transcends across the globe. Their mission - to bring excitement and
originality back to the entertainment business. Hailing straight out of
Long Island, this dynamic duo consists of two brothers with a unique ﬂow
and serious lyrical wordplay. Individually, they are "L.I.V.E." and "A-La
Da Analist", but collectively they make up the group known as Foul Play.

Jase Da IssueJase Da Issue
Philadelphia, the city of
brotherly love, brings us an
artist who prides himself on his
dynamic flows and mesmerizing
hooks - an artist that's versatile
enough to go solo or to be
down with a group - a prodigy
that wears many hats when it
comes to making music. He is
the leader of hip-hop music
group Straight Kannonz. He is
the C.E.O. of the writing
company Royalty Writers LLC.
He is the assistant chief
engineer at Yadibox Studios.
Allow us to introduce you to the
all-encompassing artist known
as Jase the Issue.
Although Jase is an artist from Philly, he was born in Cambridge,
Massachusetts, where he spent fourteen years cultivating his love of music.
He was a soloist in school and in church choirs across the city. He learned
how to play a variety of different instruments including the guitar and piano,
but it was the drums that were his true instrument of choice.
Then right before entering high school, Jase made a move that would alter
his entire music career. He relocated to Philadelphia, the place where he
was introduced to the art of hip-hop.

C
It was a childhood friend who laid the foundation
of rap for Jase, a hip-hop music group leader known as
"Gage". Unfortunately not long after showing Jase the
ropes of the rap game, "Gage" was arrested and
sentenced to three years in prison, leaving his group
Straight Kannonz (otherwise known as S.K.) without a
leader. This provided Jase with the perfect opportunity
to step up and show what he's made of by being
exactly what the group needed.
Under Jase's leadership, the group S.K. is now new
and improved and consists of seven members: 2NICE,
Prime Da Conscious, Tetchy Tunes, Jmizz Da
Mastermind, Jose Da Kid, B. Mills, and Jase Da Issue.
Together they have made exponential progression and
are grinding to increase their level of recognition, not
only in Philly but across the country.
"Gage" was not the only musical
inspiration for Jase. Biggie, Nas
Tupac, J. Cole, T. Pain, Usher, and Drake have all played
a part in shaping the artist that Jase is today. As for his
sharp mind, he gives sole credit to his mother, whom
he knows he would be nowhere without, and whom he
wants to provide for as well as the rest of his family.
His recently released mixtape titled "Weren't You
Listening?" is the sequel to his previous mixtape "Listen
2 Me". This work of art features 17 hits and paints a
perfect picture of Jase's versitility within the genre of
hip-hop, full of jaw - dropping verses and compelling
hooks. (Both mixtapes can be found on
Audiomack.com) His goal is to make a living doing
what he loves most. He believes his purpose is to
make music that the world can enjoy and he takes it
very seriously. He has been working his whole life to
make his dreams come true and his grind is one that
demands respect and induces admiration.
Jase Da issue
Soundcloud
Jase Da Issue on
YouTube
@jasedaissue on
IG

It's no secret that there are two types of fans in
music - the fans that just like their favorite
artist enough to purchase their music, and
then you have the die-hard fans that go to
some serious extremes to show their afﬁnity
for their favorite artists.
Die-hard fans are those that sneak into their
favorite artist's hotel room underneath the
room service cart, or line up for hours for an
autograph. Some burst into tears at the mere
thought of a one-on-one encounter, and then
you have those willing to go as far as getting a
tattoo to exhibit their loyalty.
It's hard to say why some people become so
fanatical, maybe it was a song that they felt
may have saved their lives, or perhaps
comforted them through a rough period. But
no matter the reason, it's clear that there is no
limit to how far some fans will go to pay
homage to their "favorite artist". Sometimes
it's the artist's lyrics they choose to have
inked, other times they go even more extreme
and get full portraits done.
Obviously its not up to anyone to judge the
loyalty and devotion of a fan, but the general
consensus is that branding yourself with your
favorite artist is not the way to go. But to each
it's own.... Love it or hate it.

Da insider magazine 6

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