Presented at BayCHI's January 2013 program meeting.

1. Fearless MOBILE RESEARCH

2. Photo Credit: John Watson

3. GOT SMARTPHONE?

4. YOU’RE IN THE 45%
Chart Credit: Pew Internet and American Life Project http://pewinternet.org/Static-Pages/Trend-Data-%28Adults%29/Device-Ownership.aspx

5. Btw I’m Cyd Harrell
Favorite tools: empathy & Duct Tape

6. MY FIRST MOBILE STUDY

7. the only sled I’ll show you tonight

8. WHAT DO WE FEAR?

9. Indulge Me A Moment
bit.ly/VD1j4j

10. Oversimplification Alert
The hardest two things about research:
providing the prompt
collecting the response

11. Let’s jump right in

13. DUAL LENS
STREAMING
FIELD RESEARCH
• Livestream
• Flip Cam
• It’s the view finder
• Actual duct tape

14. Picture in picture
Mobile
Recording

15. Moderated
Hugging
At Mozilla
and MailChimp
Photo Credit: Diane Loviglio, Mozilla

16. Automated
Mobile App
GestureTracking

17. Automated
Usabilla
Mobile

18. WHAT ABOUT
DIFFERENT DEVICES?

19. Filling in the gaps
Mob4hire.com
Same: Demographic fits
Device labs

20. PROTOTYPES, WIREFRAMES, SKETCHES?

21. POST-ITS HAVE MANY, MANY USES
HECK YES.
Photo from blog post by Dustin Larimer http://www.dustinlarimer.com/design-management-summer-camp/

22. WHAT IF IT’S NOT USABILITY?

23. Even Better
The hardest two things about research:
providing the prompt
collecting the response

24. EXPERIENCE SAMPLING

25. Task-driven
Experience Sampling
iOS & Android

26. iOS
Storytelling
bit.ly/UHYT8I

28. Civic
Surveys

29. We might be able to use these gizmos to change human
engagement.
Not Kidding

30. Questions?

31. cyd@cydharrell.com
@cydharrell

32. Thanks for coming.
Go run some awesome research.